The Marketing Millennials
Daniel Murray
Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting.We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights.From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen.If you want to be part of The Marketing Millennials community, join in the conversation.Linkedin: https://www.linkedin.com/company/the-marketing-millennialsInstagram: https://www.instagram.com/the_marketing_millennialsAnd if you love the show, tell a friend.Follow Daniel on Twitter: twitter.com/Dmurr68LinkedIn: linkedin.com/in/daniel-murray-marketingSign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials
Episodes
Mentioned books
Mar 17, 2026 • 44min
Going from Social to the Super Bowl, with Lucas Coyle, Director of Brand Media & Awareness at MANSCAPED (CTV Mini-Series Episode #3)
Mauricio Lizarazu, a Tatari client development lead who runs TV like performance advertising, and Lucas Coyle, MANSCAPED’s Director of Brand Media & Awareness who scaled TV-first strategies. They discuss turning TV into a measurable growth engine. Topics include convergent TV buying, measuring TV like digital, surprising high-performing channels, direct publisher deals, and the path to a Super Bowl buy.
12 snips
Mar 16, 2026 • 12min
What’s Working in Marketing (And What’s Not) | Bathroom Break #99
They debate why a huge YouTube push can drive views but not conversions. They call out the limits of one-off influencer deals and argue for longer-term partnerships. They discuss building an AI-powered customer knowledge base from reviews and social data. They share tactical wins like testimonial subject lines and the surprising lift from all-caps subject lines.
15 snips
Mar 13, 2026 • 43min
How to Prove The ROI of AI with Elizabeth Maxson Martinet, CMO of Contentful | Ep. 400
Elizabeth Maxson Martinet, CMO of Contentful, brings event roots and a decade-plus at Salesforce to marketing, personalization, and AI-driven ops. She talks about why entry-level marketers need technical chops, the risks of speed without quality, practical personalization hacks, and how to track AI use to prove ROI.
Mar 11, 2026 • 42min
How to Make a Heritage Brand Stay Relevant with Blair Lancer, CMO of Lancer Skincare | Ep. 399
Blair Lancer, CMO who blends fashion and product development experience to modernize a heritage skincare house. She talks about evolving a legacy brand through gradual refreshes, balancing clinical credibility with an approachable lifestyle voice, shifting from celebrity marketing to authentic UGC, and prioritizing transparency, education, and listening to real customer feedback.
7 snips
Mar 9, 2026 • 12min
The Simplest Way to Create More Content | Bathroom Break #98
They argue the smartest content strategy is recycling your best work instead of chasing new ideas. They explain a 90-day repost window and how to track high-performing posts. They show how to remix winning hooks across memes, videos, text, and comments to reach new readers. They also riff on awkward social moments and quick escape tactics for cringe situations.
7 snips
Mar 6, 2026 • 36min
Principles of Effective Social Media Marketing with JS Stansel | Ep 398
Jon-Stephen "JS" Stansel, social media strategist and author, explains what professional social media management really looks like. He covers the difference between posting and managing. He outlines the many skills managers juggle, how to negotiate internal demands, and why gradual change and investing in organic creative matter.
4 snips
Mar 4, 2026 • 52min
Is Any Brand Really Authentic in Marketing? with Christina Le, Head of Marketing at Slate | Ep. 397
Christina Le, Head of Marketing at Slate and veteran social strategist, breaks down why “authenticity” is an overused marketing excuse. She explains what audiences actually want, why depth beats distribution, and how to build repeatable messaging. Practical tips cover efficient social team workflows, platform focus, and avoiding gimmicky content.
12 snips
Mar 2, 2026 • 10min
Tiny Marketing Changes That Are Crushing Performance | Bathroom Break #97
They dig into tiny, overlooked marketing tweaks that drive big gains. Learn why ‘Top Three’ and ‘Best’ formats beat generic listicles in AI search. Discover using AI tools to curate authoritative sources and add curated links to boost credibility. Hear about a newsletter subject line test that lifted opens by about 20% when edition numbers were reintroduced.
Feb 27, 2026 • 47min
The Truth About SEO Rankings in the AI Age with Mike Roberts, Founder of SpyFu | Ep. 396
Mike Roberts, founder of SpyFu and CEO of RivalFlow AI, brings decades of SEO and competitive search intelligence experience. He explores how AI reshapes search rankings and zero-click answers. Short takes cover AI re-ranking, closing content gaps, answering competitor questions, and practical on-site fixes to stay visible in an AI-driven search landscape.
Feb 25, 2026 • 45min
What Actually Makes a Good Email with Naomi West, Senior Product Marketing Manager at Customer.io | Ep. 395
Naomi West, Senior Product Marketing Manager at Customer.io and email marketing expert focused on consent-based automation, testing, and lifecycle strategy. She debunks email myths and why web design often fails in inboxes. Short text emails vs heavy designs, fair A/B testing, event-triggered lifecycle flows, and metrics that actually matter are all discussed.
