
GTM Live 10 - Adopting a Buyer-Centric Mentality | Winning Wednesdays with Katrina Fuhrman
May 18, 2020
Chapters
Transcript
Episode notes
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17
Introduction
00:00 • 2min
The Value of the Event
02:23 • 5min
Can You Leverage LinkedIn to Market to Your Customers More Effectively?
07:07 • 2min
I've Done a Lot of Business, but I'm a SaaS Professional and I'd Like to Talk to You About It
09:05 • 4min
Changing Demand Generation Into a Customer Centric Model
13:04 • 4min
How Do You Qualify Leads?
16:55 • 3min
Sales and Marketing Alignment Issues
19:54 • 4min
Are There Any Types of Questions That Change With Time?
23:49 • 6min
Are You Trying to Build a Substantial Business Without a Sales Team?
29:42 • 3min
Are You Teaching Your Teams How to Do What You Do?
32:19 • 2min
Build Your Brand With Demand Gen Content
33:53 • 2min
The Most Important Thing to Write With Your Video
35:38 • 3min
Are You Taking Care of Your People?
38:26 • 2min
Are You More Extrinsically Motivated?
40:47 • 4min
Is There a Silver Lining?
44:25 • 2min
Do You Have Any Advice About Coronavirus?
46:18 • 4min
How Do You Get Away From Adversity?
50:43 • 2min
