The Self-Employed Life

Do you consider yourself, your brand or your company to be a prestige brand? Are you or do you hope to be catering to the higher-end of your market? Being a prestige brand takes a lot more today than just throwing a higher price on it. In this episode, we're going to explore the nuances of what it means to be a prestige brand today. JP is a proven business leader, recognized strategy expert, and global brand builder. He has a 20+ year track record of successfully creating, re-staging and growing brands and their organizations around the world. The co-founder of Ueber-Brands Consulting. JP is also the co-author along with Wolf Schaefer of the bestselling book "Rethinking Prestige Branding – Secrets of the Ueber-Brands" which is quickly becoming a marketers reference book. It analyses the success drivers behind some one hundred premium brands. And advocates putting 'myth back into marketing' to 'seduce rather than sell' for a brand to be esteemed beyond size, price or performance. JP is regularly involved in public speaking and teaching, and he and Wolf's blog and podcast 'Ueber-Brands' are sought-after by brand builders and marketing leaders around the world. Highlights - Key elements of a prestige brand that matter today Un-selling your brand(fascinating) Getting to the root of customer value Building a community that is exclusive and inclusive Developing real fans that are connected Resources Zoho Books Want to spend less time on paperwork? Quickly collect payments from customers, file and pay taxes on time with minimum hassle so you can spend your time growing your business. Zoho Books is an online accounting software that keeps your finances in order easily getting you ready for tax time. With Zoho Books, everything is ready for your accountant in advance by automating routine tasks and more importantly, get paid on time! Go to zohobooks.com/warrior and get 3 months of free, unlimited access to all the features in Zoho Books. Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register go to cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Book Rethinking Prestige Branding: Secrets of the Ueber-Brands Mentions - Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders Adam Morgan "Every country has it's Detroit." Shinola CEO Red Bull Patagonia Elon Musk Ben & Jerry's Achievement from the inside out Chris Friesen Podcast Gift: Are YOU a Creative Warrior? Find out and take the Creative Warrior Assessment for FREE ($10 Value)

Do you ever feel like you're holding yourself back? Not being your most confident, bold and unabashedly you for fear of "being too much?" Who better to learn from about being unapologetically you than drag queens! Today we're talking about what you can learn about growing, managing and owning your confidence from drag queens to be fiercely you. Jackie Huba challenges people to express the best in themselves while teaching them effective ways to market their brand. She is the author of three books on customer loyalty, including Monster Loyalty: How Lady Gaga Turns Followers into Fanatics which she previously discussed on our show. Jackie has a unique perspective, and her ideas are always thought provoking. A former IBM executive, Jackie has been helping people build confidence, take risks, and live more fearlessly by harnessing the transformative art of drag. Her most recent book Fiercely You: Be Fabulous and Confident by Thinking Like a Drag Queen centers on her interviews with the world's top drag queens and her experience doing drag as a female character, aka the amazing Lady Trinity. Jackie translated her work into a dazzling, unforgettable TEDx Talk-Vancouver in 2015. Making TED Talk history, her presentation "Unleash the Power of Your Inner Drag Queen" was the first ever TED Talk to be done by a female drag queen and pushed the boundaries to help change lives. Highlights - Five Keys to Fierce Power of personal transformation Stepping into the persona of who you want to be Developing confidence What would a drag queen do? Resources Acuity Scheduling Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days). Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register go to cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Book Fiercely You: Be Fabulous and Confident by Thinking Like a Drag Queen Enter The Queendom Mentions- "We're all born naked, and the rest is drag." RuPaul "When you become the image of your own imagination it is the most powerful thing you can do." RuPaul Gift: Are YOU a Creative Warrior? Find out and take the Creative Warrior Assessment for FREE ($10 Value)

A little preview of what my upcoming book is about. How to escape living your life in the Zone of Expectations and instead, live in the Zone of Possibilities. What holds you back? Trust. Trusting in what you can't expect because you don't know what's possible. How do you accomplish this? One of the ways is with Momentum Thinking. A strategy for forward-moving thinking. Get ready to soar to new heights and have a new tool to help you get there--Momentum Thinking. "There's no way to be open to possibility if you don't trust in what you can't control."-Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking

If you're active on social media as a small business and are wondering, like many if it's worth anything more than connecting with friends, this episode is for you. Today's conversation is not about social media, but rather social selling and how social media is simply a tool that when used well can yield tremendous results professionally and personally. Tim Hughes is a transformational leader, best-selling author, and a top 10 Social Media influencer. With a background in sales and sales management, Tim has been involved in Social Media for over 7 years, having built a following of 150,000 Twitter followers and positioning him as a top 10 Influencer. He is a renown international speaker, blogger, and writer. With the disruption in the market from Cloud and Social, three years ago Tim was involved in the European transformation of the sales and marketing teams at one of the largest tech companies in the world. He shares many of his Social Selling skills in his bestselling book "Social Selling: Techniques to Influence Buyers and Changemakers." Tim is also the co-founder of Digital Leadership Associates a company designed to help companies transform into the digital and social media age. Highlights - Building relationships with social media Using social media as part of your selling strategy Finding business value in social media Crowdsource networking 4 components to receiving inbound inquiries Resources - Zoho Inventory Running your business and processing orders, following up on the delivery status and keeping track of your inventory on a daily basis is challenging. Zoho Inventory helps you tackle this problem, is easy to set up and simple to use. It automates the entire order management process so you can just focus on growing your business. You can even manage everything from one place. It's straightforward and hassle-free! Go to www.zohobook.com/warrior and get free access to explore all the features of our professional edition of Zoho Inventory for the next three months! Inspyr Socks What keeps you going as an entrepreneur? Inspiration. One of my favorite ways to stayed inspired is with Inspyr socks. A constant reminder to stay empowered with a belief that anything is possible— where the message is purposely knitted into the back of the sock for others to read and get inspires as well. They're also excellent gifts! Check them out at inspyrsocks.com. Use Code Warrior to receive 10% off every order. Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Book Social Selling: Techniques to Influence Buyers and Changemakers Mentions - "Everyone is on Linkedin, but the interesting people are on Twitter." Brian Solis "If you're going to fail, fail fast." Marc Zuckerberg

We all know in business that it takes more than one thing to be successful. But, if I had to say that there was one magic key or thing that everything else is built on, it would be knowing what makes you different, unique. This work is the primarily what I do with my coaching clients—to help them discover their difference. It's never been more important to stand out in this very noisy marketing world. Today my guest, Ian Chamandy and I dig into answering the fundamental question you must answer for all your prospective customers, why should they choose you? Ian is the co-author of the book "Why should I choose you?" – Answering the single most important strategic question in business in seven words or less Ian is a founding partner of Blueprint Business Architecture, a company that developed a new methodology for strategic planning. He has co-facilitated the creation of well over 200 Blueprints for companies large and small, helping them define what makes them uniquely remarkable at their core and using this clear, concise and compelling statement as the basis for the company's future. One-quarter of Blueprint's clients is in the not-for-profit world, helping organizations such as hospitals, universities, and special-purpose charities define their unique purpose and leverage that to increase donations. Highlights - Key benefits to understanding why someone should choose you Core elements of strategic planning The difference between a core value statement and a tag line Connecting emotions to the buying experience Why we resist stepping outside of the status quo Resources - Acuity Scheduling Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days). Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Book Why Should I Choose You (in Seven Words Or Less)? Mentions - A Short History of Nearly Everything Bill Bryson "I wrote a long letter because I didn't take the time to write a short one." The Complete Works Oscar Wilde "The definition of insanity is doing the same thing over and over and expect a different outcome." The World As I See It Albert Einstein Joni Mitchell Neil Young

What does one of the most famous movie lines of all time have to do with your business and personal life? "I won't be IGNORED, Dan!" You might be surprised. Or maybe not because this is the way my whacked mind works. Probably best you just listen to understand but let's just say it's not a bad idea to have just a little bit of crazy in you to get what you want out of life and your business. Is it your time to demand you not be ignored? "I won't be IGNORED, Dan!" -from the movie, Fatal Attraction The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation – We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, atwww.joinwarriors.com and add to the conversation. Contact Jeffrey – Website Coaching support Available for speaking Resources – Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to register and unleash your creative thinking to propel your business forward. Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own private editor 24/7! Regain time and transform your commute, workout or chores into fun, productive ME TIME! Audible books are offering a free audio book, try it, like it and stay or cancel and keep your free Audible book. Are YOU a Creative Warrior? Find out and take the Creative Warrior Assessment for FREE (normally $10).

Today we're talking about yoga, inner wisdom, alignment, and balance. With a smattering of authenticity and truth. You might be wondering why? How will this help me in business and life? Well, when you aim true it's more likely that you will find what you are aiming for, your target. Kathryn Budig is an internationally celebrated yoga teacher and author known for empowering her students through her message, "Aim True." She is a warrior for self-acceptance and honesty, helping her students and readers find true balance. The Kansas native graduated from the University of Virginia with a double degree in English and Drama before moving to LA. Kathryn has over a decade of experience in her field, she is the yoga contributor to Women's Health magazine, writes weekly for Yoga Journal, and serves on the Yahoo! Health advisory board as well as contributing regular recipes. She's a sponsored athlete in Under Armour's "I WILL WHAT I WANT" campaign, an ambassador for Ford's "Warriors in Pink," and the founder of her animal project, Poses for Paws. She is the creator of the Aim True Yoga DVD, author of The Women's Health Big Book of Yoga, and her most recent book is Aim True. Highlights - Best practices of staying present 3-major events writing exercise Taking time to recalibrate Non-physical benefits of yoga Being authentic to yourself regardless of what others think or say Resources - Zoho Expense Are you wasting 5 days a month doing expense reports on paper or maybe not even doing them at all? Zoho Expense automatically captures information from receipts for you. You can connect your debit or credit cards and import all your bank statements and convert them into expenses in a CLICK. Zoho Expense is available on all major mobile operating systems like iOS, Android, and Windows. Sign up for Zoho Expense using and get 3 months for free on the Standard plan. Inspyr Socks What keeps you going as an entrepreneur? Inspiration. One of my favorite ways to stayed inspired is with Inspyr socks. A constant reminder to stay empowered with a belief that anything is possible— where the message is purposely knitted into the back of the sock for others to read and get inspires as well. They're also excellent gifts! Check them out at inspyrsocks.com. Use Code Warrior to receive 10% off every order. Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook Instagram Books: Aim True: Love Your Body, Eat Without Fear, Nourish Your Spirit, Discover True Balance!

Who doesn't want to achieve great things in their life? Isn't that why you listen to Creative Warriors— to get ideas, be inspired and learn how you can achieve your goals? Our guest today is an expert not only in goal setting and achieving what you want, but will also know's the importance of working from the inside-out, understanding yourself first to achieve your goals. Dr. Chris Friesen, Ph.D. is a psychologist who has always been fascinated by what makes people successful. He is a licensed clinical, forensic, and neuropsychologist and, now primarily helps Olympic, and up-and-coming elite athletes, as well as other high achievers such as professionals, entrepreneurs, executives, academics, and writers, achieve their personal and professional potential. Chris is currently Director of Friesen Sport & Performance Psychology, a contributor for Success.com, and author of ACHIEVE: Find Out Who You Are, What You Really Want, And How To Make It Happen. We dig into Chris's work and get down to some excellent specifics to help you on the road to achieving success! Highlights - Five personality tendencies Using imagery to achieve your goals 4-simple tips for goal setting 5-minute rule If-then planning Resources - Zoho Expense Are you wasting 5 days a month doing expense reports on paper or maybe not even doing them at all? Zoho Expense automatically captures information from receipts for you. You can connect your debit or credit cards and import all your bank statements and convert them into expenses in a CLICK. Zoho Expense is available on all major mobile operating systems like iOS, Android, and Windows. Sign up for Zoho Expense using and get 3 months for free on the Standard plan. Acuity Scheduling Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days)! Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Books: Achieve: Find Out Who You Are, What You Really Want, And How To Make It Happen Mentions - 7 Habits of Highly Effective People Stephen Covey "He Who Has a Why Can Bare Almost Any How." Fredrick Niche Gift: "Inspiration is for amateurs, the rest of us just get to work." Steven Pressfield WOOP app Gift: Chris has generously offered us a collection of gifts including a personality rating sheet and values survey.

What holds you up from getting started? From jumping in with both feet? From getting out there? Or what's holding you up from your next adventure, or new business endeavor, or going to the next level? Is it feeling like you're not ready? Or maybe it's not perfect? Fear of not being good enough or of being criticized? I offer a solution. Have a Beta Mind. A mindset of co-create and collaboration with those you want to serve. Instead of holding back, put your idea out in the world, to those you want to reach, get their feedback, tweak it, and put it out again. Software and technology companies have been doing this for years. As entrepreneurs and creators, we can take on the same beta mind to get our work out there and co-create to meet the needs of those we want to serve. "Innovation for a new generation. Conceptualize, co-create, and collaborate" -Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking Resources - Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to register and unleash your creative thinking to propel your business forward. Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own private editor 24/7! Regain time and transform your commute, workout or chores into fun, productive ME TIME! Audible books are offering a free audio book, try it, like it and stay or cancel and keep your free Audible book. Are YOU a Creative Warrior? Find out and take the Creative Warrior Assessment for FREE (normally $10).

Do you have too much stuff? Do your home, office and life need to be decluttered, so you can gain time to pursue all the things you as passionate about? I hope today's episode inspires you to do more with less. And live your life with more freedom and flexibility. Joshua Becker and his family were introduced to minimalism six years ago during a short conversation with a neighbor. Since then, Joshua's story and writing have inspired millions around the world to find more life by owning fewer possessions. Today, based on his thoughtful and intentional approach to minimalism, he has become one of the leading voices in the modern simplicity movement- his website Becoming Minimalist reaches over a million people a month and was named by SUCCESS Magazine as one of the top ten personal development websites in 2015. He is the Wall Street Journal best-selling author of Simplify and Clutterfree with Kids and his most recent book is The More of Less. He has contributed to TIME magazine, The Wall Street Journal, USA Today, Forbes, and Christianity Today. And he is a frequent guest on HuffPost Live and has appeared on numerous television programs, including the CBS Evening News. He is also the Founder of The Hope Effect, a nonprofit organization changing how the world cares for orphans. Highlights - Increasing your freedom and flexibility Benefits of decluttering our lives Simplest way to start decluttering Key question to start the process Resources - Zoho Books wants you to spend less time on paperwork! Quickly collect payments from customers, file and pay taxes on time with minimum hassle so you can spend your time growing your business. Zoho Books is an online accounting software that keeps your finances in order easily getting you ready for tax time. With Zoho Books, everything is ready for your accountant in advance by automating routine tasks and more importantly, get paid on time! Go to zohobooks.com/warrior and get 3 months of free, unlimited access to all the features in Zoho Books. Inspyr Socks What keeps you going as an entrepreneur? Inspiration. One of my favorite ways to stayed inspired is with Inspyr socks. A constant reminder to stay empowered with a belief that anything is possible— where the message is purposely knitted into the back of the sock for others to read and get inspires as well. They're also excellent gifts! Check them out at inspyrsocks.com. Use Code Warrior to receive 10% off every order. Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Books The More of Less: Finding the Life You Want Under Everything You Own Simplify Clutterfree with Kids Mentions - The Hope Effect More or Less: Choosing a Lifestyle of Excessive Generosity Jeff Shinabarger