The Self-Employed Life

Jeffrey Shaw
undefined
Jul 27, 2016 • 40min

182: Heidi Reeder - Commit to Win

Of course as a Creative Warrior you are passionate about what you do. But are you committed to it? Are you committed to doing something with it? Are you committed to seeing your big dream become your reality? Are you committed enough to make it through the tough times? Today we're talking about being Committed To Win! Dr. Heidi Reeder is the author of Commit to Win: How To Harness The Four Elements of Commitment To Reach Your Goals. She's an expert blogger for Psychology Today. Heidi holds degrees in Communication from the University of Oregon, Stanford University, and Arizona State University and has authored articles for leading communication and social psychology journals. As a Carnegie Foundation award-winning professor at Boise State University, she serves as the Director of the Leadership and Human Relations Certificate program in the College of Innovation and Design. Today's conversation was fantastic and will offer you a different perspective along with lasting insights. Highlights - The 2 forces behind commitment Using the commitment equation to gain clarity Intrinsic and extrinsic factors of commitment Are you a satisficer or maximizer? Resources - Zoho Books wants you to spend less time on paperwork! Quickly collect payments from customers, file and pay taxes on time with minimum hassle so you can spend your time growing your business. Zoho Books is an online accounting software that keeps your finances in order easily getting you ready for tax time. With Zoho Books, everything is ready for your accountant in advance by automating routine tasks and more importantly, get paid on time! Go to zohobooks.com/warrior and get 3 months of free, unlimited access to all the features in Zoho Books. Acuity Scheduling Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days) here. Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Book Commit to Win: How to Harness the Four Elements of Commitment to Reach Your Goals Mentions - "Your body hears everything you say." Mom
undefined
Jul 25, 2016 • 10min

181: Talking Stick - What's Next in Inspiration?

Times change, people evolve, and understanding what society needs is an important part of success. In fact, being sensitive to changes is the optimal way to stay ahead of change so that you can adjust accordingly. I believe the world is in need of a new type of inspiration. Admittedly, in this episode, I may raise more questions than answers for them. Because I'm not entirely sure what it will look like or what to call it, but I've been sensing a new need in the style of inspiration for quite some time. While we've loved being pumped up by inspiring books and motivational speakers, it can also leave us chasing dreams without a firm footing. Leading to disappointment and financial ruin. Yet, I'm convinced, all discipline and action isn't the right thing either. I know we need inspiration. Especially us creative warriors. We haven't chosen the easy road. So let's explore what I believe the world needs now; a way to be pumped and practical at the same time. "We need to learn to be pumped and practical at the same time." -Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation – We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, atwww.joinwarriors.com and add to the conversation. Contact Jeffrey – Website Coaching support Available for speaking Resources – Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to register and unleash your creative thinking to propel your business forward. Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own private editor 24/7! Regain time and transform your commute, workout or chores into fun, productive ME TIME! Audible books are offering a free audio book, try it, like it and stay or cancel and keep your free Audible book. Are YOU a Creative Warrior? Find out and take the Creative Warrior Assessment for FREE (normally $10).
undefined
Jul 23, 2016 • 38min

180: Julie Cottineau - Build a Breakthrough Brand

There's branding, and then there's branding with a twist! Find out how to get your brand to stand out in a competitive market. Take off your brand blinders and leave "me too" marketing behind. Today's episode is full of tremendous insight and is followed by a fantastic opportunity by a gifted brand expert. Julie Cottineau honed her branding chops at a series of high-level client and agency positions including Richard Branson's Virgin Management, Grey Global and Interbrand. She is the founder and CEO of BrandTwist brand consultancy and the dean and creator of Brand School by BrandTwist a unique and actionable online branding class for entrepreneurs, small businesses, and non-profits. Her own life has been full of magical TWISTS that have led her to reside in Westchester NY with her husband and two wonderful children. She is the author the best-selling book Twist: How Fresh Perspectives Build Breakthrough Brands and is a highly rated keynote speaker and a global authority on impactful and effective branding. Highlights - Your brand is your business Taking off your brand Blinders 3 Pillars to create lasting impact Leveraging industries outside your category The importance of a Brand Audit Resources - Zoho Invoice helps small businesses and freelancers stay on top of getting paid fast. While you can never get rid of invoicing, you can do it faster, have it all organized in one place with Zoho online invoicing software. It is easy to use, saves you plenty of time doing less data entry and reduce invoicing errors. Visit zohoinvoice.com/warriors and for hassle-free invoicing. Sign up and get 3 months of free, unlimited access to all Zoho Invoice features. Inspyr Socks What keeps you going as an entrepreneur? Inspiration. One of my favorite ways to stayed inspired is with Inspyr socks. A constant reminder to stay empowered with a belief that anything is possible— where the message is purposely knitted into the back of the sock for others to read and get inspires as well. They're also excellent gifts! Check them out at inspyrsocks.com. Use Code Warrior to receive 10% off every order. Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here at cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Book Twist: How Fresh Perspectives Build Breakthrough Brands Get you Free Brand Check Up Here! Mentions - "Screw It Lets Do It." Richard Branson Virgin Atlantic Gift: As a special offer to our listeners, Julie Cottineau will provide a free Brand Health Check. This Brand Health Check is a 60-minute strategy session over the phone or Skype where Julie will review your current branding materials and challenges and provide strategic advice on how to create a Brand TWIST - your unique personal and professional brand message. This is a $350 value, offered as a free gift to qualified applicants from the Creative Warriors Community. Click here!
undefined
Jul 20, 2016 • 48min

179: Anders Ericsson - Are We Born with a Natural Gift or Talent?

As Creative Warriors, we all strive to be experts in our fields and masters at what we do. Today, we're talking about the new science and research behind expertise with one of the world's leading authorities on performance so that you can deliver at your absolute Peak. Anders Ericsson, Ph.D., is presently Conradi Eminent Scholar and Professor of Psychology at Florida State University. After his Ph. D. in Sweden, he collaborated with the Nobel Prize winner in Economics, Herbert A. Simon on verbal reports of thinking leading to their classic book "Protocol Analysis: Verbal Reports as Data." Currently, Anders studies the measurement of expert performance in domains, such as music, chess, nursing, law enforcement, and sports, and how expert performers attain their superior performance by acquiring sophisticated cognitive mechanisms and physiological adaptations through extended deliberate practice. His latest book with Robert Pool is "Peak: Secrets from the new science of expertise." He is a Fellow of the Center for Advanced Study in the Behavioral Sciences, of the American Psychological Association and the Association for Psychological Science and a member of Royal Swedish Academy of Engineering Sciences. His research has been featured in cover stories in Scientific American, Time, Fortune, Wall Street Journal and New York Times. Highlights - Becoming an expert Maintaining motivation Pushing beyond a plateau 3 types of performance practices Measuring performance Process of mental representations Resources - Zoho Invoice helps small businesses and freelancers stay on top of getting paid fast. While you can never get rid of invoicing, you can do it faster, have it all organized in one place with Zoho online invoicing software. It is easy to use, saves you plenty of time doing less data entry and reduce invoicing errors. Visit zohoinvoice.com/warriors and for hassle-free invoicing. Sign up and get 3 months of free, unlimited access to all Zoho Invoice features. Acuity Scheduling Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity Scheduling automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days) here: Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here at cwwebinar.com or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Youtube Books Peak: Secrets from the New Science of Expertise Mentions - Outliers Malcolm Gladwell
undefined
Jul 18, 2016 • 21min

178: Talking Stick - Emotional Branding Part 2

We have something truly special for you today. A two-part episode on the topic of Emotional Branding. You might be wondering, "what is emotional branding?" Emotional Branding is for businesses that need to trigger the emotions of prospective clients in order to stand out and gain their business. It's the emotions that get them engaged and wanting to work with you. As a Creative Warrior, you are likely in a business where understanding the concept of Emotional Branding and having an Emotional Branding Strategy will serve you very well. Here's how the two-parts work: Part one, episode 177, introduces the concept of Emotional Branding. You'll come to understand what it is, how it connects with your clients, and how it will benefit you. The player for Part one, episode 177, is above. In Part two, episode 178, I provide 5 specific Emotional Branding Tips and Strategies. The player for episode 178 is below. The reason we are splitting this up is so that after you listen to both episodes, you can go back and just listen to Part two, 178, to study the tips and strategies better. I'm very excited to bring the Emotional Branding concept to you. This is a key component in how I help my coaching clients. You could say I sort of skip over my coaching clients and imagine I'm their client. It's from the perspective of their client that I can reflect back to them what emotions would trigger me (as their client) to be engaged. This idea of Emotional Branding is in fact exactly how I built a very successful 32-year photography business and fast-growing coaching practice. Now with further clarity on the topic, I believe I can support you even more, to help you trigger just the right emotions with your clients that will cause them to be clamoring to work with you! "For businesses that need to trigger their prospective customers with emotions."
undefined
Jul 18, 2016 • 10min

177: Talking Stick - Emotional Branding Part 1

We have something truly special for you today. A two-part episode on the topic of Emotional Branding. You might be wondering, "what is emotional branding?" Emotional Branding is for businesses that need to trigger the emotions of prospective clients. It's the emotions that get them to work with you. Most warriors are in businesses where understanding the concept of Emotional Branding and having a strategy would serve them very well. Here's how the two-parts work: Part one, episode 177, introduces the concept of Emotional Branding. You'll come to understand what it is, how it connects with your clients, and how it will benefit you. The player for Part one is above. In Part two, episode 178, I provide 5 specific Emotional Branding Tips and Strategies. The player for episode 178 is below. The reason we are splitting this up is so that after you listen to both episodes, you can go back and just listen to Part two, 178, to study the tips and strategies better. I'm very excited to bring the Emotional Branding concept to you. It was brought to my attention recently that this is a key component in how I've been helping my coaching clients. Maybe I've been overlooking the obvious. This idea of Emotional Branding is in fact exactly how I built my photography business and coaching practice. Now with further clarity on the topic, I believe I can really support you, Creative Warriors, to trigger just the right emotions with your clients that will cause them to be clamoring to work with you! "For businesses that need to trigger their prospective customers with emotions."
undefined
Jul 16, 2016 • 34min

176: Stephen Key - One Simple Idea

Have you ever had a great idea, the next big invention, that you wished you followed through on? Today we're speaking with an accomplished inventor about idea generation and finding a lane in life that's perfect for you, despite your personal challenges. Embracing your challenges and leveraging the gifts that come from them will move life forward. Stephen Key is an award-winning inventor, an intellectual property strategist, and a successful entrepreneur. The more than 20 products he has licensed over the past 35 years have sold in Walmart, 7-Eleven, and Disney stores and theme parks worldwide, as well as been endorsed by Michael Jordan, Alex Trebek, and Taylor Swift. In 2001, Key cofounded inventRight, a one-on-one coaching program that helps people license their ideas. His bestselling book One Simple Idea: Turn Your Dreams Into a Licensing Goldmine has been translated into five other languages. He writes about entrepreneurship and licensing online regularly for Inc., Entrepreneur, and the website Core77. Highlights - 3 keys to evaluating a good idea Turning adversity into your strength Finding a lane, that fascinates you Embracing the tools you have Bringing joy to others Resources - Zoho Inventory Running your business and processing orders, following up on the delivery status and keeping track of your inventory on a daily basis is challenging. Zoho Inventory helps you tackle this problem, is easy to set up and simple to use. It automates the entire order management process so you can just focus on growing your business. You can even manage everything from one place. It's straightforward and hassle-free! Go get free access to explore all the features of our professional edition of Zoho Inventory for the next three months! Acuity Scheduling Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days) here: Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Books: One Simple Idea: Turn Your Dreams into a Licensing Goldmine While Letting Others Do the Work
undefined
Jul 13, 2016 • 38min

175: Helene Segura - Working Smarter, Not Longer

If you could hire a special agent in your business, to come in and obliterate your biggest problem, what might you want to get rid of? How about inefficiency? Today we have with us an Inefficiency Assassin, who's going to help you take out this obstacle and arm you with what you need to know to be more efficient in business and life. Do you want to wake up 10 years from now and think, "I wish I'd lived a little more instead of worked around the clock"? Helene Segura doesn't want that for you either. That's why she tells her time what to do -and teaches others how to do the same by slaying lost time. The author of two Amazon best-selling books, her latest being--Inefficiency Assassin: Time Management Tactics for Working Smarter, Not Longer. Helene has been the featured productivity expert in more than 100 media interviews including publications such as US News and World Report and Money Magazine as well as on Fox, CBS, ABC and NBC affiliates. During her time management keynotes and workshops, she shares her mind-bending framework for decreasing interruptions, distractions, and procrastination so that you can spend more time generating revenue. Highlights - The CIA framework to life management Using the 3+3 strategy to getting things done How to keep your priorities in view The essential practice of reflection Best practices to manage technology, phone, and office distractions Resources - Zoho Inventory Running your business and processing orders, following up on the delivery status and keeping track of your inventory on a daily basis is challenging. Zoho Inventory helps you tackle this problem, is easy to set up and simple to use. It automates the entire order management process so you can just focus on growing your business. You can even manage everything from one place. It's straightforward and hassle-free! Go to www.zohoinventory.com/warrior and get free access to explore all the features of our professional edition of Zoho Inventory for the next three months! Acuity Scheduling Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days)! Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn Books: The Inefficiency Assassin: Time Management Tactics for Working Smarter, Not Longer Mentions - Followup.cc Monk the TV show
undefined
Jul 11, 2016 • 9min

174: Talking Stick - Authenticity

The message about authenticity has gotten through loud and clear. We know that to be in business today and build real relationships with those we do business with based on trust, we must be authentic. I'm thrilled entrepreneurs and Creative Warriors have embraced this all important message. And now we're hearing a lot about alter-egos, super powers, and finding our superhero within. Isn't this a conflict you might be thinking? Be authentic AND have an alter-ego? Well, before everyone gets confused, let's have a chat about this and set the record straight. "Authenticity is not something we become. It's something we uncover." -Jeffrey Shaw The Talking Stick is in your hands now. Let us hear from you. Be part of the conversation - We want to hear your opinion on the topic. Let us know what you think or share a personal story. Join our community Facebook group, Creative Warriors Unite, at www.joinwarriors.com and add to the conversation. Contact Jeffrey - Website Coaching support Available for speaking Resources - Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here or text warrior to number 33444 to register and unleash your creative thinking to propel your business forward. Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own private editor 24/7! Regain time and transform your commute, workout or chores into fun, productive ME TIME! Audible books are offering a free audio book, try it, like it and stay or cancel and keep your free Audible book. Are YOU a Creative Warrior? Find out and take the Creative Warrior Assessment for FREE (normally $10).
undefined
Jul 9, 2016 • 43min

173: Matt Inglot - Profitable Freelancing

Do you consider yourself a freelancer? I never have. I've considered myself a small business owner, an entrepreneur, but never a freelancer. In fact, I'll admit to thinking freelancer had a bit of a negative connotation for me. That it meant I would do anything for anyone; that's so not true if you want success. Today we have an expert about freelancing who will help us get clear on what it means to be a freelancer and how to prosper. Matt Inglot's expertise comes from running a web agency for the last ten years which he transformed from a traditional brick and mortar office and an 80 hour work week to significantly less work and far greater profitability. From that experience, Matt realized that most freelancers and consultants make life far harder for themselves than it needs to be. In an effort to help others Matt created FreelanceTransformation where he helps fellow consultants and creative services providers earn more and build their consulting business around their lifestyle. Highlights - The biggest challenge faced by freelancers 1 thing you must do before attracting profitable clients Value proposition alignment Shifting from an employee to independent mindset Resources - Zoho Expense Are you wasting 5 days a month doing expense reports on paper or maybe not even doing them at all? Zoho Expense automatically captures information from receipts for you. You can connect your debit or credit cards and import all your bank statements and convert them into expenses in a CLICK. Zoho Expense is available on all major mobile operating systems like iOS, Android, and Windows. Sign up for Zoho Expense and get 3 months for free on the Standard plan. Acuity Scheduler Client scheduling a crazy hot mess? Don't hate. Integrate! Acuity automates your appointments, cancellations, reminders & even payments with one(non-frustrating) click. No more back and fourth, missed meetings, no shows or multiple calendars to manage! Get your special 45-days free trial(typically 14 days) here: Grammarly Getting your point across in business can be tricky. Grammarly uses a browser extension to check your text for spelling and grammatical errors anytime you write something online to help you avoid mistakes in comments, tweets, and status updates. Get access to your own personal editor 24/7! Free Webinar: I'll be sharing how to leverage your creative side and use it as an advantage in business. Join me for my free webinar, How To Succeed In Business Marketing Yourself and Your Talent. Register here[cwwebinar.com] or text warrior to number 33444 to unleash your creative thinking to propel your business forward. Guest Contact - Website Twitter Facebook LinkedIn

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app