The Contractor Fight with Tom Reber

People who track their numbers know what needs to be improved, what adjustments should be made, and how to improve using the data! Tom is here to remind you to keep track of your numbers if you want your business to succeed.   In this episode, we talk about… What a nutritionist does to manage your health, and how it relates to tracking your data in your business Managing your health by KPIs — KPIs are key performance indicators, the metrics. We don't know what to work on if we're not tracking the proper information.   Resources: Follow Tom on Instagram: https://www.instagram.com/realtomreber    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig Live Unafraid Swag: http://thecontractorfight.com/unafraid     The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid.

Don't let a blow-up get in your face. Get in front of it. It’s a problem. Call it out! Tim and Greg discuss the awkwardness of explaining to clients why the pricing is incorrect after quoting a job and later realizing that you overlooked certain things.   In this episode, we talk about…  What happens when you submit a price to somebody and later realize that you forgot to include certain things in the pricing What Tim did when he was in a similar situation Having a conversation with the client and being transparent about the situation Customers are obligated to help if you ask them for help.   Resources:    == Join us in BATTLEGROUND == Join Tim and Greg in BATTLEGROUND! Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book    == Connect with other contractors building stronger businesses in The Contractor Fight:https://thecontractorfight.com/facebook    == Grab the Gear ==https://gear.thecontractorfight.com/    == Find Us on Social Media ==YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig 

Do not let the decisions you made, or the money you invested in the past, dictate what you do in the future! Dan encourages you to reflect on how the sunk cost fallacy may be affecting your business and personal life.   In this episode, we talk about…  What is the sunk-cost fallacy, and how does it affect your life Some examples of the sunk-cost fallacy that apply to business, and personal lives  Three areas where the sunk-cost fallacy has bitten Dan in the past Being objective and making the changes in your business that need to happen   Resources:    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media ==   YouTube: https://www.youtube.com/c/TomReber    Instagram: https://thecontractorfight.com/ig    Live Unafraid Swag: https://thecontractorfight.com/unafraid    The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid.

Tom and Dan respond to a question from Stephanie, wife of a roofing contractor in Virginia. Stephanie's husband, 52, has a hard time changing his mindset, and it is something she battles with him daily. She asks for advice on working with someone who is old school.   In this episode, we talk about…   Habitually, most of us struggle to stay within our comfort zone. Get a general sense of how the business is doing so that you can have a conversation and see what the issue is. Contractors need to evaluate their way of working. Whether your business does well or poorly, it is entirely your fault, not the economy, employees, wife, or anything else. Use the free content from The Contractor Fight to enhance your leadership, marketing, sales, and pricing skills. Attend the Mile High Profit Summit in Denver in September — there will be several events focused on relationships, health, business, and profitability. (Learn more about The Mile High Profit Summit at: https://thecontractorfight.com/mhps)     Resources:  == Submit your questions to help@thecontractorfight.com with the subject “Podcast” and Tom and Dan will try and answer them on an upcoming show. Visit our sponsors of this episode, NiceJob. NiceJob is Reputation Marketing software that will help your business collect 2-3 times more reviews on Google, Facebook, and the platforms that matter. Don’t forget to use code “Fight” for $50 off the first month on new accounts!  https://www.TheContractorFight.com/nicejob    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig  Live Unafraid Swag: https://thecontractorfight.com/unafraid    The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid.

The Contractor Fight Podcast has reached 500 episodes, and to celebrate this milestone, Tom thanks the listeners and everyone associated with the podcast! Tom spoke with Bernardo Benigno, the owner of Barnardos Painting in Hawaii, who is going into his 20th year in business. Bernardo tells how his life has changed since he found the contractor fight and shares his experiences and some interesting lessons he's learned. In this episode, we talk about…  Bernardo's business history and background Tom and Bernardo share one of the worst mistakes they have made as a business owner. Where did he first learn of The Contractor Fight and how did he end up joining The problems his company was facing before he joined The Contractor Fight and what changes he implemented to resolve them How does he handle pressure in extreme situations and remain calm Being better at communication can be a game-changer in your contracting career. What he did that changed his financial circumstances, relationships, and life at home. How was he able to achieve zero pushback from the customer in his sales process How putting his pricing on his website has affected the business How he uses his vivid vision — a snapshot of actionable three-year mission statements for your company — in leading and guiding his company The reason why he advises fellow contractors to put their pricing on their website   Resources:  = Bernardo's Painting: www.bernardospainting.com  = Want the success Bernardo is enjoying for yourself? Join us in BATTLEGROUND - Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info, check out: https://TheContractorFight.com/Battleground  = Get your free copy of Tom's book Winning the Contractor Fight: https://thecontractorfight.com/book(Just pay to ship)= Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook= Grab the Gear: https://gear.thecontractorfight.com/= Find Us on Social Media:YouTube: https://www.youtube.com/c/TomReberInstagram: http://thecontractorfight.com/igLive Unafraid Swag: http://thecontractorfight.com/unafraid 

Tom, Steve, and Derek discuss in depth the ten things that will make you a millionaire from Tom's book, as well as other quality tips and ideas that will help you live a better life and grow your business. In this episode, we talk about… Why do some contractors put the pressure on themselves to make sure the price is affordable for the customer? The root cause why some contractors revise their bids based on what they think somebody's budget is Things that will help you to make you a millionaire People buy for their reasons, not yours. Understand that not everyone is going to be your customer Quit finding the customers' money for them — it's not your job to find their money Stop going to meet people in person that don't already know what it's going to cost them You are a human being who deserves to be respected.   Resources: == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship): https://thecontractorfight.com/book== Join us in BATTLEGROUND ==Up your sales game! Find everything your contracting business needs to price, sell and produce for profit in one comprehensive program - BATTLEGROUND. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) ==https://thecontractorfight.com/book== Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook== Grab the Gear ==https://gear.thecontractorfight.com/  == Find Us on Social Media ==YouTube: https://www.youtube.com/c/TomReberInstagram: http://thecontractorfight.com/igLive Unafraid Swag: http://thecontractorfight.com/unafraid   The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid.

Life becomes easier when you have the strength to withstand adverse conditions! Tom wants you to push yourself to be a tough person in order to improve your life.   In this episode, we talk about… Becoming tough, not getting easily offended, and having self-confidence Being an example of true toughness and leading the way for your family, community, friends, etc. Getting up one more time and facing failures without letting them affect you Taking on adversity so that you can evaluate yourself, become tough and reach new levels   Resources: Follow Tom on Instagram: https://www.instagram.com/realtomreber    == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground == Get your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) == https://thecontractorfight.com/book == Connect with other contractors building stronger businesses in The Contractor Fight: http://thecontractorfight.com/facebook == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber Instagram: http://thecontractorfight.com/ig Live Unafraid Swag: http://thecontractorfight.com/unafraid     The Contractor Fight is the ultimate resource for becoming an uncommon contractor! Pick a fight with mediocrity. Live Unafraid.

Getting to know people on an emotional level by listening rather than talking helps you establish a long-lasting relationship! Tim and Greg explain what you can learn from a hairdresser/barber and use it to build more meaningful relationships with your clients.   In this episode, we talk about…  The power of being quiet and listening to others Things you can learn from a hairdresser or barber How can you make the client feel important and empowered Resources:  == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Order your free copy of Tom's book Winning the Contractor Fight (Just pay to ship) https://thecontractorfight.com/book    == Connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig 

Today, Dan discusses competitive pricing with others, why that is a useless approach, and how it is going to undermine you and your business in the long term. In this episode, we talk about…  The reasons why you shouldn't compete on price Building your brand and making sure you find the right customers Having content that directly addresses the price difference upfront with customers, so they're not left wondering and to their imagination. Dan's three standard mantras for selling at the right price: Give no consideration to what others in the market are charging for services. If you know your numbers, then you can make the margins you need to survive and thrive Adapt the mindset that you're the only contractor in the town Know your numbers and deliver them with absolute confidence   Resources:  == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground    == Get your questions answered and connect with other contractors building stronger businesses in The Contractor Fight: https://thecontractorfight.com/facebook    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig 

Tom and Dan address your questions about including your overhead in your gross profit, how you handle estimations with the differences in price between materials, if Facebook advertising is a good idea, and surrounding yourself and networking with other like-minded individuals.   In this episode, we talk about…   Question1: I included my overhead in my hourly rate. Do I still need to include it in the gross profit? Find out what your hourly rate should be because you have to charge for the field labor, recover overhead, and then make a profit. Many people charge double their hourly rate. But if you are charging twice for overhead and profit, you are making your prices way higher than they need to be. Use the job costing sheet instead of the charge sheet.   Question2: How do you deal with estimates with the way materials are all over the place price-wise?  If you get a deposit and have a shop, you can buy the materials at that day's price. Material is not your problem; it's the customers' problem. Material pricing is a sales process and marketing issue. This is content that should be on your website.  Some people have no confidence indirectly addressing costs on the front end — start with that.    Question3: Do you think Facebook advertising is a good idea? You are thinking of tactics — Facebook ads, Google ads, and direct mails are tactics.  Think strategically — how do you want to build your brand, or how do you want to position yourself?    Question4: What should a first-year look like for a new business when funding is limited to using the profits to reinvest? I have no access to any loans or outside help. The first year in business should be a high gross profit business. Start right, get some help, educate yourself, invest in yourself, make sure you're charging enough, do not get into debt, and market yourself. You don't need outside money if you do your work right. Do not be in a hurry to hire — if you're on the tools, stay on the tools and make sure all the money goes into your pocket.   Question5: Say something about the importance of surrounding yourself and networking with like-minded people and how that affects profitability and growth.  Read chapter 45, "Show me your friends," in Tom's book. You become who you hang out with.    Question6: Can you put the job costing link in there? Link for job costing sheet: https://thecontractorfight.com/jobcosting/  The left side is where you put in what you think will happen, and the right side is what actually happens when the job is done.   Resources:  Submit your questions to help@thecontractorfight.com with the subject "Podcast" and Tom and Dan will try and answer them on an upcoming show. == Join us in BATTLEGROUND == Everything your contracting business needs in one comprehensive program with three main focus areas: Leadership, Communication, and Numbers. For more info check out: https://TheContractorFight.com/Battleground Grab the Job Costing worksheet here (before Tom deletes it): https://thecontractorfight.com/jobcosting   Connect with Karalynn Cromeens, BATTLEGROUND Legal Coach here: https://thecromeenslawfirm.com/   == Order your free copy of Tom’s book Winning the Contractor Fight (Just pay to ship) ==https://thecontractorfight.com/book    == Grab the Gear == https://gear.thecontractorfight.com/    == Find Us on Social Media == YouTube: https://www.youtube.com/c/TomReber  Instagram: https://thecontractorfight.com/ig