Insider Secrets to a Top 100 Podcast with Courtney Elmer | Podcasting Strategy for Business Growth

Spotify is shaking up podcasting again, and in this episode I’m joined by Corey Kareem, Spotify ad exec and podcaster, to dive into the latest tools Spotify for Podcasters (now Spotify for Creators) is rolling out.Corey breaks down game-changing features like short-form video clips to increase your podcast discoverability, audience insights that go beyond basic downloads, and how podcasters like you can make the most of these tools to reach listeners already tuned in and ready to engage.So if you're looking for ways to grow your audience, connect with the right listeners, and stay ahead in the ever-evolving podcasting world, (who are we kidding—you wouldn't be reading this otherwise!) hit play and let's dive in.0:02 – How Spotify is Disrupting the Podcasting Industry (and What It Means for You)1:02 – Why the New Short-Form Video Feature on Spotify Will Improve Your Discoverability3:14 – How to Track (and Improve) Listener Engagement with Spotify’s Latest Analytics 7:31 – What a Strong Click-Through Rate and Stream Rate Look Like for Podcasters17:14 – New Revenue Predictions for Podcast Monetization on Spotify Episode Links:Spotify for CreatorsSpotify Partner ProgramOther Episodes You’ll Enjoy:Why Failure Fuels Better Podcasting  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

Thinking about quitting your podcast (or business)? You’re not alone. In this episode, fellow podcaster Kathryn Thompson shares how she turned things around when she was ready to call it quits—and how her podcast became the turning point for building a business she’s excited to run again.We’re diving into how to make your podcast the driving force behind a business that energizes and inspires you. So if you’re ready to stop staring at your mic wondering if it’s worth it to continue and start watching your podcast actually grow your business, hit play and let’s dive in.0:01 - Why So Many Podcasters Hit a Breaking Point—And What to Do When You're There2:03 - From a Plateaued Business to Steady Sales With a Podcast5:21 - What to Do When You're Running Out of Content (or Motivation)9:23 - Why Long-Form Content Turns Listeners Into High-Ticket Clients12:53 - Should You Keep Podcasting—Or Call It Quits? Episode Links:Check out Kathryn Thompson’s podcast, BE The Sought-After Entrepreneur  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

So you got a one-star review. Now what?! In this episode, I’m breaking down exactly how to handle that sucker punch to your podcasting pride. From the emotional sting of watching your perfect five-star rating drop to the counterintuitive (and totally ethical) strategies to bring it back up, we’re diving into the nitty-gritty of what to do when it happens. Plus, I’m sharing the behind-the-scenes story of how I handled my own one-star saga—and the psychology-backed steps I used to turn it around. So if you’re ready to stop obsessing over that one-star review and turn it into a five-star comeback, hit play and let’s dive in.0:02 - The Five-Minute Rule for Handling a Bad Review1:32 - Turning a Bad Review Into Better Ratings and More Listeners3:35 - How One Bad Rating Can Lead to More Positive Ones7:04 - How to Protect Your Podcast from Trolls & Keep Your Ratings High9:50 - The Right Way to Ask for Reviews (Without Sounding Desperate) Other Episodes You’ll Enjoy:3 Easy and Ethical Ways to Get More Podcast Reviews  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

Forget the "give everything away for free" advice you've probably heard (spoiler: it's a fast track to undercutting your profits).In this episode, Jeremy Enns is back to share his expert take on how to create a podcast content strategy that leads your audience to the point of sale without coming across as salesy.We’re breaking down how to align your content strategy with the business model that’s right for you, and the metrics you need to track to see if your content is actually converting.If you want to turn your podcast (or podcast-to-be) into a revenue-generating machine, this episode is packed with insights you can actually use to grow. Hit play and let's dive in.0:02 – Why Giving Away Your Best Content for Free Kills Your Sales 3:14 – Why Creators and Business Owners Need Different Content Strategies6:17 – How to Align Your Podcast Content with Your Business Goals 9:42 – The Metrics You Need to Track to Know if Your Content is Converting 12:59 – How to Turn Podcast Into a Revenue Generator Without Sounding Like a Sales Pitch  Episode Links:Want to dive deeper into the insights Jeremy shared? Check out his detailed video on how to use Spotify’s new analytics Subscribe to Jeremy’s Scrappy Daily Podcasting Newsletter  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

Starting a podcast is easier than ever. But growing one? That’s a whole different ballgame.In this episode, I sat down with my friend Jeremy Enns to unpack why shows with “decent content” often stall at 28 downloads an episode and what it really takes to create a podcast people can’t stop talking about.From crafting a standout premise to leveraging Spotify’s new analytics and using competitor research to uncover what sets your show apart, we’re breaking down the real work behind making your podcast impossible to overlook.If you’re ready to turn your podcast into one listeners can’t help but recommend to their friends, hit play and let’s dive in.0:02 - Why Simply Releasing Content Won’t Lead to Rapid Podcast Growth1:39 - The Real Reason Most Podcasts Stall at 28 Downloads5:12 - Your Show is Being Seen, So Why Aren’t People Clicking Play?9:07 - How to Take Your Show Concept from Basic to Brilliant13:36 - The Kind of Feedback Your Podcast Needs to SucceedEpisode Links:Want to dive deeper into the insights Jeremy shared? Check out his detailed video on how to use Spotify’s new analytics Subscribe to Jeremy’s Scrappy Daily Podcasting Newsletter → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

As a good friend of mine in podcasting says, 'If you build it, they won’t come.'In this episode, I tackle a listener question about why great content alone doesn’t grow your podcast anymore and why pressing publish is just the beginning.Whether you’re just starting out or have been podcasting for a while, I’ll walk you through the two biggest drivers of podcast growth and show you how to use Spotify’s analytics to pinpoint exactly where the problem is happening—so you can stop guessing and start seeing results.Ready for a podcast that grows your audience and your business? Hit play, and let’s dive in.0:58 - Why “If You Build It, They Will Come” Isn’t Working for Your Podcast1:40 - The Two Big Questions Every Podcaster Should Be Asking6:15 - What Your Messaging Is Really Saying to Potential Listeners7:59 - The Spotify Analytics That Reveal Why Your Podcast Isn’t Growing (and How to Fix It)10:20 - How to Get Clear on What’s Holding Your Podcast Back  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

Think you’ve tried everything to grow your podcast? Emmy Award-winning media advisor Vinnie Potestivo joins me to share four unconventional podcasting strategies most podcasters have never even considered.From fixing hidden distribution mistakes to using tools like IMDb and LinkedIn to get discovered, Vinnie reveals how to create a podcast narrative that stands out and get your show in front of listeners who are already looking for a podcast like yours.If you’re ready to stand out and grow smarter, hit play and let’s dive in.0:02 - What Most Podcasters Get Wrong About Growth1:19 - Why Your Best Stories Belong at the Top of Your Episode8:56 - IMDb and LinkedIn: The Tools You’re Not Using (But Should Be)12:31 - Discoverability vs. Being Discoverable28:07 - How to Take Control of Your Podcast’s Narrative to Attract the Right Audience Episode Links:vpe.tv/giftsvpe.tv/IMDbvpe.tv/awardsvpe.tv/fascinateihaveapodcast.com/interviewConnect with Vinnie: LinkedIn | Website  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...

Join Pat Cheung, creator of the innovative app FanList, as he reveals secrets to turning passive listeners into active participants. Discover why most audiences stay silent and learn quick fixes to boost engagement. Pat shares effective strategies, like fostering community and utilizing personal touch in call-to-actions. He dives into the importance of listener feedback and building loyalty, emphasizing that real connection can transform your podcast into a thriving, interactive space. Tune in to energize your audience!

Reflecting on five years and 300 episodes, the speaker shares transformative lessons learned along the way. Discover why consistency goes beyond just showing up and the essentials for making your podcast stand out. The journey emphasizes the necessity of authenticity, promoting visibility, and overcoming self-doubt. Personal growth through challenges like trauma and health issues showcases the power of community support. Finally, listeners are encouraged to set bold goals and embrace their own podcasting journeys.

When it comes to growing a podcast, the common advice tells you to do more: guest on dozens of shows, post daily on social, run ads. But what if doing less could actually get you faster growth?In this episode, we’re debunking outdated podcasting advice that’s slowing your progress (without you realizing it) and I’ll reveal what I’m *not* doing to grow my podcast — and how cutting back has led to up to 32% month-over-month growth.By the time you finish this episode, you’ll know exactly how to apply the same approach to reach more listeners with your message and turn your podcast into a lead-generating machine — all while freeing up your time to actually enjoy the process of podcasting. (Spoiler: That’s Stephen Bartlett’s secret to 1 billion downloads.)Ready to grow your podcast without adding more to your plate (and maybe even taking a few things off)? Hit play and let’s make your business bingeworthy.0:02 - The Problem with Most Podcast Growth “Strategies”1:15 - What's Really Sabotaging Your Podcast Growth3:18 - What I’m Not Doing to Grow My Podcast7:00 - The Real Reason Stephen Bartlett Hit 1 Billion Downloads14:42 - 3 Steps to Find What’s Moving the Needle for Your Show Other Episodes You’ll Enjoy:How to Grow Your Podcast Without Adding More to Your Plate  → This episode was recorded on the Deity VO-7U...Love this show? Say thanks in true podcasting style by leaving a review or share it with your podcasting friends.Podcast Health Score™ See exactly where your show is losing listeners.Podcast SEO Mastery Optimize your show so that it gets found 24/7.Got Podcasting Questions? Send 'em! We'd love to answer your Q in an upcoming episode.Or, apply for a spot on the show to get live podcasting help from Courtney....Special thanks to our sponsor, Resonate Recordings, our exclusive implementation partner for PodLaunch® Accelerator. If you’re putting out episodes but not seeing listeners, leads, or sales, book a free strategy call to find out what’s not working and how to fix it.Follow Courtney for more podcasting insights:  LinkedIn | PodLaunchHQ.com©Ⓟ 2018–2026 by Courtney Elmer. A...