Small Business PR

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessIn this episode, I am doing just that. I am breaking down how my year has gone, and I’m getting really vulnerable with you to share the biggest lessons and mistakes that I made this year.TOPICS WE COVER IN THIS EPISODE: Why and how I started to delegate in 2021The steps I took to feel more abundantHow developing systems and processes benefited my community, team, and IWhy I am not on all different platformsHow I worked on my money mindset in 2021What went really well this yearWhat I am really proud of from this yearResources Mentioned: Listen to Episode 2: https://www.gloriachoupr.com/show-notes/this-pitch-framework-helped-thousands-of-small-businesses-get-top-tier-press-features-for-freeConnect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessTune in to learn how to maximize your success with this baseline tool, how many emails you can expect to receive per day with HARO, why domain authority is important, tips for understanding what is subject line worthy in your industry, why you should use an email tracking device and so much more.TOPICS WE COVER IN THIS EPISODE: How to maximize your success with this baseline toolHow to make sure you don’t spend hours responding to inquiriesThe amount of inquires you can expect to receiveWhy domain authority is importantTips for understanding what is subject line worthy in your industryWhy you should use an email tracking deviceResources Mentioned:How to Use Haro (Help a Reporter Out) And Find Journalists and Editors: https://www.gloriachoupr.com/resources/2020/6/9/how-to-use-haro-help-a-reporter-out-and-find-journalists-and-editorsFollow Gloria on Instagram: http://www.instagram.com/gloriachouprConnect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessIn this episode, we’re welcoming Precious Williams to the podcast to teach you the secrets to a million-dollar elevator pitch. She’s covering everything from rejection to confidence-building to crafting your perfect pitch. TOPICS WE COVER IN THIS EPISODE: Developing confidence Being unapologetic about who you are Turning rejection into opportunities Defying the oddsTurning your perceived flaws into your secret weaponWhy you need an elevator pitch The importance of standing out from the crowd How to be a master storyteller The best things to include in your pitch Resources Mentioned:Take Precious’ quiz: https://pitchingforprofit.comBuy Precious’ Books: https://learn.perfectpitchesbyprecious.com/triplethreat Crowdfunding Campaign: https://ifundwomen.com/projects/where-does-money-reside-business-salesFollow Precious on Instagram: https://www.instagram.com/perfectpitchesp Connect with Precious on Facebook: https://www.facebook.com/PerfectPitchP Follow Precious on Twitter: https://twitter.com/perfectpitchp Connect with Precious on LinkedIn: https://www.linkedin.com/in/precious-l-williams Follow Gloria on Instagram: http://www.instagram.com/gloriachouprConnect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessWe are covering the benefit of having a pre-existing relationship with a journalist, what makes a good pitch and story, why you shouldn’t be using buzzwords, whether or not media kits are necessary and so much more.TOPICS WE COVER IN THIS EPISODE: Tips for avoiding errors in a pitchThe benefit of having a pre-existing relationship with a journalistWhat makes a good pitch and storyWhy you shouldn’t be using buzzwordsWhether or not media kits are necessaryHow to follow up and when you shouldWhy you need to get creative to build relationshipsResources Mentioned:Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941Follow Suman on Twitter: www.twitter.com/newsientConnect with Suman on Linkedin: https://www.linkedin.com/in/suman-bhattacharyya-011932126/If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessIf you have been thinking about starting your own YouTube channel or up-leveling your strategy on your existing YouTube channel, this is the episode for you. Tune in and take notes because Jamar is sharing so many great pieces of advice!TOPICS WE COVER IN THIS EPISODE: Using Youtube as a search engine strategically to scaleHow to repurpose your Youtube video across different platformsThe value in creating foundational content Tips for creating a Youtube funnelHow long your video should be when you’re first starting outHacks for intros and outros on your videosHow to make sure you have consistent branding throughoutMindset shifts you need to make to have a successful channelResources Mentioned:Visit Jamar's YouTube Channel: https://jamardiggs.com/youtubeVisit Jamar's Website: https://www.jamardiggs.comVisit Jamar’s Instagram: https://instagram.com/jamardiggsFollow Gloria on Instagram: http://www.instagram.com/gloriachouprConnect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessThis episode offers some incredible mindset shifts that I know you will benefit from. I felt so inspired and motivated after this conversation with Espree, so I know you will feel the same way while listening.TOPICS WE COVER IN THIS EPISODE: The difference between brand building and community buildingThe problem with the words “get” and “convince”Why it’s crucial to understand your market Questions you should ask yourself when deciding how to make an impactHow journalism differs from podcastingThe difference between serving and sellingHow to make sure you avoid entitlementResources Mentioned:Follow Espree on Twitter - http://twitter.com/espreedevoraFollow Espree on Instagram - http://instagram.com/espreedevoraConnect with Espree on LinkedIn - http://linkedin.com/in/espreeFollow Gloria on Instagram - http://www.instagram.com/gloriachouprConnect with Gloria Chou on LinkedIn-https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community- https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessIn this episode, I am walking you through 5 things that you need to stop doing now if you want to get featured in the media.Topic We Covered In This Episode: Make sure that your subject line is specific and relevant to the editorWhat you should do instead of adding an attachment of your media kit or headshotsWhy following up and staying top of mind is so importantThe benefit of tweaking your subject lineHow to monitor your email open ratesThe importance of doing research on the journalist you are emailingResources Mentioned:Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclassAdditional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessWe are getting into all things confidence, dealing with the haters, tips for showing up on Instagram and TikTok and so much more.TOPICS WE COVER IN THIS EPISODE: The power that comedy has when it comes to important topicsGetting over imposter syndromeHow an alter ego can benefit you and protect youHow to get comfortable putting yourself out thereTips for getting started on social mediaDealing with haters and doing what you love no matter what others have to sayWhy it's so important to follow up on your pitchResources Mentioned:Follow Amir on Instagram - https://www.instagram.com/amiryassofficial/Find All of Amir's Channels & News Appearances - https://linktr.ee/AmiryassFollow Gloria on Instagram - http://www.gloriachoupr.com/instagramConnect with Gloria Chou on LinkedIn-https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community- https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessDr. Greta Anderson is joining me in this episode to talk about how to get over imposter syndrome and pitch confidently. She has firsthand experience with this, so she is sharing her best tips and advice with us.TOPICS WE COVER IN THIS EPISODE: Why media is so important even if you don’t consider yourself a “media person”Common objections that people have before pitchingTips for a great pitch that will stick outHow to draw the balance between a polarizing statement and speaking as an expertWhat to remember if you are afraid of getting rejectedHow to nail down your unique pitchResources Mentioned:Join my FB group to meet Dr. Greta - http://www.getfeaturednow.comVisit Dr. Greta's Website - https://drgretagolf.com/Follow Greta online on Facebook - https://www.facebook.com/DrGretaGolf/Follow Greta online on Instagram - https://www.instagram.com/drgretagolf/Follow Greta online on Twitter - https://twitter.com/drgretagolf Connect with Gloria Chou on LinkedIn- https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community- https://www.facebook.com/groups/428633254951941If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram

Watch the #1 PR Secrets Masterclass to get you featured for free in 30 daysJoin the Small Biz PR Facebook Group to get the best PR TipsDownload the 10 ways to get free PR for your small businessIn this episode, I am giving you the details of my CPR Pitching Method™. C stands for credibility, P stands for point of view, and R stands for relevance. This is the exact framework that I created from years of experience, and it has helped thousands of small businesses get top-tier press features for free.Resources MentionedRegister for the FREE PR Secrets Masterclass - http://www.gloriachoupr.com/masterclassConnect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941Follow me on Instagram - http://www.instagram.com/gloriachouprHow My CPR Pitching Method™ Got Her on the Front Page of Cosmopolitan - https://www.gloriachoupr.com/resources/2021/4/27/how-my-cpr-pitching-method-got-her-on-the-front-page-of-cosmopolitanIf you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass. Additional Resources:Get the PR Starter PackLet’s connect on Instagram