Small Business PR How to get into the Wall Street Journal and Top Tech Publications with Business Journalist Suman Bhattacharyya
Nov 29, 2021
42:29
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We are covering the benefit of having a pre-existing relationship with a journalist, what makes a good pitch and story, why you shouldn’t be using buzzwords, whether or not media kits are necessary and so much more.
TOPICS WE COVER IN THIS EPISODE:
- Tips for avoiding errors in a pitch
- The benefit of having a pre-existing relationship with a journalist
- What makes a good pitch and story
- Why you shouldn’t be using buzzwords
- Whether or not media kits are necessary
- How to follow up and when you should
- Why you need to get creative to build relationships
Resources Mentioned:
- Connect with Gloria Chou on LinkedIn: https://www.linkedin.com/in/gloriaychou
- Join Gloria Chou's PR Community: https://www.facebook.com/groups/428633254951941
- Follow Suman on Twitter: www.twitter.com/newsient
Connect with Suman on Linkedin: https://www.linkedin.com/in/suman-bhattacharyya-011932126/
If you want to land your first feature for free without any connections, I want to invite you to watch my PR Secrets Masterclass, where I reveal the exact methods thousands of bootstrapping small businesses use to hack their own PR and go from unknown to being a credible and sought-after industry expert. Register now at www.gloriachoupr.com/masterclass.
Additional Resources: