The Rich Somers Report

Rich Somers
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Apr 9, 2026 • 51min

From Normal Life to the UFC: The Rise of Santiago Luna & The Reality of UFC Weight Cuts | Santiago Luna E486

Santiago Luna, undefeated UFC bantamweight and pro mixed martial artist, shares his rise and no-nonsense mindset. He talks staying in camp year-round, handling short-notice call-ups, and the grind of three-a-day training. They dig into brutal weight cuts, walking weights versus extreme dehydration, and the career risks of timing fights and managing fame.
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Apr 7, 2026 • 43min

Why Billionaires are Quietly Moving to Florida | Jay Roberts E485

Jay Roberts, CEO of Prosper Group — a Miami developer of luxury waterfront condos. He discusses why billionaires and tech leaders are relocating to South Florida. He explains high-end waterfront site selection, underwriting big developments, presale funding structures, and why waterfront real estate keeps appreciating.
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Apr 4, 2026 • 1h 1min

“The Psychology Behind Why Women Say Yes — And How to Apply It” From a Men's Dating Coach | Kavita Ajwani E484

Kavita Ajwani, a men's dating and psychology coach who helps men build confidence and abundant dating lives, explains why subtle signals and presence matter more than lines. Short takes on reading female interest, overcoming approach anxiety without seeming creepy, keeping social muscles active, and how status, maturity, and shifting roles shape modern attraction.
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Apr 2, 2026 • 43min

Selling Solar: The Ultimate Personal Development Program That Pays $50K/Month | Michael Gutschmidt E483

Michael Gutschmidt, a solar entrepreneur nicknamed the megawatt millionaire who built and sold a large solar sales agency, breaks down America’s energy crunch and why brownouts are rising. He talks solar plus batteries for energy independence. He explains PPAs, hotel and residential ROI, and how solar sales can become a high-earning personal development path.
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Mar 31, 2026 • 53min

Leaving Comfort Behind: $500K Salary to $10M Empire | Eric Winegard E482

Eric Winegard, CEO and founder of Rare Blue Moon Marketing who rebuilt his career at 40, shares his reinvention journey and work with clients like Patrick Bet-David and Grant Cardone. He discusses leaving a high-paying job to bet on himself. The conversation covers authenticity in the age of AI, heavy creative testing and paid ads strategy, scaling through delegation, and why big dreams require matching turbulence.
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Mar 28, 2026 • 44min

The Science of Staying Young: Biological Aging Explained | Ryan Smith E481

Ryan Smith, founder of True Diagnostic and longevity entrepreneur who measures molecular biological age. He explains alcohol’s measurable effect on aging. He breaks down organ-specific age tests and how quickly lifestyle changes show up. He covers exercise, diet, psychedelics, peptides, GLP-1s and everyday supplements as tools to shift biological age.
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Mar 26, 2026 • 1h 2min

Secrets of Successful Apartment Investors: Strategies You Can Use | Tony Stephan E480

Tony Stephan, a multifamily investor who scaled to hundreds of apartment units, shares practical strategies. He contrasts small residential vs true multifamily, explains BRRRR and forced appreciation, and outlines refinancing, tax tactics, and operational NOI boosters. Expect clear criteria for deals, hands-on management tips, and repeatable scaling methods.
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Mar 24, 2026 • 1h 1min

What $13 Billion in AUM Teaches About Wealth and Strategy | Mark Matson E479

Mark Matson, asset manager and bestselling author who runs multi‑billion dollar portfolios, shares his perspective on modern money mistakes. He critiques gamified trading and crypto. He stresses long-term, research-based investing and how purpose, work ethic, and education shape real wealth. Practical strategy, market myths, and why most people misunderstand risk are all covered.
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Mar 21, 2026 • 1h 25min

4 Entrepreneurs, 1 Private Jet: What’s Working in Today’s Business Game | Mikey Taylor, Karlton Dennis, Jack Mccoll E478

Jack McCall, a business funding pro who helps companies scale; Mikey Taylor, ex-pro skateboarder turned entrepreneur and investor; Carlton Dennis, tax strategist behind Tax Alchemy. They riff on leveraging time, AI for automation, content-as-growth, networking through elite rooms, systems for scaling, and protecting investor credibility. Short, candid conversations about strategy, media, and structuring wins.
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Mar 19, 2026 • 49min

How to Unlock Marketing Success in 2026 and Beyond | Mason Dorner E477

Mason Dorner, paid-ads expert and agency founder who has run campaigns for Disney and startups. He breaks down multi-channel paid media and why CTV, Spotify, TikTok, Google, and Meta matter. Conversations cover creative hooks, targeting, funnels that actually convert, tracking and MER, vetting agencies, and turning attention into long-term revenue.

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