The Startup Playbook Podcast

Rohit Bhargava - Entrepreneur | Blogger | Podcaster. I help launch, grow and fund startups and online businesses
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Jan 15, 2019 • 37min

Ep090 – Gary Swart (Former CEO of oDesk) on focusing on your strengths

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep090 – Gary Swart (Former CEO of oDesk) on focusing on your strengths January 15, 2019 rohitbhargava Podcast My guest for Episode 90 of The Startup Playbook Podcast is the former CEO of oDesk (now known as Upwork) Gary Swart. Until 2014, Gary was the CEO of oDesk, the world’s largest online workplace, providing over $1B in work through the platform from over 3 million clients and 10 million freelancers. Over his 9 years in the role, Gary guided the company to industry-leadership and through a merger with Elance into launching Upwork. Prior to oDesk, Gary’s career grew from early entrepreneurial ventures, to a top executive position at IBM. He is now on the other side of the table as the General Partner of Polaris Partners, a $4.5B fund that invests in healthcare and technology. We covered a range of topics in this interview including:– Focusing on your strengths– How to hire for scale– Career mistakes and lessons learnt– What he looks for as an investor This podcast was produced by the awesome team at Playbook Media. If you would like to launch your own personal or business podcast, say hello to Rohit@playbookmedia.com.au Show notes:– Reed Hastings– Intellibank– Elance– Upwork– Polaris Partners– SharePoint– OpenTable– Above All Human– Gary Swart Check out my new Daily Vlog series on Youtube Feedback/connect/say hello:Rohit@startupplaybook.co@RohitBhargava7 (Twitter)/rohbhargava (LinkedIn)@rohit_bhargava (Instagram)My Youtube Channel Credits:Music: Joakim Karud – Dreams Other channels:Don’t have iTunes? The podcast is also available on Soundcloud & Stitcher. http://traffic.libsyn.com/startupplaybook/Ep090_-_Gary_Swart.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep090 – Gary Swart (Former CEO of oDesk) on focusing on your strengths appeared first on Startup Playbook.
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Jun 26, 2018 • 38min

Ep089 – Anthony Kennada (CMO – Gainsight) on marketing from first principles

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep089 – Anthony Kennada (CMO – Gainsight) on marketing from first principles June 26, 2018 rohitbhargava Podcast My guest for Episode 89 of The Startup Playbook Podcast is Anthony Kennada, the CMO of Gainsight. Anthony started his career in Business Development where he joined Box as employee number 37. He then took on a senior product manager role at Symantec after their acquisition of Live Office before joining Gainsight as employee number 19 to start the marketing team for the business, where he is now the Chief Marketing Officer of the company. Gainsight is the world’s leading Customer Success Management platform, helping businesses grow faster by reducing churn, increasing upsell, and driving customer advocacy. Gainsight has been recognized by Forbes as one of the top 100 private cloud companies in the world (2016 & 2017) and by Deloitte as #7 on the Technology Fast 500 (2016), among many other accolades. To date the company has raised over $150M in VC funding from leading funds such as Battery Ventures, Bain Capital Ventures, Bessemer Venture Partners, Lightspeed Venture Partners, Summit Partners, Salesforce Ventures, Cisco Investments and other top-tier Silicon Valley investors. I had a lot of fun recording this interview and we covered a range of topics across marketing for startups including: The compounding value of community Risk taking for B2B marketers When startups should build brand The challenges of building out a new category Marketing from 1st principles   WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: – Box – Nick Mehta – Symantec – “Who’s fired Up” – Rap song – Carpool Karaoke – Customer Success edition – Al Ramadan – Play Bigger – Geoffrey Moore – Aaron Levie  – Tien Tzuo – Pulse Conference (Sydney) – Anthony Kennada (Twitter) – Anthony Kennada (LinkedIn) Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep089_-_Anthony_Kennada.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep089 – Anthony Kennada (CMO – Gainsight) on marketing from first principles appeared first on Startup Playbook.
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Jun 20, 2018 • 40min

Ep088 – Whitney Sales (GP – Acceleprise) on building effective sales teams

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep088 – Whitney Sales (GP – Acceleprise) on building effective sales teams June 20, 2018 rohitbhargava Podcast My guest for Episode 88 of The Startup Playbook Podcast, is Whitney Sales, the General Partner and Head of Global Programming at Acceleprise. As I mentioned in my last episode, one of the initiatives I am involved with is bringing Acceleprise to Australia. Acceleprise is a 4 month accelerator program that invests $75,000 for 7.5% equity into the most promising B2B or Enterprise SaaS companies. The core focus of the program is helping startups close sales, drive revenue and build a platform for scalability through providing direct introductions to potential customers, workshops to help you generate and close leads and providing access to world-class mentors who have built successful SaaS businesses or are key decision makers in large scale enterprises. As part of the our partnership with Acceleprise in the US, our teams will spend the last month of the program in San Francisco where they will get to work alongside the US cohort, get introduced to potential customers in the American market and pitch at the San Francisco demo day. Applications for cohort 1 are open till the 27th of June with our first intake starting in July 2018. If you are interested in applying head over to the Acceleprise website or if you want to find out more about the program, send me an email at rohit@acceleprise.vc One of the people heavily involved with the Acceleprise program in the US is Whitney Sales, the General Partner and Head of Global Programming at Acceleprise US. Whitney has over 10 years of startup sales experience and is the founder of The Sales Method, a consultancy that helps startups identify target markets, build successful sales teams and quickly get products to market. Prior to Acceleprise, Whitney led four companies to the Inc. 5000 Fastest Growing Companies list including LoopNet, Joby, Meltwater and SpringAhead. This interview was a complete masterclass in B2B sales and we covered topics such as: The differences between selling software vs physical products How to get referrals and introductions When and how to hire the right sales team How to gauge interest in a potential enterprise sale WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes:  – LoopNet – Joby – The Sales Method – Cisco – Salesforce – Quora – Gainsight – Box – Acceleprise.vc – LAUNCH festival – Whitney@acceleprise.vc Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep088_-_Whitney_Sales.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep088 – Whitney Sales (GP – Acceleprise) on building effective sales teams appeared first on Startup Playbook.
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Jun 4, 2018 • 31min

Ep087 – Michael Cardamone (Managing Director – Acceleprise) on teams and vision

My guest for Episode 87 of The Startup Playbook Podcast is Michael Cardamone, the Managing Director of Acceleprise As some of you may have heard and or seen, one of the initiatives I am involved with is bringing Acceleprise to Australia. Acceleprise is a 4 month accelerator program that invests $75,000 for 7.5% equity into the most promising B2B or Enterprise SaaS companies. The core focus of the program is helping startups close sales, drive revenue and build a platform for scalability through providing direct introductions to potential customers, workshops to help you generate and close leads and providing access to world-class mentors who have built successful SaaS businesses or are key decision makers in large scale enterprises. As part of the our partnership with Acceleprise in the US, our teams will spend the last month of the program in San Francisco where they will get to work alongside the US cohort, get introduced to potential customers in the American market and pitch at the San Francisco demo day. Applications for cohort 1 are open till the 27th of June with our first intake starting in July 2018. If you are interested in applying head over to the Acceleprise website or if you want to find out more about the program, send me an email at rohit@acceleprise.vc. To provide more context on Acceleprise and what it takes to build successful SaaS businesses, my guest for this podcast episode is Michael Cardamone – the Managing Director of Acceleprise. Prior to Acceleprise, Mike was one of the first 30 employees at Box as one of their Business Development Managers, before becoming the VP of partnerships at AcademixDirect. He then went on to spend some time as a Venture Partner as SaaStr’s $70M VC fund. Mike has been running the Acceleprise program since June 2014 and to date has invested in over 70 companies, a large proportion of which have gone on to raise subsequent rounds of capital and scale and several of which have gone on to be acquired such as AdHusky, Bridgecrest Medical, Encore Alert and MetaLayer just to name a few! In this brief interview recorded just before Acceleprise’s recent demo day in San Francisco, we covered a range of topics including: How culture affects growth trajectory The ingredients of a strong team Why the best founders have conviction of the market and market opportunity Strategy to find effective pricing What founders should look for in accelerator programs Using partnerships as a growth strategy   WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: Box Acceleprise Tien Tzuo Zuora GainSight Adir Shiffman AngelList Mike (Twitter) Mike@acceleprise.vc   Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud The post Ep087 – Michael Cardamone (Managing Director – Acceleprise) on teams and vision appeared first on Startup Playbook.
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May 28, 2018 • 1h 4min

Ep086 – Jason Calacanis (Founder, Angel Investor, Author) on long-term thinking

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep086 – Jason Calacanis (Founder, Angel Investor, Author) on long-term thinking May 29, 2018 rohitbhargava Podcast My guest for Episode 86 of The Startup Playbook Podcast is Founder, Author, Podcaster and Angel Investor – Jason Calacanis. Jason is best known for his highly successful Podcast, This Week in Startups and for his experience as one of the most successful angel investors in the world, having been an early investor in companies such as Uber, Thumbtack, Wealthfront and Robin Hood just to name a few! Outside of this, Jason is also the author of Angel, where he shares his tips and experience on angel investing, detailing his process of turning $100,000 into $100M, he is the Founder of Founder University and the Founder and Director of the LAUNCH Festival which is coming to Sydney on the 19th and 20th of June. As you can imagine, there were so many topics that we covered in this interview, including Why founders need to think in decades What Jason looks for when angel investing How angel investors should approach Bankroll management The importance of reputation Building your investment funnel How the best products build virality   WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: – Silicon Alley Reporter – Angel – How to invest in technology startups – timeless advice from an Angel Investor who turned $100,000 into $100,000,000 – Podcast: This Week in Startups – Podcast: Angel – Incubator : Launch – Incubator: Founder University – LAUNCH festival – Esquire Magazine – Masayoshi Son – Weblogs inc – Brian Alvey – Mark Cuban – NPR – Startup Stories – Kevin Pollak’s Chat Show – Travis Kalanick – Robinhood – Wealthfront – DataStax – Aileen Lee – Mashable – Recode – Techcrunch – Net Promoter Score – LAUNCH Festival (Sydney) – Republic (equity crowd funding) – Launch festival – Twitter @Launch – Twitter @Jason – Mark Pesce – This Week In Startups Australia (podcast) Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep086_-_Jason_Calacanis.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep086 – Jason Calacanis (Founder, Angel Investor, Author) on long-term thinking appeared first on Startup Playbook.
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May 1, 2018 • 53min

Ep085 – Patrick Llewellyn (CEO – 99Designs) on planning and focus

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep085 – Patrick Llewellyn (CEO – 99Designs) on planning and focus May 1, 2018 rohitbhargava Podcast My guest for Episode 85 of The Startup Playbook Podcast is Patrick Llewellyn, the CEO of 99Designs. Patrick initially spent a decade in boutique corporate advisory where he primarily worked with Australian technology and new media companies. He then joined 99Designs in 2009, around 18 months after the business had launched to setup their presence and office in the US. Fast forward 9 years and 99designs is the world’s largest online graphic design marketplace, connecting businesses looking for design work with more than 220,000 graphic designers from 192 countries around the world. Patrick has been the CEO of 99Designs for the last 7.5 years and alongside the growth of the business, he has overseen raising a $35M Series A round from Accel in 2011 before raising a further $10M in 2015. We covered a range of topics in this interview including: Understanding risk Their decision to shutting down, Swiftly, a popular spinoff brand created by 99Designs Aligning personal and team focus The importance of planning Developing an evolving culture through hiring WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION  Show notes: – Mark Harbottle – Matt Mickiewicz – Leni Mayo – 99Designs – Sitepoint – Flippa – Learnable – Jason Aiken – TaskRabbit – Accel – Adrian Stone (podcast) – Duncan Anderson (podcast) – Patrick (LinkedIn) Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep085_-_Patrick_Llewellyn.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep085 – Patrick Llewellyn (CEO – 99Designs) on planning and focus appeared first on Startup Playbook.
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Apr 23, 2018 • 57min

Ep084 – James Cameron (Partner – Airtree VC) on searching for outliers

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep084 – James Cameron (Partner – Airtree VC) on searching for outliers April 24, 2018 rohitbhargava Podcast My guest for Episode 84 of The Startup Playbook Podcast is James Cameron, Partner at Airtree Ventures. James started his career as a lawyer before jumping into launching startups himself. He used an unsuccessful attempt at raising capital as an opportunity to build relationships which led him to joining Accel. Accel has gone on to raise over $10B of funding to invest in early stage startups with it’s portfolio including the likes of Facebook, Dropbox, MyFitnessPal, Atlassian and Slack to name a few. Roughly 12 months ago, James moved back to Australia to become a Partner at Airtree Ventures, one of the leading VC funds in the country. Airtree’s 2nd fund of $250M is one of the largest in Australia and they also count some of the best local startups in the portfolio including Canva, Prospa and HyperAnna. We covered a range of topics in this interview including: The 2 things that the most successful founders obsess over Why effective leaders are empathetic The importance of founder’s mental health Selling through storytelling The process to hire an effective VP of Sales   WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: – The Twenty Minute VC – Airtree – Bipsync – Accel – Daniel Petre – Craig Blair – Natalie Nguyen – Manish Jain – Anil Sabharwal Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep084_-_James_Cameron.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep084 – James Cameron (Partner – Airtree VC) on searching for outliers appeared first on Startup Playbook.
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Apr 12, 2018 • 48min

Hustle Ep010: Byron Scaf (CEO – Stile Education) on attracting the best talent

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Hustle Ep010: Byron Scaf (CEO – Stile Education) on attracting the best talent April 12, 2018 rohitbhargava Podcast My guest for Episode 10 of The Startup Playbook: Hustle is Byron Scaf, the CEO of Stile Education. Stile helps schools to transition from textbooks and handouts to their own interactive, online science curriculum, through providing workbooks, videos, simulations, and assessments combined into a seamless teaching and learning experience. Stile was initially founded by Alan Finkel, with Byron taking over the role of CEO when Alan was offered the role of Australia’s Chief Scientist role in 2014. The business has been entirely self funded to date and since pivoting from a platform to a content play, Stile has gone on to take a significant chunk of the local market and is now preparing to launch into new markets overseas. In this episode we talk about: Dealing with distraction When and how to pivot Breaking and building brand When and how to expand internationally Developing a hiring pipeline    WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: Evan Thornley Better Place Alan Finkel Stile Education Elizabeth Finkel Cosmos Magazine Daniel Pikler Bett Show – Education Technology conference Mark Horstman – Managertools.com Clickview Tim Power Laurence Savin Topgrading – book Byron Scaf (LinkedIn) Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound Other channels: Find the podcast video on Youtube here Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/SPH010_-_Byron_Scaf.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Hustle Ep010: Byron Scaf (CEO – Stile Education) on attracting the best talent appeared first on Startup Playbook.
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Apr 10, 2018 • 44min

Ep083 – Lauren Capelin (Head of Venture Community – Reinventure) on using community for growth

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep083 – Lauren Capelin (Head of Venture Community – Reinventure) on using community for growth April 10, 2018 rohitbhargava Podcast My guest for Episode 83 of The Startup Playbook Podcast is Lauren Capelin, the Head of Venture Community at Reinventure Group. Reinventure is Westpac Bank’s $50M venture fund for Australian entrepreneurs and disruptive technology in the Fintech space. To date, Reinventure has 20 companies in its portfolio including Hyper Anna, Brickx and Assembly Payments. We have spoken about the importance of community on a number of previous episodes and Reinventure has led the way in both developing the Fintech community in Australia as well as building it’s deal flow pipeline and stakeholder management through effective community building and management. In this episode, Lauren and I deep dive into some the specifics of community where we cover topics such as. The importance of knowing who you are selling to How to build a successful community around your goals The 5 buckets of communities How to measure the health and success of communities WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: Rachel Botsmon Book – what’s mine is yours (Rachel Botsman) Brian Chesky John Zimmer  Reinventure Westpac Simon Cant Danny Gilligan CMX Hub Salesforce Blackbird Startmate Stone&Chalk Fintech Australia Swarm conference FeverBee Holly Liu (podcast) Lauren Capelin (Twitter) Lauren Capelin (LinkedIn) Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn) Credits: Intro music credit to Bensound   Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep083_-_Lauren_Capelin.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep083 – Lauren Capelin (Head of Venture Community – Reinventure) on using community for growth appeared first on Startup Playbook.
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Mar 27, 2018 • 43min

Ep082 – James Mckinnon (Angel Investor & Founder – Sittr) on building great products

The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors Twitter Facebook YouTube Instagram Ep082 – James Mckinnon (Angel Investor & Founder – Sittr) on building great products March 27, 2018 rohitbhargava Podcast My guest for Episode 82 of The Startup Playbook Podcast is James Mckinnon, an angel investor and founder of Australia’s #1 babysitter and nanny app, Sittr. James has had a unique journey to date. Having worked initially at a boutique advisory firm, James decided to jump into startups and learn more about the space by becoming an angel investor and investing in promising early stage startups After investing in a number of companies such as Expert360, ResponSight and Airly, James decided to take the plunge into founding startups himself, teaming up with his partner to launch Sittr, an app based marketplace for babysitters and nannies. Since launching in 2014, the app has gone on to have over 20,000 users and being featured as the number 1 app for it’s category by Apple. In this interview, we talk about: The characteristics that investors look for in founders Managing the supply and demand of marketplaces Using PR for growth The importance of customer service The decision to outsource vs having an in house development team   WATCH ON YOUTUBE PLAYBOOK MEDIA – Growth through Data-Driven Storytelling THE E-COMMERCE PLAYBOOK ACCELEPRISE AUSTRALIA STARTUP PLAYBOOK HUSTLE APPLICATION    Show notes: – Mirren Capital – Expert360 – Airly – Sittr – TechCrunch – Startup Daily – VCDundee (Twitter) – James Mckinnon (Email) Feedback/ connect/ say hello:  Rohit@startupplaybook.co @playbookstartup (Twitter) @rohitbhargava7 (Twitter – Rohit) Rohit Bhargava (LinkedIn)   Credits: Intro music credit to Bensound   Other channels: Watch the video on Youtube here. Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud http://traffic.libsyn.com/startupplaybook/Ep082_-_James_Mckinnon.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat admin January 1, 2014 Reply Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Copyright © 2015 - Live Composer The post Ep082 – James Mckinnon (Angel Investor & Founder – Sittr) on building great products appeared first on Startup Playbook.

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