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The Startup Playbook Podcast
Rohit Bhargava - Entrepreneur | Blogger | Podcaster. I help launch, grow and fund startups and online businesses
Every week, I interview successful entrepreneurs, investors and business industry experts on how they got started, the strategies they used to succeed and their advice to current and future entrepreneurs
Episodes
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Jan 15, 2019 • 37min
Ep090 – Gary Swart (Former CEO of oDesk) on focusing on your strengths
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Ep090 – Gary Swart (Former CEO of oDesk) on focusing on your strengths
January 15, 2019
rohitbhargava
Podcast
My guest for Episode 90 of The Startup Playbook Podcast is the former CEO of oDesk (now known as Upwork) Gary Swart.
Until 2014, Gary was the CEO of oDesk, the world’s largest online workplace, providing over $1B in work through the platform from over 3 million clients and 10 million freelancers.
Over his 9 years in the role, Gary guided the company to industry-leadership and through a merger with Elance into launching Upwork.
Prior to oDesk, Gary’s career grew from early entrepreneurial ventures, to a top executive position at IBM.
He is now on the other side of the table as the General Partner of Polaris Partners, a $4.5B fund that invests in healthcare and technology.
We covered a range of topics in this interview including:– Focusing on your strengths– How to hire for scale– Career mistakes and lessons learnt– What he looks for as an investor
This podcast was produced by the awesome team at Playbook Media. If you would like to launch your own personal or business podcast, say hello to Rohit@playbookmedia.com.au
Show notes:– Reed Hastings– Intellibank– Elance– Upwork– Polaris Partners– SharePoint– OpenTable– Above All Human– Gary Swart
Check out my new Daily Vlog series on Youtube
Feedback/connect/say hello:Rohit@startupplaybook.co@RohitBhargava7 (Twitter)/rohbhargava (LinkedIn)@rohit_bhargava (Instagram)My Youtube Channel
Credits:Music: Joakim Karud – Dreams
Other channels:Don’t have iTunes? The podcast is also available on Soundcloud & Stitcher.
http://traffic.libsyn.com/startupplaybook/Ep090_-_Gary_Swart.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Jun 26, 2018 • 38min
Ep089 – Anthony Kennada (CMO – Gainsight) on marketing from first principles
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Ep089 – Anthony Kennada (CMO – Gainsight) on marketing from first principles
June 26, 2018
rohitbhargava
Podcast
My guest for Episode 89 of The Startup Playbook Podcast is Anthony Kennada, the CMO of Gainsight.
Anthony started his career in Business Development where he joined Box as employee number 37. He then took on a senior product manager role at Symantec after their acquisition of Live Office before joining Gainsight as employee number 19 to start the marketing team for the business, where he is now the Chief Marketing Officer of the company.
Gainsight is the world’s leading Customer Success Management platform, helping businesses grow faster by reducing churn, increasing upsell, and driving customer advocacy. Gainsight has been recognized by Forbes as one of the top 100 private cloud companies in the world (2016 & 2017) and by Deloitte as #7 on the Technology Fast 500 (2016), among many other accolades.
To date the company has raised over $150M in VC funding from leading funds such as Battery Ventures, Bain Capital Ventures, Bessemer Venture Partners, Lightspeed Venture Partners, Summit Partners, Salesforce Ventures, Cisco Investments and other top-tier Silicon Valley investors.
I had a lot of fun recording this interview and we covered a range of topics across marketing for startups including:
The compounding value of community
Risk taking for B2B marketers
When startups should build brand
The challenges of building out a new category
Marketing from 1st principles
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– Box
– Nick Mehta
– Symantec
– “Who’s fired Up” – Rap song
– Carpool Karaoke – Customer Success edition
– Al Ramadan
– Play Bigger
– Geoffrey Moore
– Aaron Levie
– Tien Tzuo
– Pulse Conference (Sydney)
– Anthony Kennada (Twitter)
– Anthony Kennada (LinkedIn)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep089_-_Anthony_Kennada.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Jun 20, 2018 • 40min
Ep088 – Whitney Sales (GP – Acceleprise) on building effective sales teams
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Ep088 – Whitney Sales (GP – Acceleprise) on building effective sales teams
June 20, 2018
rohitbhargava
Podcast
My guest for Episode 88 of The Startup Playbook Podcast, is Whitney Sales, the General Partner and Head of Global Programming at Acceleprise.
As I mentioned in my last episode, one of the initiatives I am involved with is bringing Acceleprise to Australia.
Acceleprise is a 4 month accelerator program that invests $75,000 for 7.5% equity into the most promising B2B or Enterprise SaaS companies. The core focus of the program is helping startups close sales, drive revenue and build a platform for scalability through providing direct introductions to potential customers, workshops to help you generate and close leads and providing access to world-class mentors who have built successful SaaS businesses or are key decision makers in large scale enterprises.
As part of the our partnership with Acceleprise in the US, our teams will spend the last month of the program in San Francisco where they will get to work alongside the US cohort, get introduced to potential customers in the American market and pitch at the San Francisco demo day.
Applications for cohort 1 are open till the 27th of June with our first intake starting in July 2018. If you are interested in applying head over to the Acceleprise website or if you want to find out more about the program, send me an email at rohit@acceleprise.vc
One of the people heavily involved with the Acceleprise program in the US is Whitney Sales, the General Partner and Head of Global Programming at Acceleprise US.
Whitney has over 10 years of startup sales experience and is the founder of The Sales Method, a consultancy that helps startups identify target markets, build successful sales teams and quickly get products to market.
Prior to Acceleprise, Whitney led four companies to the Inc. 5000 Fastest Growing Companies list including LoopNet, Joby, Meltwater and SpringAhead.
This interview was a complete masterclass in B2B sales and we covered topics such as:
The differences between selling software vs physical products
How to get referrals and introductions
When and how to hire the right sales team
How to gauge interest in a potential enterprise sale
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– LoopNet
– Joby
– The Sales Method
– Cisco
– Salesforce
– Quora
– Gainsight
– Box
– Acceleprise.vc
– LAUNCH festival
– Whitney@acceleprise.vc
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep088_-_Whitney_Sales.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Jun 4, 2018 • 31min
Ep087 – Michael Cardamone (Managing Director – Acceleprise) on teams and vision
My guest for Episode 87 of The Startup Playbook Podcast is Michael Cardamone, the Managing Director of Acceleprise
As some of you may have heard and or seen, one of the initiatives I am involved with is bringing Acceleprise to Australia.
Acceleprise is a 4 month accelerator program that invests $75,000 for 7.5% equity into the most promising B2B or Enterprise SaaS companies. The core focus of the program is helping startups close sales, drive revenue and build a platform for scalability through providing direct introductions to potential customers, workshops to help you generate and close leads and providing access to world-class mentors who have built successful SaaS businesses or are key decision makers in large scale enterprises.
As part of the our partnership with Acceleprise in the US, our teams will spend the last month of the program in San Francisco where they will get to work alongside the US cohort, get introduced to potential customers in the American market and pitch at the San Francisco demo day.
Applications for cohort 1 are open till the 27th of June with our first intake starting in July 2018. If you are interested in applying head over to the Acceleprise website or if you want to find out more about the program, send me an email at rohit@acceleprise.vc.
To provide more context on Acceleprise and what it takes to build successful SaaS businesses, my guest for this podcast episode is Michael Cardamone – the Managing Director of Acceleprise.
Prior to Acceleprise, Mike was one of the first 30 employees at Box as one of their Business Development Managers, before becoming the VP of partnerships at AcademixDirect. He then went on to spend some time as a Venture Partner as SaaStr’s $70M VC fund.
Mike has been running the Acceleprise program since June 2014 and to date has invested in over 70 companies, a large proportion of which have gone on to raise subsequent rounds of capital and scale and several of which have gone on to be acquired such as AdHusky, Bridgecrest Medical, Encore Alert and MetaLayer just to name a few!
In this brief interview recorded just before Acceleprise’s recent demo day in San Francisco, we covered a range of topics including:
How culture affects growth trajectory
The ingredients of a strong team
Why the best founders have conviction of the market and market opportunity
Strategy to find effective pricing
What founders should look for in accelerator programs
Using partnerships as a growth strategy
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Box
Acceleprise
Tien Tzuo
Zuora
GainSight
Adir Shiffman
AngelList
Mike (Twitter)
Mike@acceleprise.vc
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
The post Ep087 – Michael Cardamone (Managing Director – Acceleprise) on teams and vision appeared first on Startup Playbook.
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May 28, 2018 • 1h 4min
Ep086 – Jason Calacanis (Founder, Angel Investor, Author) on long-term thinking
The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors
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Ep086 – Jason Calacanis (Founder, Angel Investor, Author) on long-term thinking
May 29, 2018
rohitbhargava
Podcast
My guest for Episode 86 of The Startup Playbook Podcast is Founder, Author, Podcaster and Angel Investor – Jason Calacanis.
Jason is best known for his highly successful Podcast, This Week in Startups and for his experience as one of the most successful angel investors in the world, having been an early investor in companies such as Uber, Thumbtack, Wealthfront and Robin Hood just to name a few!
Outside of this, Jason is also the author of Angel, where he shares his tips and experience on angel investing, detailing his process of turning $100,000 into $100M, he is the Founder of Founder University and the Founder and Director of the LAUNCH Festival which is coming to Sydney on the 19th and 20th of June.
As you can imagine, there were so many topics that we covered in this interview, including
Why founders need to think in decades
What Jason looks for when angel investing
How angel investors should approach Bankroll management
The importance of reputation
Building your investment funnel
How the best products build virality
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– Silicon Alley Reporter
– Angel – How to invest in technology startups – timeless advice from an Angel Investor who turned $100,000 into $100,000,000
– Podcast: This Week in Startups
– Podcast: Angel
– Incubator : Launch
– Incubator: Founder University
– LAUNCH festival
– Esquire Magazine
– Masayoshi Son
– Weblogs inc
– Brian Alvey
– Mark Cuban
– NPR – Startup Stories
– Kevin Pollak’s Chat Show
– Travis Kalanick
– Robinhood
– Wealthfront
– DataStax
– Aileen Lee
– Mashable
– Recode
– Techcrunch
– Net Promoter Score
– LAUNCH Festival (Sydney)
– Republic (equity crowd funding)
– Launch festival
– Twitter @Launch
– Twitter @Jason
– Mark Pesce
– This Week In Startups Australia (podcast)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep086_-_Jason_Calacanis.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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May 1, 2018 • 53min
Ep085 – Patrick Llewellyn (CEO – 99Designs) on planning and focus
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Ep085 – Patrick Llewellyn (CEO – 99Designs) on planning and focus
May 1, 2018
rohitbhargava
Podcast
My guest for Episode 85 of The Startup Playbook Podcast is Patrick Llewellyn, the CEO of 99Designs.
Patrick initially spent a decade in boutique corporate advisory where he primarily worked with Australian technology and new media companies.
He then joined 99Designs in 2009, around 18 months after the business had launched to setup their presence and office in the US.
Fast forward 9 years and 99designs is the world’s largest online graphic design marketplace, connecting businesses looking for design work with more than 220,000 graphic designers from 192 countries around the world.
Patrick has been the CEO of 99Designs for the last 7.5 years and alongside the growth of the business, he has overseen raising a $35M Series A round from Accel in 2011 before raising a further $10M in 2015.
We covered a range of topics in this interview including:
Understanding risk
Their decision to shutting down, Swiftly, a popular spinoff brand created by 99Designs
Aligning personal and team focus
The importance of planning
Developing an evolving culture through hiring
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– Mark Harbottle
– Matt Mickiewicz
– Leni Mayo
– 99Designs
– Sitepoint
– Flippa
– Learnable
– Jason Aiken
– TaskRabbit
– Accel
– Adrian Stone (podcast)
– Duncan Anderson (podcast)
– Patrick (LinkedIn)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep085_-_Patrick_Llewellyn.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Apr 23, 2018 • 57min
Ep084 – James Cameron (Partner – Airtree VC) on searching for outliers
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Ep084 – James Cameron (Partner – Airtree VC) on searching for outliers
April 24, 2018
rohitbhargava
Podcast
My guest for Episode 84 of The Startup Playbook Podcast is James Cameron, Partner at Airtree Ventures.
James started his career as a lawyer before jumping into launching startups himself. He used an unsuccessful attempt at raising capital as an opportunity to build relationships which led him to joining Accel. Accel has gone on to raise over $10B of funding to invest in early stage startups with it’s portfolio including the likes of Facebook, Dropbox, MyFitnessPal, Atlassian and Slack to name a few.
Roughly 12 months ago, James moved back to Australia to become a Partner at Airtree Ventures, one of the leading VC funds in the country. Airtree’s 2nd fund of $250M is one of the largest in Australia and they also count some of the best local startups in the portfolio including Canva, Prospa and HyperAnna.
We covered a range of topics in this interview including:
The 2 things that the most successful founders obsess over
Why effective leaders are empathetic
The importance of founder’s mental health
Selling through storytelling
The process to hire an effective VP of Sales
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– The Twenty Minute VC
– Airtree
– Bipsync
– Accel
– Daniel Petre
– Craig Blair
– Natalie Nguyen
– Manish Jain
– Anil Sabharwal
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep084_-_James_Cameron.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Apr 12, 2018 • 48min
Hustle Ep010: Byron Scaf (CEO – Stile Education) on attracting the best talent
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Hustle Ep010: Byron Scaf (CEO – Stile Education) on attracting the best talent
April 12, 2018
rohitbhargava
Podcast
My guest for Episode 10 of The Startup Playbook: Hustle is Byron Scaf, the CEO of Stile Education.
Stile helps schools to transition from textbooks and handouts to their own interactive, online science curriculum, through providing workbooks, videos, simulations, and assessments combined into a seamless teaching and learning experience.
Stile was initially founded by Alan Finkel, with Byron taking over the role of CEO when Alan was offered the role of Australia’s Chief Scientist role in 2014.
The business has been entirely self funded to date and since pivoting from a platform to a content play, Stile has gone on to take a significant chunk of the local market and is now preparing to launch into new markets overseas.
In this episode we talk about:
Dealing with distraction
When and how to pivot
Breaking and building brand
When and how to expand internationally
Developing a hiring pipeline
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Evan Thornley
Better Place
Alan Finkel
Stile Education
Elizabeth Finkel
Cosmos Magazine
Daniel Pikler
Bett Show – Education Technology conference
Mark Horstman – Managertools.com
Clickview
Tim Power
Laurence Savin
Topgrading – book
Byron Scaf (LinkedIn)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Find the podcast video on Youtube here
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/SPH010_-_Byron_Scaf.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Apr 10, 2018 • 44min
Ep083 – Lauren Capelin (Head of Venture Community – Reinventure) on using community for growth
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Ep083 – Lauren Capelin (Head of Venture Community – Reinventure) on using community for growth
April 10, 2018
rohitbhargava
Podcast
My guest for Episode 83 of The Startup Playbook Podcast is Lauren Capelin, the Head of Venture Community at Reinventure Group.
Reinventure is Westpac Bank’s $50M venture fund for Australian entrepreneurs and disruptive technology in the Fintech space. To date, Reinventure has 20 companies in its portfolio including Hyper Anna, Brickx and Assembly Payments.
We have spoken about the importance of community on a number of previous episodes and Reinventure has led the way in both developing the Fintech community in Australia as well as building it’s deal flow pipeline and stakeholder management through effective community building and management.
In this episode, Lauren and I deep dive into some the specifics of community where we cover topics such as.
The importance of knowing who you are selling to
How to build a successful community around your goals
The 5 buckets of communities
How to measure the health and success of communities
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Rachel Botsmon
Book – what’s mine is yours (Rachel Botsman)
Brian Chesky
John Zimmer
Reinventure
Westpac
Simon Cant
Danny Gilligan
CMX Hub
Salesforce
Blackbird
Startmate
Stone&Chalk
Fintech Australia
Swarm conference
FeverBee
Holly Liu (podcast)
Lauren Capelin (Twitter)
Lauren Capelin (LinkedIn)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep083_-_Lauren_Capelin.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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January 1, 2014
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Mar 27, 2018 • 43min
Ep082 – James Mckinnon (Angel Investor & Founder – Sittr) on building great products
The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors
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Ep082 – James Mckinnon (Angel Investor & Founder – Sittr) on building great products
March 27, 2018
rohitbhargava
Podcast
My guest for Episode 82 of The Startup Playbook Podcast is James Mckinnon, an angel investor and founder of Australia’s #1 babysitter and nanny app, Sittr.
James has had a unique journey to date. Having worked initially at a boutique advisory firm, James decided to jump into startups and learn more about the space by becoming an angel investor and investing in promising early stage startups
After investing in a number of companies such as Expert360, ResponSight and Airly, James decided to take the plunge into founding startups himself, teaming up with his partner to launch Sittr, an app based marketplace for babysitters and nannies.
Since launching in 2014, the app has gone on to have over 20,000 users and being featured as the number 1 app for it’s category by Apple.
In this interview, we talk about:
The characteristics that investors look for in founders
Managing the supply and demand of marketplaces
Using PR for growth
The importance of customer service
The decision to outsource vs having an in house development team
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– Mirren Capital
– Expert360
– Airly
– Sittr
– TechCrunch
– Startup Daily
– VCDundee (Twitter)
– James Mckinnon (Email)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep082_-_James_Mckinnon.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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