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The Startup Playbook Podcast
Rohit Bhargava - Entrepreneur | Blogger | Podcaster. I help launch, grow and fund startups and online businesses
Every week, I interview successful entrepreneurs, investors and business industry experts on how they got started, the strategies they used to succeed and their advice to current and future entrepreneurs
Episodes
Mentioned books
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Mar 22, 2018 • 50min
Hustle Ep009 – Patrick Gaskin (Co-founder – Cardly) on family and business
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Hustle Ep009 – Patrick Gaskin (Co-founder – Cardly) on family and business
March 22, 2018
rohitbhargava
Podcast
My guest for Episode 9 of The Startup Playbook Hustle is Patrick Gaskin, the Co-founder of Cardly.
Patrick started his career in his family business in the newsagent retail industry, helping grow the business from 24 to 50 retail stores and increasing revenue growth from $60 to $150M.
He then left the family business, and went on to manage Borders Angus and Robertson e-commerce platform and was the business development manager at Samsung. Patrick then took those experiences and lessons to start Cardly, which allows consumers and businesses to purchase and write in digital greeting cards, which are then printed out and sent to the recipients.
Like most businesses, Cardly has gone through several ups, downs and pivots in their journey where they have seen changes in the make up of the founding team, pivoted their business model from being purely B2C driven to adding a B2B component and recently raising a seed round of funding from a range of funds and angel investors.
In this episode we dived deeper into some of these areas, covering topics such as:
When to pivot business models
The fundraising process for startups
Dealing with co-founder breakups
Balancing startups needs with family commitments
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Samsung
Angus & Robertson
Shark Tank
Tom Clift (Co-founder)
Cardly
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Find the podcast video on Youtube here
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/SPH009_-_Patrick_Gaskin.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Mar 20, 2018 • 34min
Ep081 – Craig Blair (Managing Partner – Airtree Ventures) on the need for ambition
The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors
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Ep081 – Craig Blair (Managing Partner – Airtree Ventures) on the need for ambition
March 20, 2018
rohitbhargava
Podcast
My guest for Episode 81 of The Startup Playbook Podcast is Craig Blair, the Co-founder and Managing Partner at Airtree Ventures.
Airtree is one of the leading and largest VC funds in Australia, managing a $250M fund to be deployed in companies from seed to Series C and beyond. Some of the companies in their portfolio include Canva, Prospa, Edrolo and Brosa.
Prior to starting Airtree, Craig had extensive experience in building and growing companies. He was the founder of three software businesses including Travelselect, one of the early online travel companies in the UK, Beamly Australia (formally known as zeebox) and the founding Chairman of PetCircle, Australia’s largest online Pet ecommerce player.
After moving back to Australia, Craig started the Netus fund with Daniel Petre, his co-founder at Airtree. Over the 5 years of the Netus fund, Craig and Daniel provided a 4x cash on cash return on investment making it one of the most successful VC funds in Australia.
In this interview, we spoke about:
Learning from positive feedback loops
The importance of timing
What Airtree looks for in investment opportunities
How to attract the right talent
The Airtree investment process
WATCH ON YOUTUBE
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Daniel Petre
Netus
Travelselect/ Lastminute.com
Expedia
Zeebox/Beamly
Airtree
Airtree’s resource docs
Edrolo
Prospa
Craig Blair (Twitter)
Craig Blair (email)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Watch the video on Youtube here.
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep081_-_Craig_Blair.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Mar 15, 2018 • 46min
Hustle Ep008 – Matt Jones (Co-founder – Honee) on selling effectively
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Hustle Ep008 – Matt Jones (Co-founder – Honee) on selling effectively
March 15, 2018
rohitbhargava
Podcast
My guest for Episode 8 of The Startup Playbook Hustle is Matt Jones, the Co-founder of beauty and wellness platform Honee.
Matt started his career at ANZ before leaving to start his own startup. Unfortunately things didn’t go to plan with this idea, but instead of heading back into the corporate space, Matt joined DeliveryHero, which at that time was at an early stage in their penetration into the Australian market, taking them to 4400 restaurants before getting poached by Groupon.
He was then sent to Singapore to lead Quandoo’s expansion into the APAC market, soon overtaking the major local competitors before coming back to Australia to join Zomato after the UrbanSpoon acquisition, where he scaled the business to over 100 people, 7 verticals and over $1M in revenue.
Matt was then able to take all of these experiences and come full circle to launch Honee, a beauty and wellness online platform.
Since launching in early 2016, Honee has signed up over 10,000 venues across Sydney and Melbourne offering more than 200,000 services. They have also recently graduated from the Startmate Accelerator program and closed a $1.8M seed round from Blackbird Ventures as well as a number of Angel Investors.
In this episode we talk about:
The need to fail quickly
How to ask for feedback
Deciding when to pivot
How to train sales teams
Video recording of the Podcast (now on Youtube)
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes
– Delivery Hero
– Quandoo
– Zomato
– Zomato’s Urbanspoon acquisition
– Deepinder Goyal
– Pankaj Chaddah
– Honee
– Sean Qian
– Collective Campus
– Nick Chang
– Nicole So
– Startup Victoria
– James Cameron
– Airtree
– Blackbird
– Startmate
– Nick Crocker
– Matt Jones (email)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/SPH008_-_Matt_Jones.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Mar 12, 2018 • 42min
Ep080 – Ben Pfisterer (Country Manager – Square) on transitions and scale
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Ep080 – Ben Pfisterer (Country Manager – Square) on transitions and scale
March 13, 2018
rohitbhargava
Podcast
My guest for Episode 80 of The Startup Playbook Podcast is Ben Pfisterer, the Australian Country Manager for Square.
Prior to joining Square, Ben had extensive experience within the corporate sector. He was part of the team that launched Jetstar in Australia and during his time at NAB he ran one of world’s first Mobile Payments / NFC Pilots.
Ben was also the Head of Innovation and Emerging Products at Visa where he led the innovation strategy and emerging product implementation across new payment solutions and channels, including the growth of Visa payWave in Australia to become one of the world’s largest Contactless markets.
Ben then left his corporate career to start his own startup before receiving the call to lead Square’s expansion into the Australian market. Founded by Twitter Founder and CEO, Jack Dorsey, Square allows it’s diverse users to simplify acceptance of payments via a combination of hardware and software.
We covered a lot of topics in this interview, some of which include:
How to transition out of a corporate career
Launching into new markets
The future of payments
Transitioning across the stages of scale
Marketing and branding to non-technical users
The 2 things Ben looks for in new hires
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– Jetstar airlines
– NAB
– Visa
– Square
– Jack Dorsey
– Duncan Anderson (Edrolo) podcast interview
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep080_-_Ben_Pfisterer.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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January 1, 2014
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Mar 6, 2018 • 37min
Ep079 – Bill Ketelbey (CEO & MD – Actinogen Medical) on preparing for opportunities
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Ep079 – Bill Ketelbey (CEO & MD – Actinogen Medical) on preparing for opportunities
March 7, 2018
rohitbhargava
Podcast
My guest for Episode 79 of The Startup Playbook Podcast is Bill Ketelbey, the CEO and Managing Director of Actinogen Medical.
After deciding to leave his executive career in a large Pharmaceutical company, Bill was searching for a meaningful endeavour to be involved in.
That quest led him to join biotech startup, Actinogen, which has created a novel way to treat Alzheimer’s, the most common form of Dementia, which is the second leading cause of death of Australians contributing to 5.4% of all deaths in males and 10.6% of all deaths in females each year.
Bill is trained a neurosurgeon, and a former medical director of Pfizer Australia and New Zealand, where he ran all medical operations across the Australasian region.
His team of researchers was involved in all phases of human research for most of the Pfizer products that subsequently came to market. Bill has helped launch household drug names such as Viagra, Lipitor and the current market-leading Alzheimer’s drug, Aricept.
Bill is now the CEO and Managing Director of Actinogen, a clinical stage ASX listed Australian biotechnology startup focused on the development of novel treatments for Alzheimer’s Disease and other major age-related neurodegenerative disorders.
In this interview we talk about:
The process in taking a biotech product to market
Investment opportunities in Biotech
Commercialising research in Australia
Preparing for opportunities
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Pfizer
Aricept
Welcome Centre for Cell Biology, Edinburgh University
Viralytics acqusition by Merck ($500M)
Dr. Geoff Brooke
Dr. George Morstyn
Amgen
Dr. Jason Loveridge
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep079_-_Bill_Ketelby.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Feb 26, 2018 • 52min
Ep078 – Topaz Conway (Chair – SBE Australia) on being coachable
The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors
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Ep078 – Topaz Conway (Chair – SBE Australia) on being coachable
February 27, 2018
rohitbhargava
Podcast
My guest for Episode 78 of The Startup Playbook Podcast is Topaz Conway, the Chair of the Board of Directors at SBE Australia.
Topaz is an entrepreneur, angel investor, Director, and an advocate to the creation of a stronger Australian innovation culture.
Earlier in her career, she was a Biotech specialist, at VC firm Pacific Horizon Ventures, and went on to become the CEO of bioengineering company Citopedia, which later sold to Beckton Dickenson and was the founder of wine club, Vine Tales, which was profitable within 2 years and ended up being acquired 2 years and 8 months after launching.
Topaz is now playing an active role in developing a stronger startup ecosystem across Australia. Among other roles, she is a Director at Cicada Innovations Incubator, a Director of StartupAUS and Chair of Board of Directors for SBE Australia, which runs the Springboard Enterprises Accelerator and E3 Programs.
In this interview we talk about:
Starting with problems instead of solutions
The need for generosity
How to network effectively
The importance of being coachable
What to ask yourself before you start fundraising
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Springboard
Cicada Innovations
E3
Adrian stone
Topaz Conway
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep078_-_Topaz_Conway.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Feb 21, 2018 • 42min
Hustle Ep007 – Alan Crabbe (Co-Founder – Pozible & Birchal) on how to run successful Crowdfunding campaigns
My guest for Episode 7 of The Startup Playbook Hustle is Alan Crabbe, the Co-founder of Crowdfunding platforms Pozible and Birchal.
Alan has been one of the pioneers of the Crowdfunding movement in Australia.
What started as a side hustle, turned into one of the first and most successful platforms in Australia. As the Co-founder of Pozible, Alan has helped a number of artists and creatives raise funds for their work.
He has now used his experience through Pozible to launch Birchal, one of Australia’s first equity Crowdfunding platforms.
In this interview we talk about:
Building around growth
How to run a successful Crowdfunding campaign
Building champions for your product
How to define your valuation for equity Crowdfunding
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Rick Chen
Springwise
Birchal
Occulus Rift acquisition
Alan Crabbe (LinkedIn)
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
The post Hustle Ep007 – Alan Crabbe (Co-Founder – Pozible & Birchal) on how to run successful Crowdfunding campaigns appeared first on Startup Playbook.
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Feb 19, 2018 • 39min
Ep077 – Trena Blair (Founder – FD Global) on the need for authenticity
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Ep077 – Trena Blair (Founder – FD Global) on the need for authenticity
February 20, 2018
rohitbhargava
Podcast
My guest for Episode 77 of The Startup Playbook Podcast is Trena Blair, the Founder and CEO of FD Global Connections.
Few people would have as varied or as successful of a career as Trena.
After starting her career as a teacher, she moved into the corporate world before being headhunted to help get Optus of the ground in Australia.
Since then, Trena has held several senior roles, including the VP/GM (Aus/NZ) and Regional VP of Marketing (APAC) at American Express.
Trena has since left the corporate world to start her own business, FD Global Connections, which helps startups and businesses expand into the US market.
In this episode we talk about:
How to approach transition and opportunities
The challenges of delivering to your brand message
The benefits of creating structure
How and when to expand internationally
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Optus
Amex
FD Global Connections
Bob Mansfield
Cable & Wireless
AT&T
Adrian stone podcast
Seinfeld
New York Immersion Program
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep077_-_Trena_Blair.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Jan 30, 2018 • 56min
Ep076 – Dan Gavel (Director – Black Sheep Capital) on VC-as-a-Service
The Startup Playbook PodcastInsights and lessons from the world's best entrepreneurs and investors
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Ep076 – Dan Gavel (Director – Black Sheep Capital) on VC-as-a-Service
January 30, 2018
rohitbhargava
Podcast
My guest for Episode 76 of The Startup Playbook Podcast is Daniel Gavel, the Director of early-stage investment firm, Black Sheep Capital.
Dan started out in financial advisory, growing his own practice before exiting the industry in 2013 and establishing Black Sheep Capital to invest in early-stage tech companies and other assets. Today, Black Sheep Capital is one of Australia’s most active angel and seed investors, investing in 25 companies over the last 3 years, and has funded a wide range of startups including Airtasker, Sendle and Go1.
In this interview, we talk about:
Understanding risk capacity
Why founders need to be comfortable with change
Black Sheep’s investment Due Diligence process
How to prepare for investment
The importance of warm intros
PLAYBOOK MEDIA – Growth through Data-Driven Storytelling
THE E-COMMERCE PLAYBOOK
ACCELEPRISE AUSTRALIA
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
Paul Osborne
Black Sheep Capital (LinkedIn)
Black Sheep Capital (Medium)
Black Sheep Capital (Website)
Roshni Dhason
Dan Winter
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
http://traffic.libsyn.com/startupplaybook/Ep076_-_Dan_Gavel.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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Dec 20, 2017 • 40min
Hustle Ep006 – Tony Wu (Co-founder – Weploy) on hiring and culture
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Hustle Ep006 – Tony Wu (Co-founder – Weploy) on hiring and culture
December 21, 2017
rohitbhargava
Podcast
My guest for Episode 6 of The Startup Playbook Hustle is Tony Wu, the co-founder and Head of Growth of Weploy.
Weploy is an app which helps businesses with temporary jobs find the right job seekers through online skills matching, cutting out the need for interviews and CV exchanges in the process.
Tony took some of the lessons from his previous startup, Saibu No Akuma, to start Weploy, which in the space of a year has raised $2M in funding and grown the team to over 20 staff.
In this episode we talk about:
Long term thinking
Weploy’s hiring process
Creating the structures of growth
PLAYBOOK MEDIA – 10X your growth through Data-Driven Storytelling
STARTUP PLAYBOOK HUSTLE APPLICATION
Show notes:
– Saibu No Akuma
– Nick La
– Vinh Luong
– Weploy
– Tony Wu (Email)
– Tony Wu (LinkedIn)
Tony’s ask: Spread the word for Weploy
Feedback/ connect/ say hello:
Rohit@startupplaybook.co
@playbookstartup (Twitter)
@rohitbhargava7 (Twitter – Rohit)
Rohit Bhargava (LinkedIn)
Credits:
Intro music credit to Bensound
Other channels:
Don’t have iTunes? The podcast is also available on Stitcher & Soundcloud
Want to be featured on an upcoming episode? Fill out the Application Form: STARTUP PLAYBOOK HUSTLE APPLICATION
http://traffic.libsyn.com/startupplaybook/SPH_Ep006.mp3Podcast: Play in new window | Download | EmbedSubscribe: RSS
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January 1, 2014
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admin
January 1, 2014
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admin
January 1, 2014
Reply
Lorem ipsum dolor sit amet, consectetur adipisicing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat.
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The post Hustle Ep006 – Tony Wu (Co-founder – Weploy) on hiring and culture appeared first on Startup Playbook.


