The UnNoticed Entrepreneur

Get Noticed! Send a text.Over 5,937 fresh reviews for a backpack available since 1978, a sustainability story, and considerable word of mouth marketing make the FJÄLLRÄVEN story compelling and a great case study to share. The press room is well maintained and creates a great showcase to be visited for your own press room, but what I liked most of all was the A4 folded leaflet which includes the.backstory of this Swedish company; which set out to solve the problem of back pain which inflicted 80% of Swedes in the 1970's.This episode is a nice case study in storification, and the Opportunity, But, Therefore structure for building a corporate narrative.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.The Social Dilemma movie raises the issue of the negative impact of the main social media platforms on society, but it also points to the need to create company communities and courses using the growing number of excellent private community platforms. Move from renting the space to owning the space that your organization uses to build it's tribe.I talk about 2 that I have experience with which are well worth considering which promise to bring your people, memberships, and content together in your own fully-branded and private community platform. Sell courses, charge subscriptions, live stream and so much more. All without any social media limitations.Disciple MediaMighty NetworksGet the full episode in this link.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Are you being informative or annoying, too shy or too obnoxious with your posts? I've done some research and share it here on the frequency, nature and time considerations for any business managing their owned media channels.In Summary:Post to Twitter at least 5 times a day. If you can swing up to 20 posts, you might be even better off. Every couple of hours after 07:00-11:00Post to Facebook five to 10 times per week. 7 days per week. 10 + 3Post to LinkedIn once per day. (20 times per month) - before 10:00Useful articles & credits to:BufferRevlocalFor the full episode, click here.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.The Social Dilemma movie raises the issue of the negative impact of the main social media platforms on society, but it also points to the need to create company communities and courses using the growing number of excellent private community platforms. Move from renting the space to owning the space that your organization uses to build it's tribe.I talk about 2 that I have experience with which are well worth considering which promise to bring your people, memberships, and content together in your own fully-branded and private community platform. Sell courses, charge subscriptions, live stream and so much more. All without any social media limitations.Disciple Media Mighty NetworksSPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Are you being informative or annoying, too shy or too obnoxious with your posts? I've done some research and share it here on the frequency, nature and time considerations for any business managing their owned media channels.In Summary:Post to Twitter at least 5 times a day. If you can swing up to 20 posts, you might be even better off. Every couple of hours after 07:00-11:00Post to Facebook five to 10 times per week. 7 days per week. 10 + 3Post to LinkedIn once per day. (20 times per month) - before 10:00Useful articles & credits to:BufferRevlocalSPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.The interesting thing about the tax revelations about the Trump organization is that could well have been non-news if it wasn't for the timing; being released on the eve of the 1st Presidential campaign. Timing in public relations, indeed in all communications, is critical in order to ensure that the messages are being heard; or in some instances not being heard. Timing is a powerful weapon in the arsenal of the skilled communicator, and I share strategies on how to avoid the kind of distractions the Trump campaign will now have to deal with.Here is the link for the full episode. SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.The interesting thing about the tax revelations about the Trump organization is that could well have been non-news if it wasn't for the timing; being released on the eve of the 1st Presidential campaign. Timing in public relations, indeed in all communications, is critical in order to ensure that the messages are being heard; or in some instances not being heard. Timing is a powerful weapon in the arsenal of the skilled communicator, and I share strategies on how to avoid the kind of distractions the Trump campaign will now have to deal with.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.In public relations, like in all situations,  scarcity triggers an emotional response because the media find it hard to resist wanting things that are scarce. Scarcity floods everyone with emotions and generally makes clear thinking difficult, but also the fear of missing a scoop.I'm looking at how to build exclusivity, limited quantities and deadlines to manage a public relations campaign, and why 49 is the new magic number for media events; indeed all online events which require an element of exclusivity.Listen to the full episode here.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.In public relations, like in all situations,  scarcity triggers an emotional response because the media find it hard to resist wanting things that are scarce. Scarcity floods everyone with emotions and generally makes clear thinking difficult, but also the fear of missing a scoop.I'm looking at how to build exclusivity, limited quantities and deadlines to manage a public relations campaign, and why 49 is the new magic number for media events; indeed all online events which require an element of exclusivity.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Selling a business means communicating with customers, employees and buyers all at once and a lot can go wrong; so listen to how Brian Hill managed the feat in spite of living 1,000 miles away from his company and facing the COVID lockdown.Key lessons here from Brian Hill who worked with Peter Rolliston to ensure that the 3 parallel tracks took place with integrity, momentum and a measure of confidentiality.For the full episode, click here.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/