

The Story Power Marketing Show
Tom Ruwitch
Business leaders, coaches, consultants, and thought leaders, The Story Power Podcast will help you harness the power of storytelling so you can grow your business and have fun doing it. Each week, Story Power Marketing's Tom Ruwitch and his guest will share powerful stories, trade business-building insights, and have a few laughs. Tom created this podcast to... ...Help you captivate prospects and inspire them to act… ...so you can get more clients, quickly and easily. That’s what powerful storytelling is all about. That’s what this podcast is all about.
Episodes
Mentioned books

Feb 22, 2023 • 39min
The Video Advantage – Why You Need It and How to Get It
Ed Troxell is a Video Coach & Online Marketing Expert. He teaches agents how to show up on video for their social media and marketing so they can attract more qualified leads and close more deals. Ed was ranked as one of the top 15 coaches in Santa Rosa by Influence Digest. As a former Apple Inc. employee, Ed brings a unique skill set to the table from sales, marketing, strategizing systems, and processes, to teaching the importance of showing up as yourself on video so that you can stand out from the competition and become the agent of choice.DISCUSSED IN THIS EPISODE~Ed’s video coaching strategy (1:55)~Tips for recording your video (16:49)~How to get the video advantage (32:06)FULL EPISODE VIDEOhttps://vimeo.com/801517985?share=copyCONNECT WITH EDFree Book Think Big. Think Videohttps://edtroxell.com/thinkbigCoaching ProgramThe Video Advantagehttps://edtroxell.com/videoSocial Media: https://instagram.com/edtroxellcreativeighttps://www.linkedin.com/in/edtroxellhttps://facebook.com/EdTroxellCreativeWebsite: https://edtroxell.com/

Feb 15, 2023 • 39min
The Enduring Power of Email Marketing
Kimberly Weitkamp is the Audience Converter. She works with coaches to transform their word vomit into marketing that gets clients.She shows them what to say to bring in clients that pay. Kimberly helps her clients create their full evergreen marketing needs that fit in their schedule, reflects their authentic self, and creates the time freedom they desire…without losing their sanity!Her favorite client wins include crafting a first-ever six-figure event, landing 5 new clients in 6 weeks, and, because she loves to travel, helping 4 clients take business-free vacations (laptop left at home!) within months of working with her.She relishes helping people take their big-picture dreams and turn them into a step-by-step action plan that converts.DISCUSSED IN THIS EPISODE~The enduring power of email marketing (2:55)~How to make the first impression (5:29)~The hotel front lobby test (22:30)FULL EPISODE VIDEOhttps://vimeo.com/799447785?share=copyCONNECT WITH KIMBERLYWebsite: https://theaudienceconverter.com/Lead Magnets: https://theaudienceconverter.com/lead-magnet-guide/Social Media: https://www.linkedin.com/in/kimberlyweitkamp/

Feb 8, 2023 • 46min
How to Build Your Network to Grow Your Business
Michael Whitehouse is The Guy Who Knows a Guy. In 2014, he came to Groton, Connecticut knowing no one at all. A year later, after diving into networking with both feet, he was a major connector in the local community. In 2020, he went global and began connecting entrepreneurs, investors, speakers, and others around the world to people they need to know. He offers his services as a networking concierge, making connections and building strategic alliances around the world. He is the host of the daily Morning Motivation Podcast and the Guy Who Knows a Guy interview podcast.DISCUSSED IN THIS EPISODE~What is a networking concierge? (2:06)~How to introduce people to the right people? (7:05)~What does the other person need? (14:13)~Marketing is about thinking about your audience. (18:45)~The power of having an email community. (23:12)~We’re all people. (29:34)~How to lead with a pitch. (34:36)~The power of networking at scale. (39:39)FULL EPISODE VIDEOhttps://vimeo.com/797285658?share=copyWHERE TO CONNECT WITH MICHAELWebsite: https://www.guywhoknowsaguy.com/Michael’s app: https://guywhoknowsaguy.carrd.co/Social Media:The Guy Who Knows a Guy Facebook Page: https://www.facebook.com/theguywhoknowsaguyMorning Motivation Facebook Group: https://www.facebook.com/groups/morningmotivationpodcastLinkedIn: https://www.guywhoknowsaguy.com/linkedInTikTok: https://www.guywhoknowsaguy.com/tiktok

Feb 1, 2023 • 44min
How to Achieve Business Success Without Getting in Your Own Way
Athin Cassiotis is a Business Growth Strategist, International Speaker, Coach, Mentor, Consultant, Investor, and Podcast Host. He helps service-based business owners grow and scale to create freedom and choice in their life. Athin hosts The Business Growth Show, where he interviews successful entrepreneurs and celebrities including Jay Abraham, Bruce Buffer, Jillian Michaels, JT Foxx, Kerwin Rae, and George Koukis. He’s spoken on stage in front of 2,500 people alongside gold medallists Steven Bradbury & Bruny Surin, Stedman Graham (Oprah’s partner), and JT Foxx. He has personally worked with many of Australia’s biggest brands including Target, Kmart, Westfield, Coles, and the Department of Defence.DISCUSSED IN THIS EPISODE~ Why mindset is so important in the marketing business (2:21)~ How Tom talks about mindset in the marketing process (6:10)~ What to do when your brain says “I’m bad at telling stories” (9:30)FULL EPISODE VIDEOhttps://vimeo.com/795185399?share=copyWHERE TO CONNECT WITH ATHINWebsite: https://www.athincassiotis.com/Ebook on His Website: 6 Keys to a Bulletproof Business MindsetSocial Media: https://www.linkedin.com/in/athincassiotis/https://www.facebook.com/athincassiotis1https://instagram.com/athincassiotishttps://www.youtube.com/athincassiotis

Jan 25, 2023 • 55min
Finding Your Authentic Self to Achieve What You Want
Barbera is a transformation coach, a speaker, and an author. She specializes in helping people who feel different than others to be deeply connected with their authentic (spiritual) selves, have a crystal clear vision of the life they truly want to live, unleash the power that is already within them, and reignite their passion & purpose so they can have a soulful, profitable business, achieve their dreams, and live a fulfilled life on their terms right now!DISCUSSED IN THIS EPISODE~ What is an HSP coach? (2:11)~ Why do we need to learn how to be more selective with our friends? (7:40)~ Barbara’s story and how it’s relevant to your life. (14:27)~ Why burnout is a result of not being true to your authentic self. (20:20)~ What does it mean to put the real me out there? (24:33)~ The three-method approach to storytelling. (31:56)~ Authenticity: not just what’s working for you, but defining what’s working for them. (37:06)~ Empathy, envisioning, and vision enabling. (45:32)~ How you can use the power of storytelling in your business. (52:46)FULL EPISODE VIDEOhttps://vimeo.com/792927942?share=copyWHERE TO CONNECT WITH BARBARAWebsite: http://www.hspcoachbarbera.com/Her Free eBook: Roadmap To Living A Life You LoveSocial Media: https://www.hspcoachbarbera.com/docs/Media-Sheet-HSPCoachBarbera.pdf

Jan 18, 2023 • 57min
Why Success Depends on Saying What You Mean, and Meaning What You Say
Barry Kleiman is a dedicated husband, father, and grandfather who is also a basketball coach turned social entrepreneur. He spent decades in the trenches of executive search and executive development, and he’s now an authority who advocates for truth-based interviewing.Barry is the author of the soon-to-be-released book, “Successful Interviewing”Over 5+ decades in the career success and job search business, Barry observed that too many people are unable to say what they mean during human interactions. As a result, their messaging changes like the weather, which drags them off-brand, undermines their integrity and challenges their sanity.Barry is on a mission to fix that.DISCUSSED IN THIS EPISODE~ His most significant takeaway after five decades in career success and job search~ How to interview effectively~ Using personal stories to grow your careers and community~ How to stay on-brand and maintain your personal integrityFULL EPISODE VIDEOhttps://vimeo.com/790387132?share=copyCONNECT WITH BARRYWebsite: http://thefifthquarterproject.orgBook: How the Truth Will Set You and Your Career FreeHis nonprofit The Fifth Quarter Project:www.thefifthquarterproject.orgSocial Media: https://www.linkedin.com/in/barryckleiman/https://facebook.com/barry.kleimanhttps://www.instagram.com/kleimanbarry/

Jan 11, 2023 • 36min
Rock the Stage to Skyrocket Your Authority and Success
Rich “Trigger” Bontrager is the creator and host of “How To Rock the Stage Show,” airing live each Wednesday night. Rich hosts the National Speakers Association (NSA) podcaster, author forums, and the new NSA LIVE show Behind the Stage. Entrepreneurs, executives, and speakers hire Rich to unleash their brand authority by learning media-savvy skills that help them shine on camera and stage.Rich has worked with top speakers, leaders, and authors like Denis Waitley, Sandra Dee Robinson, Chris Westfall, Jeffrey Hayzlett, Deanna Singh, and others!Rich’s passion comes from his 30 years as a professional broadcaster, keynote speaker, and Pastor. Rich provides group and 1-on-1 transformational coaching with practical tools, evaluations, and action steps that radically transform your confidence, clarity, and communication skills.DISCUSSED IN THIS EPISODE~ 3 Keys to raise your brand authority with media skills~ How to create and grow your own media empire and elevate your brand authority~ Why you no longer need the big networks to elevate you and your brand. ~ Media-savvy skills to help you shine on camera and separate yourself from the crowd.~ Why to leverage media and your brand authorityFULL EPISODE VIDEOhttps://vimeo.com/788585574?share=copyCONNECT WITH RICHWebsite:https://www.richbontrager.net/Social Media: LinkedInhttps://www.linkedin.com/in/rich-trigger-bontrager-presentationcoach/Twitter:@KeynoteRichFacebook:https://www.facebook.com/RichTriggerBontragerhttps://www.facebook.com/rich.bontrager/Instagramhttps://www.instagram.com/rich_trigger_bontrager/Streaming Show - How to Rock the Stagehttps://www.youtube.com/c/RichBontrager

Jan 4, 2023 • 40min
How to Promote Your Business with Virtual Events
Steve Eriksen is the founder of Event Raptor, a platform designed to help you manage virtual events. A tech integration specialist and automations nerd, he was responsible as the Chief Technology Officer for Mary Morrissey, an 8-figure life coach certification organization, for all the tech that went into their events with thousands of attendees. When Steve hosted a summit for his own coaching business, he couldn't find a good system to help him run his event. So he took his technical background in the events space, along with his real-world experience as an event host, and created EventRaptor, a system that makes virtual event management easy. Event Raptor also runs a directory that helps business people land more speaking opportunities by connecting them with event organizers. Steve has run 4 summits on his own as well as helped a number of clients with summits and virtual events, and has seen how powerful a virtual event is to drive new prospects and create new customers and clients.DISCUSSED IN THIS EPISODE~How virtual events are great for marketing and promoting your business~How to position yourself as an expert using virtual events~How to effectively market your business and create more customers and clients using virtual events. ~Understanding the benefits of hosting a virtual event~How to determine if hosting a virtual event is the right marketing strategy for your business.FULL EPISODE VIDEOhttps://vimeo.com/786514803?share=copyCONNECT WITH STEVEWebsite: https://eventraptor.comBook: https://summitsmadeeasy.com/?ref=storypowermarketingSocial Media: https://facebook.com/steve.eri.58https://linkedin.com/in/steveeriksen

Dec 28, 2022 • 40min
How to Overcome the Fear of Marketing Yourself
Nina Cooke helps 6 and 7 figure service-based Experts to create an unstoppable mindset so they can build authority and boost their profit.Nina has worked with 100s of established entrepreneurs, helping them to increase their income by up to 800%.She is the co-author of Renegade Mindset: A Financial Advisor’s Guide to a Peak Performance Mindset.The host of “Entrepreneur’s Inner Game Podcast, she has interviewed world-class entrepreneurs and best-selling authors.She’s been featured in Entrepreneur magazine, on BBC Radio, and on top podcasts.DISCUSSED IN THIS EPISODE:~ How deliberate mindset shifts can help you grow your business more than marketing~ Marketers’ most common limiting beliefs and how to dissolve them~ Why you should make mindset work a continuous practiceFULL EPISODE VIDEOhttps://vimeo.com/785376247?share=copyNINA’S MILLIONAIRE MINDSET SCORECARD:https://www.ninacooke.co.uk/scorecardCONNECT WITH NINAWebsite:https://ninacooke.co.ukLinkedInhttps://linkedin.com/in/ninacooke

Dec 21, 2022 • 32min
How to Tame the Tech Monster to Grow Your Business
Anke Hermann is an online tech expert, coach and author of Taming the Tech Monster.She started her entrepreneurial journey in 2004 when she quit her software developer job in the UK, moved to Spain and started a sewing business. She soon realized that building a business really is a creative process, the same as sewing a dress or developing software - a magical mix of vision, skill and soul.She now uses everything she's learned about tech, teaching and business to help mission-driven coaches create, sell and deliver impactful online programs without tech headaches so they can serve their clients in a bigger way.DISCUSSED IN THIS EPISODE: ~ What looks like a tech “problem” never is~ The real cause of people's tech struggles~ How to tame the tech monster to get technology working for, not against you~ The 3 most common myths around tech and how challenging these stories opens up a whole new worldFULL EPISODE VIDEOhttps://vimeo.com/783879268?share=copyRESOURCES FROM ANKEPDF version of her book:https://tamingthetechmonster.comRoadmap to impactful online programs:https://createconnectandflourish.onlineCONNECT WITH ANKEFacebookhttps://www.facebook.com/herrmann.anke/LinkedIn:https://www.linkedin.com/in/anke-herrmann/Instagram:https://www.instagram.com/ankeherrmannbusinessgrowth/


