The Story Power Marketing Show

Tom Ruwitch
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Dec 14, 2022 • 33min

How to Gain the Clarity and Focus to Create Meaningful Change

Terry is an Executive, Business and Career Coach. She has been coaching for over 19 years, after many years in both corporate and entrepreneurial roles. She brings an impressive breadth and depth of knowledge to her coaching and specializes in global business relations, which is critical to her work with international clients.As an executive and business coach, Terry helps her clients maximize their talents and achieve their full potential. She employs a two-step process: having the client clarify their goals and then developing a focused strategic plan.DISCUSSED IN THIS EPISODE: ~ How to create extraordinary change in your business and life~ Why simple shifts in perspective can make all the difference~ How to establish change-creation as a habit – to make provide consistent service and make a greater impactFULL EPISODE VIDEOhttps://vimeo.com/781758940?share=copy CONNECT WITH TERRYWebsitehttps://trycoaching.com/Facebookhttps://www.facebook.com/terry.y.hermanLinkedInhttps://www.linkedin.com/in/trycoaching/Instagramhttps://www.instagram.com/terryyoffe/
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Dec 7, 2022 • 32min

How to Author Great Content – Even if You’re Not a Great Writer.

Matthew Harms is a New York Ghostwriter and Author Coach. He is the author of Grow Up: No, Really and Employed: A Career Readiness Manual, books designed to help people enrich their lives through basic life skills and career readiness training. When he’s not focused on helping others, Matthew's other passions are writing works of fiction, both novels and screenplays, and spending time with his children.As a lifelong writer, Matthew has learned from, and adapted, his various experiences in fields such as Finance, Project Management, and Real Estate to help those with the desire to help make the world a better place. In the ghostwriting space, he prides himself on providing a voice for the voiceless, working with clients who have a message of growth or inspiration that can make the world a better place.As an author coach Matthew partners with aspiring and experienced writers who do not want to have someone else write their story by helping to identify gaps and enhance strengths so they can take their projects to the next level.​DISCUSSED IN THE EPISODE~Writing~Entrepreneurship~Why writers and business owners can always use encouragement and support from those who have done and are doing what they want to do.FULL EPISODE VIDEOhttps://vimeo.com/780293363?share=copyCONNECT WITH MATTHEWSocial Media: Twitter: www.twitter.com/penforhire187Instagram: www.instagram.com/penpodcastFacebook: www.facebook.com/penpodcastPodcast: https://anchor.fm/pen-podcastWebsite: https://penforhirenyc.com/
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Nov 30, 2022 • 46min

Social Marketing Secrets to Drive More Traffic and Sales

Dan Shinder is a social marketing expert who reached more than 120 Million people in 2021 – 100% organically, with no paid ads, boosted posts, or SEO.Through Drum Talk TV and other brands, Dan has built a following of more than 1 million active followers – and adds 4,500 a week from 130 countries. He draws from his experience and success to teach others how to grow brand awareness, increase engagement, and drive more sales.What Dan teaches can work for virtually any business in any industry, from a local model to global! Dan also has a "Done-For-You" service as well.DISCUSSED IN THIS EPISODE~The biggest mistakes start-ups, seasoned entrepreneurs, and legacy brands all make with social media content marketing.~Busting 3 of the biggest myths in social media marketing~Understanding how these topics really work.~How to apply real strategies that will improve results.FULL EPISODE VIDEOhttps://vimeo.com/776914978?share=copyCONNECT WITH DANWebsite: https://advancedsocialmarketing.com/Courses: https://advancedsocialmarketing.com/learning-opportunitiesSocial Media: https://www.linkedin.com/in/danshinder/
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Nov 23, 2022 • 39min

How to Access Self-Awareness, Focus, and Emotional Balance for Healthier and Happier Living

Gail Kraft is a motivational speaker, podcaster, and author of The Empowering Process and Empowerment Master. She runs retreats and seminars offering various approaches for gaining higher self-awareness, creating smarter goals, and lowering stress right now.DISCUSSED IN THIS EPISODE~ Tapping into flow, creativity, and mindset~ How to step away from the mundane step-by-step you hear about what you should do~ Real, consistent, repeatable habits that actually encourage flow~ Understanding the value of getting into flow and taking action~ Stepping beyond the conventional and understanding what it means to be present~ Living outside the boxFULL EPISODE VIDEOhttps://vimeo.com/774179120?share=copyCONNECT WITH GAILWebsitehttp://gailkraft.comSocial Mediahttps://www.linkedin.com/in/gaillkraft/https://www.facebook.com/gail.kraft.77/Gail’s BooksThe Empowering Process:https://www.amazon.com/Empowering-Process-Mindful-Questions-Increase/dp/1539917517/Authentic Women Have It All: No More Glass Ceilings, Go For The Stars And Win!https://www.amazon.com/Authentic-Women-Have-All-Ceilings/dp/1927677181/YouTube Channelhttps://www.youtube.com/playlist?list=PLLXX5hXmeaRPuA_znsplCarsRq5Bs1UdW
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Nov 16, 2022 • 38min

How to Stand Out as an Authority in a Crowded Marketplace

Michelle Prince is a chief difference maker, best-selling author, motivational speaker, publishing expert, leadership coach, and CEO/Founder of Performance Publishing Group, a partner publishing company dedicated to making a difference, one story at a time. She’s helped thousands tell their stories and founded the “Book Bound Workshop”. Michelle has published many successful books of her own, including her best-selling Winning In Life Now and her latest The Power of Authority. She is known as "America’s Productivity Coach", is a certified Human Behavior Consultant, and dedicates herself to helping leaders impact the world using the strengths and talents already within them.She is also a dynamic speaker and has been endorsed by some of the most influential speakers in personal development, including Zig Ziglar, and is a Ziglar Legacy Certified speaker/trainer.DISCUSSED IN THIS EPISODE~The power of authority~Sharing your story - when and how to get it out there~Positioning yourself as an expert~Growing your businessFULL EPISODE VIDEOhttps://vimeo.com/771474404?share=copyCONNECT WITH MICHELLEWebsite: https://performancepublishinggroup.com/Social Mediahttps://www.facebook.com/MichellePrinceSpeaker/https://www.instagram.com/michelleprincespeaker/https://twitter.com/MotivateInspirehttps://www.linkedin.com/in/michelleprincespeakerhttps://www.youtube.com/user/MotivateInspireWorkshop: www.bookboundworkshop.comMichelle’s Book: https://www.thepowerofauthority.com/freebook/Free strategy call: https://performancepublishinggroup.com/contact/
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Nov 9, 2022 • 44min

How to Profit with Print and Not Look Stupid Doing It

Kia is CEO and founder of Zine, a successful brand marketing agency just outside of Washington D.C. that helps attorneys, entrepreneurs, and professionals convert leads into raving fans using high-touch, direct response print marketing.Her clients include high-achieving marketers and entrepreneurs such as Dan Kennedy, Ben Glass, Kim Walsh Phillips, Ben Settle, and more.From concept to design to implementation, Zine specializes in using newsletters, books, magazines, postcards, and shock and awe packages to create, package, and present a marketing message that gets results. Her agency still believes in the power of direct mail and has a proven process that uses print marketing to make a connection, inspire action, and generate profitable results for their clients.DISCUSSED IN THIS EPISODE~ How one postcard changed Kia’s life.~ The biggest mistake in direct mail.~ The three superpowers of print.~ How to leverage and maximize your print marketing dollars.~ Top three tips for a successful print newsletter marketing campaign.FULL EPISODE VIDEOhttps://vimeo.com/768942813?share=copyCONNECT WITH KIAWebsite:https://www.zinegraphics.comLinkedinhttps://www.linkedin.com/in/kiaarian/Facebookhttps://www.facebook.com/zinegraphicsKia’s “Breathe Life” Newsletter:https://www.zinegraphics.com/newsletter.cfmKia’s Book, Five Ways Your Design Can Be More Seductivehttps://www.zinegraphics.com/reports/five-ways-your-design-can-be-more-seductive.cfm
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Nov 2, 2022 • 42min

How to Build Healthy Teams and Healthy Bottom Lines

Jeanet Wade’s focus is always on building healthy teams and healthy bottom lines. Jeanet was the first Expert EOS Implementer™ in the St. Louis region. She facilitates, teaches, and coaches the Entrepreneurial Operating System® (EOS®) to leadership teams at privately-held companies.She has developed a reputation for helping clients get Traction® on their Vision by leveraging her experience in marketing, innovation, and management. Because of her passion for people and insights into the basic human needs that must be met in order to fully actualize the potential of a team, she quickly became known as the go-to resource for how to have effective, healthy teams that allow an organization to harness their people energy and maximize their “Return on Individual.”She was named one of the “100 St. Louisans You Should Know to Succeed in Business” by St. Louis Small Business Monthly. Additionally, Jeanet is a “Featured ForbesBooks Author” for her bestselling breakthrough book, The Human Team – So You Created a Team but People Showed Up!DISCUSSED IN THIS EPISODE~ The 6 Facets of Human Needs.~ How "Human Teams" at work can achieve their potential~ Tips to help leaders activate the 'people multiplier' in their business.~ How to attract great employees and retain them. ~ Secrets to bridge the gap between nature and nurture by getting the needs met on the teamFULL EPISODE VIDEOhttps://vimeo.com/766391988?share=copyCONNECT WITH JEANETWebsitehttp://www.Business-Alchemist.comLinkedInhttps://www.linkedin.com/in/jeanet-wade-ab5500Bloghttps://www.business-alchemist.com/read-watch-listenJeanet’s Bookhttps://www.amazon.com/Human-Team-Created-People-Showed/dp/1950863328
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Oct 26, 2022 • 44min

How to Eliminate Friction for Buyers and Customers So You Can Sell More

Dean Isaacs spends most of my time working with B2B businesses, consultants and experts, who hire him to help them achieve their business growth dreams by creating predictable, sustainable revenue.Dean’s approach is simple: Identify and eliminate the friction we unintentionally create in our marketing and sales. By eliminating the Friction Effect, we can generate better quality leads, shorten the sales process and close high-ticket deals with our ideal clients.Buyers have changed the way they find, evaluate and buy business services, unfortunately many B2B businesses haven’t effectively changed the way they market and sell.Dean loves to help experts change the way they think and operate their businesses. The belief that they need to invest more and more hours into their business to grow, is wrong - they don’t!!DISCUSSED IN THIS EPISODE:~ Why you must understand and eliminate the “friction effect” in your business to unlock revenue growth~ How Tesla eliminates friction for buyers and customers – and what you can learn from their approach.~ Why being an expert or thought leader in your field isn’t enough to successfully grow your business.~ How to understand and take advantage of the modern buyer’s journey to grow revenue~ Why your consultative selling approach is hurting you and what to do about itFULL EPISODE VIDEOhttps://vimeo.com/764094708?share=copyCONNECT WITH DEAN:Websitehttps://thevantagegrp.comGrowth Collaborativehttps://thevantagegrp.com/growth-collaborative/LinkedInhttps://www.linkedin.com/in/deanisaacs/Facebookhttps://www.facebook.com/VantageGroupLLCInstagramhttps://www.instagram.com/deanisaacs1/
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Oct 19, 2022 • 39min

Priceless Business-Building Gems from the Queen's Crown

Lynn Whitbeck is the Queen of Sales. Business Owners and entrepreneurs hire Lynn to ignite winning sales teams, because most are chasing down clients, stuck in a chaotic sales cycle, and lacking client retention, conversions, and profits. So, she helps transform thinking to the client’s perspective, end sales chaos with a robust strategic plan to harvest the hidden profits. Bottomline, Lynn will ignite your sales and unleash lasting profits.Lynn is the Founder and CEO of Petite2Queen, Host of “Get More Clients” on the Win Win Women Network, and host of the top podcast, “Claim Your Career Crown.”She has been seen in USA Today, HuffPost, Chicago Tribune, and more! When she is not working with clients, Lynn loves visiting National Parks, cooking, and playing Pokémon Go.DISCUSSED DURING THIS EPISODE~ The business-building power of “client thinking.” ~ How understanding the client’s journey boosts profits with raving fans, reviews, and referrals.~ When you build strong, lasting relationships when you approach prospects with “worthy intent.”FULL EPISODE VIDEOhttps://vimeo.com/761775300?share=copyCONNECT WITH LYNNWebsite: https://petite2queen.comFacebook: http://www.facebook.com/petite2queen/Twitter: http://twitter.com/petite2queen/Instagram: http://www.instagram.com/petite2queen/You Tube: http://p2q.link/youtubeGet More Clients TV Show https://winwinwomen.tv/show/get-more-clients
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Oct 12, 2022 • 1h

How to Be Creative -- Even if You Don't Think You Have It In You

Stever Robbins has been an executive coach, entrepreneur, and co-designer of the Harvard MBA program. His iTunes business podcast The Get-it-Done Guy was a top-10 podcast for much of its 2007-2020 run. He has written three books, and co-written a musical about personal productivity. Stever holds degrees from MIT, Harvard Business School, and is a Master Trainer Elite of Neuro-linguistic Programming.DISCUSSED DURING THIS EPISODE: ~ How to create a flood of creative content – even if you’re not a “creative unicorn.” ~ Why people lose the creative spark (and how to avoid that fate).~ How to summon the courage to behave as you wish, not as others expect.~ How to capture and record your creative insights so you don’t lose track of them later.~ The importance of committing to an idea and seeing it through. FULL EPISODE VIDEOhttps://vimeo.com/759435129?share=copyCONNECT WITH STEVERWebsite:http://steverrobbins.comLinkedInhttps://linkedin.com/in/steverTwitterhttp://twitter.com/steverrobbins

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