The Lazy CEO Podcast with Jane Lu

Life isn’t about ticking boxes - it’s about defining what truly matters. In this episode, Jane sits down with her close friend Jude Batrac to explore 5 lessons for living intentionally. They discuss how to stop living someone else’s vision of success, prioritise what’s important, express feelings, nurture meaningful friendships, and allow yourself to be happy. Jane and Jude share honest, actionable insights to help you live a life full of purpose. Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoStay updated with Jude Batrac: @jude_batrac_mcSee omnystudio.com/listener for privacy information.

How do you move past busywork, tackle your biggest business constraints, and actually scale your company? In this episode, Jack Delosa shares exactly how he did it. From starting in business at 17 to building The Entourage into Australia’s largest business coaching agency, Jack has helped clients generate over $1B in annual sales and supports a global network of nearly one million entrepreneurs. He dives into why investing in yourself is the most important step in scaling, the power of asking “dumb questions,” how deep work and focus transform productivity, and why community and mindset are just as important as strategy when it comes to real growth. Connect with us:Follow The Lazy CEO podcast: @thelazyceo_podcastStay updated with Jane Lu: @thelazyceoConnect with Jack Delosa: @jackdelosaSee omnystudio.com/listener for privacy information.

In this month’s Help My Small Business episode, Jane is joined by Anaita Sarkar, co-founder of Hero Packaging, to help Bec from Glow by Becca get her business back on track after financial setbacks and product losses. As a mum juggling entrepreneurship, Bec faces the challenge of balancing family life while trying to grow her self-tanning brand.   Jane and Anaita explore practical ways to stabilise cash flow, make strategic financial decisions, and set up systems that allow for growth without burnout. They also discuss the importance of defining a unique selling proposition, leveraging founder-led storytelling, optimising websites and product pages, and using content-driven marketing strategies to attract the right customers.   Want your business featured on the pod? Send us a 30 to 90 second video telling us about your brand and how we can help. Email your video to hello@thelazyceo.com.   Connect with us: Follow The Lazy CEO podcast: @thelazyceo_podcast @thelazyceopod Stay updated with Jane Lu: @thelazyceo Connect with Anaita Sarkar: @sellanythingonlineSee omnystudio.com/listener for privacy information.

How do you actually get a buyer’s attention and convince them to put your brand on shelves nationwide?   In this episode, Jordan Mylius shares exactly how he did it. From buying a tanning salon at just 21, to helping Bondi Sands expand into thousands of doors, to launching Hairification, a haircare brand that landed in Coles, Woolworths, and Priceline in under two years and is on track to turn over $20M, Jordan knows what it takes to win in retail.   He dives into the sales tactics buyers cannot ignore, how to pitch a brand with zero product and still secure a national rollout, and why the hardest part is not getting stocked, it is selling through. Jordan also shares the story behind a viral TikTok campaign that took Hairification from a concept to a shelf favourite and why listening more than speaking can make all the difference in closing a deal.   Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with Jane Lu: @thelazyceo Stay updated with Jordan: @mistermylius Follow Hairification! @hairification_haircare  See omnystudio.com/listener for privacy information.

Leadership isn’t about doing it all yourself - it’s about building high-performing teams, protecting your vision, and knowing when to evolve. In this episode, Jane sits down with her close friend Jude, a keynote speaker and masterful moderator who knows how to shake up workplace culture and spark action through storytelling. Who better to put Jane in the hot seat than one of her closest mates?   They dive into the realities of building a business: hiring generalists before specialists, creating a culture of trust, fun, and psychological safety, and knowing when to outgrow people without guilt. Jane shares lessons from failure, feedback, and high-pressure growth moments, showing how optimism, authenticity, and clear vision are what really drive teams forward.   This is leadership unfiltered - the stumbles, the tough calls, and the resilience it takes to keep moving. Whether you’re building your first team or navigating the next stage of growth, Jane and Jude offer honest, actionable insights that will leave you thinking differently about what it takes to lead.   Connect with us:  Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast  Stay updated with Jane Lu: @thelazyceo  Stay updated with Jude: @jude_batrac_mcSee omnystudio.com/listener for privacy information.

Would you believe you can scale a business without social content, influencers, or followers? Jeremy Levitt founder of Brunt Work, Baden Bower, and ServiceSeeking has done exactly that.   From being fired from a top lawfirm to building multiple businesses, Jeremy has scaled companies without social media- leaning on Google Ads, SEO, PR, and AI to grow smarter and faster.   We dive into the realities of scaling - how businesses can be tactical, leverage AI, and manipulate search engines to their advantage. Jeremy explains how to use the technology already at your fingertips to grow fast and efficiently.   He reveals how to stay focused on what matters, understand unit economics, and spot market opportunities. Jeremy also dives into risk, purpose, and feedback, explaining how running multiple ventures reduces single points of failure - and why the harshest, most valuable feedback is the kind that stings.   Connect with us: Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcast Stay updated with Jane Lu: @thelazyceo Follow Jeremy Levitt on LinkedIn: jeremy-levitt-entrepreneurSee omnystudio.com/listener for privacy information.

Struggling with pricing and value perception? You’re not alone.   This episode of The Lazy CEO dives into the sales and marketing challenges faced by early-stage founders – through the lens of Lauren’s business, Colour Capsule, a colour analysis service helping women feel confident in what they wear.   Jane and Jack Delosa (founder of The Entourage, AFR Young Rich Lister, and one of Australia’s top business coaches) unpack the key levers to charge with confidence and attract the right customers. They explore why price objections often mean you’re targeting the wrong audience, how to position your service to high-value clients, and why before-and-afters, case studies, and success stories are essential for showing your worth. They also discuss building urgency through an appointment-style sales process and creating premium offerings for clients who want more than a one-off service.   Want your business featured on the pod? Send us a 30 to 90 second video telling us about your brand and how we can help. Email your video to hello@thelazyceo.com.   Connect with us: Follow The Lazy CEO podcast: @thelazyceo_podcast Stay updated with Jane Lu: @thelazyceo Connect with Jack Delosa: @jackdelosaSee omnystudio.com/listener for privacy information.

Stanley Henry didn’t build The Attention Seeker with big budgets - he built it from coffee catch-ups, LinkedIn posts, and relentless consistency.Today, his agency has over a million followers, including 800k on TikTok, creating content people actually want to watch.You’ve probably seen him as the grumpy boss on TikTok, constantly provoked by his Gen Z sidekick Jony. Behind the skits is a strategist who knows how to capture attention.In this episode, Stanley shares how he turned daily LinkedIn posts into a seven-figure agency, breaks down the five stages of attention every brand needs to learn, and why everyday life often makes the most compelling content.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay up to with Jane: @thelazyceoConnect with Stanley: @stanleychenryFollow The Attention Seeker: TikTok | Instagram Hosted on Acast. See acast.com/privacy for more information.See omnystudio.com/listener for privacy information.

Jane teams up with STAX founders Don Robertson and Matilda Murray to break down the 8 fundamentals of building a brand that lasts.Drawing on a decade of growing STAX from $80,000 in debt to an 8-figure activewear empire, Don and Matilda share the wins, mistakes, and turning points that shaped their business. From making inclusive sizing a non-negotiable from day one, to turning hype drops into a loyalty machine, to understanding the true difference between selling products and building a brand - this is real, actionable advice from founders who have lived it.Whether you’re launching your first idea or scaling past seven figures, these fundamentals will change how you approach building something that stands the test of time.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay up to with Jane: @thelazyceoConnect with Don & Matilda: @donnrobertson & @matilda_murrary_Check out STAX: @staxoffical_ Hosted on Acast. See acast.com/privacy for more information.See omnystudio.com/listener for privacy information.

How do you disrupt a heritage industry with no retail experience, no paid ads, and zero brand awareness? Just ask Annabelle and Thomas Burns.These siblings are the founders of Femmé Organic, a brand that went from selling just seven products on launch day (mostly to family) to being stocked in every Priceline across Australia. With no retail background and no marketing budget, they relied on LinkedIn, sibling chaos, and a viral TikTok to break into a billion-dollar personal care market dominated by giants.In this episode, they share the story of how a pre-meeting shot helped land their first retail deal, what happened when Woolworths dropped them, and how they recovered from printing 20,000 units with the wrong label. From walking the CBD in a tampon suit for content to building a brand entirely without paid ads or agencies, their journey is as chaotic as it is inspiring.If you’re ready to hear how unpolished hustle and sibling teamwork can rewrite the rules, this episode is for you.Connect with us:Follow The Lazy CEO podcast on Instagram: @thelazyceo_podcastStay up to with Jane: @thelazyceoConnect with Anabelle & Thomas: @anabelleburns & @thomasburns__Check out Femmé Organic: @femmeorganic_ Hosted on Acast. See acast.com/privacy for more information.See omnystudio.com/listener for privacy information.