Leaders in Customer Loyalty, Powered by Loyalty360

Send us Fan MailMark Johnson, CEO of Loyalty360, spoke with Andy Rebhun, Vice President of Digital for El Pollo Loco, about the restaurant's updated rewards program and improvements they have made to personalization in engaging with its customers.El Pollo Loco is Spanish for "The Crazy Chicken," and is also a restaurant chain specializing in Mexican-style grilled chicken with over 480 locations in six states. Rebhun is responsible for CRM, e-Commerce, the off-premise delivery strategy, loyalty program, and social media. He is a graduate of the University of Wisconsin Madison and has an MBA from Kellogg School of Management. He lives in Huntington Beach, California, where he enjoys running on the beach, riding his Peloton Bike, finding hole in the wall restaurants, and traveling the world.

Send us Fan MailFleet Feet is a company that has been outfitting runners with the right equipment and knowledge since 1976. They have over 180 stores across the U.S. and are a category leader.Mark Johnson, CEO of Loyalty360, had the chance to talk with Ben Cooke, the vice president of business development at Fleet Feet, and Ellen Donahue, the company’s vice president of marketing, about the challenges the company has faced over the last few years, and especially in the last year when sales grew but were challenged by in-store buying experiences.

Send us Fan MailLoyalty360 Loyalty Live Interview: Loyalty360's Mark Johnson interviews Epsilon's Rick Boubelik to discuss customer loyalty/CX trends and the changing industry landscape.Loyalty360 is hosting speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.Visit http://www.loyalty360.org

Send us Fan MailWhether it’s sustaining through the current health crisis, standing out in a crowded market, or tackling the ever-changing demands of consumers, today’s senior marketers have a host of challenges to confront. Thought leaders in this role at some of the top brands recently spoke with Loyalty360 and detailed their biggest challenges, how those challenges are framing their overall strategy, and how they are turning them into opportunities for growth.

Send us Fan MailLoyalty360 CEO Mark Johnson recently had a chance to speak with the top marketers from both brands: Brian Hipsher, Chief Marketing Officer for Charleys Philly Steaks and BIBIBOP; Jason Whitt, BIBIBOP marketing manager; Devyn DeMatteo, Charleys marketing manager; and Maggie Mackie, senior marketing communications coordinator who also manages the loyalty program.

Send us Fan MailMark Johnson from Loyalty 360 recently had the chance to speak with Krystal Zell, vice president of customer marketing and operations at The Home Depot, about the launch of Home Depot’s expanded Pro Xtra loyalty program.

Send us Fan MailMark Johnson from Loyalty 360 recently spoke with Kim Klenk, the growth marketing director for Branch Insurance, about the startup company that is doing some very unique things in the insurance industry, including with their loyalty programs.

Send us Fan MailAs many restaurant chains worked to adapt to new food-service standards, the risk of losing loyal and engaged customers becomes even more heightened. Ana Guzman, director of loyalty and customer engagement at TGI Fridays, is working to figure out how to drive that same relationship when people are ordering online and getting curbside pickup.Mark Johnson, CEO of Loyalty360, talks with Guzman about TGI Fridays’ loyalty and customer engagement efforts, and how the brand is improving their rewards program to better serve their loyal customer base.

Send us Fan MailLoyalty360 Loyalty Live Interview: Loyalty360's Mark Johnson interviews cxLoyalty360's Chuck Christianson to discuss the current state of customer loyalty and customer experience. Loyalty360 is hosting speakers in a live stream format, featuring conversations on customer loyalty and experience news, trends, insights, and opportunities for marketers. During the live stream sessions, guests are welcome to tune in to the live broadcast on Loyalty360's YouTube channel, ask questions, and have them answered in real-time.Visit loyalty360.org or click here to watch the full live stream of our video interview with Chuck. 

Send us Fan MailDonna Josephson is a senior vice president and chief marketing officer of Corner Bakery, a fast-casual restaurant, serving kitchen oriented, crafted breakfast, lunch dinners, and catering as well.Corner Bakery started as a small neighborhood bakery on a corner in downtown Chicago creating artisan breads and freshly baked sweets, and now they are operating in 23 states.Mark Johnson, CEO of Loyalty360, had the chance to speak with Josephson about Corner Bakery’s customer engagement programs.