Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sports Geek
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Episodes
Mentioned books
May 26, 2020 • 42min
Mike Downey on how AI can enhance fan experience in the NBA
Sean Callanan chats with Microsoft's Mike Downey about the growing relationship between technology & sport and how AI will transform the way fans interact with the NBA. More - https://sportsgeekhq.com/podcast/mike-downey-microsoft-nba/
May 21, 2020 • 56min
Kim Skildum-Reid on sponsorship in a pandemic
Sean Callanan chats with Power Sponsorship's Kim Skildum-Reid about sponsorship and how it has changed so much over her career and what changes are expected post COVID. Show notes - https://sportsgeekhq.com/podcast/kim-skildum-reid/
May 12, 2020 • 41min
Jennie Wyllie setting a path for Netball to grow in New Zealand
On this CEO Series podcast Sean Callanan chats with Netball NZ CEO Jennie Wyllie about her path to a sports CEO and how Netball NZ connects participation with elite for a whole of game strategy. Jennie discusses strategic steps Netball NZ has taken to secure it's future in an uncertain world. For more - https://sportsgeekhq.com/podcast/jennie-wyllie-netball-new-zealand
May 10, 2020 • 10min
Q&A: Empty Stadiums, Digital skills & Collectibles
In this episode of Sports Geek Q&A Sean Callanan answers questions on how to cope with empty stadiums, what digital skills you need to break into sports business & what sports collectibles Sean cherishes the most. Full Transcription - https://sportsgeekhq.com/podcast/qa-stadiums-digital-skills-collectibles
May 5, 2020 • 1h 9min
Jessica Ivers on balancing digital demands of sports and fans
On this podcast Sean Callanan chats with digital producer Jessica Ivers about her career in digital across rugby league and tennis. We discuss how digital content and output has changed and how it will be different post-COVID (PC) world. More available at https://sportsgeekhq.com/jessica-ivers-on-balancing-digital-demands-of-sports-and-fans
Apr 28, 2020 • 48min
Chris Anstey - Cutting in on The Last Dance
On this podcast Sean Callanan chats with Aussie basketballer Chris Anstey about his basketball career, lessons learned from NBA greats Steve Nash & Dirk Nowitzki and making a cameo in the Bulls Last Dance season. Show notes and links - https://sportsgeekhq.com/podcast/chris-anstey-the-last-dance/
Apr 27, 2020 • 9min
Q&A: Esports & Gaming, Testing tools & TV in Iso
In this episode of Sports Geek Q&A Sean Callanan answers questions on what sports can learn from esports & gaming and vice versa, what tools am I testing right now and what TV shows Sean is watching right now. Full Transcription available here - https://sportsgeekhq.com/podcast/esports-gaming-testing-tools-tv-in-iso
Apr 21, 2020 • 41min
Sports Biggest Questions
On this podcast Sean Callanan looks at some of the big questions facing the sports industry and why and how he thinks it will bounce back. Show notes available at https://sportsgeekhq.com/podcast/sports-biggest-questions/
Apr 17, 2020 • 11min
Q&A: Engaging kids, Stadium design & Gilby fan club
In this episode of Sports Geek Q&A Sean Callanan answers questions on how to engage kids during lockdown, how stadium design may change and he shares a story about the Gilby Fan Club. Ful transcription at https://sportsgeekhq.com/podcast/engaging-kids-stadium-design-gilby-fan-club
Mar 24, 2020 • 39min
How sports will bounce back from COVID-19
On this podcast Sean Callanan outlines why sports industry will bounce back from COVID-19 and how the industry can unite to deliver for fans and sponsors when the new sports world returns. Full transcription and show notes - https://sportsgeekhq.com/podcast/covid-19/
