Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing
Sports Geek
Sean Callanan (@seancallanan) from @SportsGeek brings you the best practices from the sports business and sports digital marketing world each week. Interviews with people behind the scenes with teams and leagues in the USA, Australia and Europe. Technology and digital take a strong focus as Sean looks how sports teams can better connect with fans and deliver results for sponsors. If you work in sports or would like to or are simply a marketing professional who loves sports then this podcast is for you.
Episodes
Mentioned books
Mar 19, 2020 • 13min
Q&A: Coronavirus, Fan feedback & Streaming
In this episode of Sports Geek Q&A Sean Callanan answers questions on coronavirus, fan feedback and streaming. Full transcription - https://sportsgeekhq.com/podcast/coronavirus-fan-feedback-streaming/
Mar 16, 2020 • 59min
Lou Sticca on how Football For Fires can make a difference
Sean Callanan chats Lou Sticca about his long career in football and the work behind the scenes to organise Football for Fires match on May 23. Show notes - https://sportsgeekhq.com/podcast/lou-sticca/
Mar 12, 2020 • 15min
Q&A: Innovation, Grass roots sponsors & Stand up
In this episode of Sports Geek Q&A Sean Callanan answers questions on innovation in sports, sponsorship at grass roots and why Sean will be back to perform at Melbourne International Comedy Festival. Transcription of each answer at - https://sportsgeekhq.com/innovation-grassroots-sponsors-stand-up Tickets to my April 1st MICF show - https://seancallanan.com/micf2020
Mar 10, 2020 • 59min
Manny Anekal on gaming, esports & streaming
Sean Callanan chats trends gaming, esports & streaming with Manny Anekal as well as why audience metrics are so important for esports sponsorships to grow. Show notes - https://sportsgeekhq.com/podcast/manny-anekal
Mar 7, 2020 • 13min
Q&A: Partnerships, Stadiums size & fave work
In this episode of Sports Geek Q&A Sean Callanan answers questions on where sports partnerships are headed, push for smaller stadiums and what kind of work Sean likes doing. Show notes - https://sportsgeekhq.com/podcast/partnerships-stadiums-size-fave-work/
Mar 3, 2020 • 59min
Richard Hinds on journalism, Twitter & grassroots sports
Sean Callanan chats with sports journalist Richard Hinds on how the media has changed from a journo point of view, engaging with sports fans on Twitter and the draw & appeal of grassroots sport. https://sportsgeekhq.com/podcast/richard-hinds/
Feb 27, 2020 • 13min
Q&A: Time Management, Social comments & Campaign KPIs
n this episode of Sports Geek Q&A Sean Callanan answers questions on how he manages his time between podcasting, Sports Geek & Esports with Gravitas, should social comments be turned off & how to measure campaign success. https://sportsgeekhq.com/podcast/social-comments-campaign-kpis/
Feb 25, 2020 • 27min
Digital To Dollars - Know Your Distribution
Sean Callanan dives into the Digital to Dollars process with an overview of the Know Your Distribution pillar looking into social media & email strategy. Show notes - https://sportsgeekhq.com/podcast/digital-to-dollars-know-your-distribution/
Feb 20, 2020 • 10min
Q&A - Esports questions from Pause Fest
In this episode of Sports Geek Q&A Sean Callanan answers questions on that were posed at Pause Fest to the esports panel he moderated. Show notes & Transcription - https://sportsgeekhq.com/podcast/esports-pause-fest/
Feb 18, 2020 • 44min
Richmond FC's Simon Matthews on footy media, culture & connection
Sean Callanan chats with Richmond FC's Simon Matthews about his career in AFL, how media business has changed,the importance of culture in a footy club and how you connect with 100,000 fans. Show notes - https://sportsgeekhq.com/podcast/simon-matthews-richmond_fc/
