

Mumbrellacast
Mumbrella
Every week the team at Mumbrella cover the latest news in the Australian media, marketing and advertising industries along with interviews with key people in the industry. Featuring a rotating panel of hosts from the Mumbrella team, this podcast is essential listening for anyone working under Australia's media and marketing umbrella.
Episodes
Mentioned books

Sep 28, 2022 • 54min
Audio Campaign Review with Thinkerbell and Akkomplice; Plus F-List sparks conversation
On this week's Mumbrellacast, Thinkerbell's Jim Ingram, Akkomplice's Glenn Dalton, and Kalila Welch join host, Calum Jaspan for another audio edition of Campaign Review, chatting about ads from AAMI, Toyota, Suzuki, and The Uluru Statement. Then, Think HQ's Jen Sharpe and Comms Declare's Belinda Noble discuss why agencies should work with clients that 'do good'.

Sep 21, 2022 • 36min
Upfronts season: Michael Stephenson on why we won't see ads on Stan, and Nine's upcoming slate
In the first of Mumbrellacast Upfronts Series, Nine's Michael Stephenson talks through some of the main takeaways from the event, including why it devoted time to Stan if there are no ads to come, how the migration to Galaxy is tracking (and why the holdcos are leading that), why it will continue to be progressive in its presentation, and a deeper dive into more of Nine's updates.

Sep 15, 2022 • 43min
Nine kicks off upfronts season; plus evolving the Royal brand
On this week's Mumbrellacast, Kalila Welch and Andrew Banks join host, Calum Jaspan as Nine was the first cab off the rank in upfronts season, with the team dissecting any standouts from its presentation, plus the company's new employment bargaining agreement with its newspaper journos. Plus Al Crawford and Karina Keisler join the podcast to discuss the brand of the Royal Family, in a historic week following the passing of Elizabeth II.

Sep 7, 2022 • 47min
A cashed up AFL, a new Clemenger BBDO Australia, and Cartology's Mike Tyquin
On this week's Mumbrellacast, Kalila Welch and Andrew Banks join host, Calum Jaspan to discuss two major bits of news in the media and marketing industry, with the AFL securing a record $4.5 billion broadcast deal, and a number of changes at Clemenger Group, which sees a new Clemenger BBDO Australia agency emerge. Then, Cartology's Mike Tyquin joins the podcast to discuss the company's rapid growth and the booming retail media sector.

Sep 1, 2022 • 51min
Mumbrella's Publish Conference with James Chessell
On this week's Mumbrellacast, Emma Shepherd, Andrew Banks, and Kalila Welch join host, Calum Jaspan at the Mumbrella Publish Conference to discuss a week of news in the media and marketing industry. Then, in a recording of a session from the event, Nine's James Chessell discusses the company's mastheads transformation from a print-focused to a digitally-led subscription model

Aug 24, 2022 • 40min
Radio ratings, plus Eric Beecher and Peter Fray
On this week's Mumbrellacast, Kalila Welch and Emma Shepherd join host, Calum Jaspan to discuss the industry news, headlined by radio ratings survey five. Then, Private Media chairman Eric Beecher and Crikey editor-in-chief, Peter Fray chat about taking on Lachlan Murdoch and fighting for public interest journalism.

Aug 17, 2022 • 45min
Lisa Ronson in surprise Coles exit, financials, back to work, and Crikey vs Murdoch
This week's Mumbrellacast sees a full house, with Darren Woolley also joining host, Calum Jaspan to discuss a busy week in the media and marketing industry, with topics including Lisa Ronson exiting Coles, Crikey facing off with Lachlan Murdoch, back to work debates, financials chats on SWM and the holdcos, plus senior hires across the industry.

Aug 10, 2022 • 50min
Foxtel's streaming future, new social media booms; plus Hatched on winning MAOTY
On this week's Mumbrellacast, Kalila Welch and Emma Shepherd join host, Calum Jaspan to discuss competing for market share in a growing streaming playground, and how new social media platforms in TikTok, WeAre8, and BeReal are shaping smartphone use and ad revenue. Plus, team Hatched join the podcast to discuss the year that was with the agency taking home Media Agency of the Year at last week's Mumbrella Awards.

Aug 3, 2022 • 43min
Agency ins and outs; plus Livewire’s co-founders
On this week's Mumbrellacast, Andrew Banks and Kalila Welch join host, Calum Jaspan to discuss the week's news, which included a big appointment at Dentsu, and a big departure at Havas too. Then, Livewire co-founder and co-CEOs Indy Khabra and Brad Manuel join the podcast.

Jul 27, 2022 • 45min
Will Nine's journos strike? Plus, Mark Green
On this week's Mumbrellacast, Emma Shepherd joins host Calum Jaspan to discuss potential industrial action at Nine's print titles. Then, Accenture Song ANZ lead and The Monkeys CEO and co-founder, Mark Green joins the podcast.


