Strategy Hour | Online Marketing for Business Growth

In today’s episode, we’re going to walk you through how we went from communicating as single business owners, to a partnership, to now growing a team. We want to show you how communication systems can evolve and how we keep our business organized through our various communication tools, old and new. We have come a long way from endless phone calls and constant emailing and want to share with you how we stay on top of projects and ensure all of our work gets done and our team is on top of their tasks.We have tried many different communication channels; our most recent addition being Slack, our new favorite (and yes, free!) app which we are going to tell you all about. Growing a team is not easy and if you are feeling overwhelmed with slipping and unproductive communication flows, we want you to know that there are systems out there to help you. It’s time to do your research and fix your ish! This episode is here to help you do it, so take a listen!Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

In today’s episode, we welcome Mary Shores. Mary is the international bestselling author of Conscious Communications: Your Step-by-Step Guide to Harnessing the Power of Your Words to Change Your Mind, Your Choices, and Your Life. As an author, speaker, entrepreneur, and CEO, Mary teaches individuals and businesses to fearlessly create their own realities by using scientific methods and practical personal development.Have you ever been stuck in a rut? Found yourself overwhelmed with problems or drowning in negative self-talk? Well, Mary has a scientifically backed, five-step process to help get you from breakdown to breakthrough and today, she’ll be talking us through it. In this episode, we’ll be talking about the power words have in your life, about Mary’s cleanse and clog formula, how to turn a possibility into a probability, make your problems smaller and come out on the bright side of life. If you’ve got some shit in your life, then you’ve got to listen to this episode!Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

‘Tis the holidays! And we’re heading into good, stressful, happy seasons in business and in life. This is a busy time where we are forced to make many decisions. Are you doing the whole indecision, never making a decision thing? Are you second-guessing every move and letting the process of making a decision stress you out so much that you don’t make a decision about anything, at all? If this sounds like you, then we want you to use this episode as a little fairy godmother on your shoulder to help you decide.Today we are talking about making decisions and how best to make them. There are so many decisions we have to make every day. Decisions about how many blogposts you should have cued up, how much material you should order or where you should have something shipped to. It can become overwhelming, but we want you to know that there really is a yes or a no to all these questions. All you have to do, first and foremost, is remind yourself that you are the boss and no one is as equipped as you are to decide! Take a listen and take action!Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the podcast we welcome back one of our BFF’s, Jordan Ellis, of Jordandené. Jordan owns a geek chic apparel company where she sells all the nerdy, girly stuff you could ever imagine – all across the country and the world. Jordan also does live events and sells her products online, making almost half of her annual revenue during the three to four-week holiday season! That’s right, ‘tis the season for sales!So today, we are talking products and how to not miss out on opportunities and stress yourself out when it comes to the crazy holiday season. We discuss everything from the best time to start preparing for the holiday season, lining up your stock, handling Black Friday promotions, roping in assistance and how to get yourself super prepared for this exciting and rewarding time of the year. We want to encourage you to use this episode as your guiding light for the holiday season, whether for this year or next. It’s never too late to get prepared so that you can win in the realm of product. So let’s jump in and get started!Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the podcast we have Gina Thresher. Gina is the founder of From the Ground Up Floral and she started out her journey, believe it or not, pursuing marine biology, DIY’ing her own wedding and eventually turning into a very talented florist in her industry. In her own words, she makes kick-ass floral arrangements, and we are talking more about her journey today. We are taking the idea outside of just the realm of a bouquet and really looking at it as a business and what she can add on.Inside this episode we are talking about the transition of Gina’s hobby mindset to a business mindset and what it really looked like when she was chasing brides and chasing weddings, then finally realizing that she really needed to be paying attention to other pieces of her business. She shares with us some tactics and strategies that she was able to pull from The Strategy Academy to help her do that; figuring out what to do and when to do it to actually focus on your business holistically instead of just one tiny detail. We dive into everything form travelling the world to speak, workshops, educating other florists, and everything in between. This will spark you with some ideas that you can implement on your own business so that you are not just focusing on one tiny detail.Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

The cat’s out the bag! We have just started our own new businesses. Two different business. Two different industries. And we’re building them completely on our own. Emylee’s latest side-hustle is selling her own hand-painted artworks online, while Abbie has started an MLM business with Young Living products. In addition to TCC, we wanted to start something completely on our own and as exciting as it is – the truth is, we’re both a hot mess and are grappling with so many aspects of product-based entrepreneurship that we didn’t even expect as mentors in this field.Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the podcast we are talking payments, money, and how it all happens. Now we know we toot our own horns all the time, and we are really freakin’ proud of ourselves for doing the work that we do; six-figure months, six-figure launches, just six-figure all the things! However, sometimes when you hear that from business owners, especially online, you often imagine that those people are working non-stop, night and day. But we want to come into the conversation today and remind you guys that we have never been those super-hustler type of creatives and entrepreneurs. It’s just not in our nature, and we literally want to do the opposite.Inside this episode, we want to show you that this is totally attainable for you to have a successful business and not be working around the clock. It is all possible by setting up the right systems, having the right processes, offering the right products, and having all the things that make a great business. Success in business does NOT always mean that you have to be working nights and weekends or spending no time with your families. In fact, we don’t believe in working liking that at all because it’s literally not healthy. So if you are ready to put your business on autopilot, then you better tune in to this one!Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the podcast we have our new friend, Julie Solomon. Julie is a long-time listener, first time interview, and an all-around fan of the podcast. Julie is a communicator at heart and a believer in the power of sharing stories. Her purpose is to encourage confidence and determination to create, perform and share connectively. She also comes with some sexy taglines like New York Best-Selling Publicist, Influencer Marketing Exert and Strategist, Founder of an iTunes Top 15 Business Podcasts, and Speaker. Girlfriend knows her stuff.In this episode, we are talking about the number one marketing strategy every business owner forgets and how it sabotages their growth. Not to mention all of these crazy, insane places on the internet that ya’ll did not know existed and how they can help unlock some crazy publicity for you inside your biz. So if you are sick and tired of going down the same old path, constantly sabotaging your business from reaching its true potential, then this episode is for you! Stay tuned to hear more about how to change your approach.Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

We are back for another Q&A with Abagail and Emylee! Sometimes we allow you, our audience, to post up a thread of burning questions in our Facebook Group. These questions could be anything; business, life — literally anything is on the table. We recently did this a couple of days ago and received a ton of really great questions so we thought we would share them here on the podcast and make it an educational experience for ya’ll. So hopefully we get to answer your question on air, and give you all a bit of free coaching in today’s episode and even some strategy if you will.With all the questions we cover a big range of topics, including launching new products, knowing when to hire out and advice we wish we had known before starting our business. We also dive into the best strategies for creating challenges and let you know how to get those eyes on your prize! So if you have submitted a question in the group or you are just simply dying to hear the answers to all the many questions, stick around to hear us answer them. Now grab that coffee, get yourself comfy, and let the answering games begin!Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices

Today on the show, we welcome back Jessica Eley, a woman who sets our souls on fire in all the best ways! Jessica is a Mindset coach to high-achieving entrepreneurs and is bringing clean water to hundreds of people through her Workshops for Water Program, while helping small business owners with their money mindset. Today, we are talking through money mindsets and how they vary based on your personality. We are offering ourselves, to Jessica, on a silver platter for her to pick apart and call out all of our “bad” money habits.A money mindset is the underlying structure and the core beliefs you have, that are running your show around money. The things that you don’t even question and the beliefs that you “absorb”, from your parents, friends and society. This forms a sort of cocktail, if you will, of how you perceive money and your own personal relationship with it. Some cocktails are well-mixed and others are just a really bad blend! In this episode, we’ll be breaking down four types of spenders, and equipping you with the right questions to ask yourself before making a purchase. By the end of this episode, you’ll feel more confident in making better money decisions and investments and ensure they’re not coming from a place of fear.Thank you for listening! Please subscribe, rate and review The Strategy Hour Podcast on iTunes. Ratings and reviews are extremely helpful and greatly appreciated. For show notes go to thestrategyhour.com. Learn more about your ad choices. Visit megaphone.fm/adchoices