

The Art of Selling Online Courses
John Ainsworth
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
Episodes
Mentioned books

Sep 1, 2022 • 31min
55 Critical Factors For An Effective Online Course - With Samantha Riley
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Samantha and I are talking about 3 most important elements of a successful online course.We will discuss content and course components as the first element. Then Samantha will cover why coaching is so important and what part it plays in the whole process. And lastly she will explain why community is the part that drives it all. Ps. She will give ideas for creating all of those. Get Sam's Freedom Business Matrix: https://www.samanthariley.global/freedomFind out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Aug 25, 2022 • 24min
54 How To Validate The Demand For Online Courses - with Alyssa Marshall
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Alyssa and I are talking about validating the demand for your online course. If you’ve been thinking about creating an online course this episode is the great place to start! Alyssa will walk us through all the steps that you need to take before actually creating one. She will talk about the importance of niched down topic, surveying your audience and why you should always sell your course before creating it. Get 2 months of Owwlish for free: https://owwlish.com/datadrivenFind out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Aug 18, 2022 • 15min
53 How To Create New Course Without New Content - With Martina Viljevac
Send us Fan MailIt is not a secret that having a promotion about new content is going to do very well with your audience, but it is so tiring to make it. So, what if we told you, you could make a whole new mini course without having to create new content?Join me and Martina as we talk about this.We will also discuss raising prices with your existing offers, what to expect and how to go around it.And another thing, we’ve said it before and will say it time and time again: Upsells are your best friend. Find out how much revenue your funnel could make you https://www.datadrivenmarketing.co/ca...Join The Advance Online Course Creators Facebook Group

Aug 11, 2022 • 35min
52 Stand Out With 5 Principles Of Magical Marketing - With Seth Greene
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Seth and I are talking about his 5 principles of magical marketing.He will walk us through all the steps.Who is your target market and why it is good to niche down. How to find out where your target market is and where your competition isn’t. What are you going to do that is different - what is your positioning? Why should they do business with you and not anybody else? And and when you have all that figured out, How are you going to communicate that you are different.If you want to check out Seth’s Ebook for how to create a cult of 50 evangelists to promote course every week for a year go to https://growyourowncult.com/ebook-che...Links mentioned in the interview: https://www.howtofascinate.comhttps://www.8020curve.com Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Aug 4, 2022 • 33min
51 Grow Your YouTube Channel With Email Marketing - With Justin Brown
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, James and I are talking about YouTube. You might have already thought about starting a YouTube channel but don’t know how to beggin. If that is the case tune in as we discuss what blockage people might have about making videos and how to get rid of them.We will also help you decide what kind of videos to make. If you are still not sure about starting a YouTube channel listen as Justin share about different revenue streams available with YouTube.And we will also go into detail about how you could use your email list to grow your channel.If you want to hear more from Justin, go to https://www.youtube.com/primalvideo Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jul 27, 2022 • 16min
50 Who Should And Shouldn't Use YouTube Ads - With Kyle Sulerud
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Kyle and I are talking about YouTube ads. We will cover the most important step first who should and who shouldn’t use YouTube ads.If you are in the ‘Should’ group Kyle will share what you need to have in place first before setting up YouTube ads.And for the ‘Should not’ group, we will cover Google and Facebook ads as well, where they fit in and which are the best to use for you.Check out Kyle’s free Ad Formula cheat sheet: https://www.adleg.com/art Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jul 21, 2022 • 30min
49 The Importance Of User Testing - With Quinn Zeda
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Quinn and I are talking about a simple process for optimising your sales funnel, how to understand what is wrong, and the common things that need fixing.Quinn will explain to us where do people screw up on their site and why trust, communication and matched expectations are extremely important. She will share the importance of user testing, how to choose a focus group for your funnels and all about customer interviews.We will also discuss some common things that need fixing.Learn more from Quinn here: https://www.conversioncrimes.com Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jul 14, 2022 • 29min
48 The Philosophy Of Content Creation - With Andrew Ryder
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Andrew and I are talking about content creation. We will discuss what misconceptions most people have about it.Andrew will share the overall philosophy you can use, the tactics of what to do, and answers to some doubts you might have. We will also discuss the interesting notion that Issue = idea generation.Learn more from Andrew here: https://www.andrewbryder.comFind out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jul 7, 2022 • 24min
47 How To Get Started With Tech - With Anke Herrmann
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Anke and I are talking about tech for course creators. We will discuss what people's fears are when it comes to tech and how does that hold them back. But don’t worry, Anke will share with us what the first steps are and how to get started with tech more easily. She will also point out where people usually get overwhelmed and what to do then.Lastly we will discuss whether you should do it yourself or hire someone to implement the tech for you.Get free copy of Anke’s ‘’Taming the tech monster’’ book here https://www.tamingthetechmonster.com Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Jun 30, 2022 • 31min
46 How To Use Summits To Sell Courses - With Liam Austin
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Liam and I are talking about summits. Liam will explain to us why to use summits and what are the biggest 5 benefits of them. We will also find out how to use them to build authority and credibility in the niche. If you are wondering what summits have to do with online courses, don’t worry as we will cover how to use them for selling your course as well as how you can repurpose it and make it evergreen.If you want to hear more about these topics, check out the new episode here.Visit https://virtualsummitclass.com/ if you want to learn more about summits from Liam Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group


