

The Art of Selling Online Courses
John Ainsworth
The Art of Selling Online Courses is all about online courses. The goal of this podcast is to share winning strategies and secret hacks from top performers in the online course industry. We are interviewing successful business owners, asking them questions on how they got to the point where they are right now, and checking how their ideas can help you improve your online course!
Episodes
Mentioned books

Nov 16, 2022 • 28min
65 How to Leverage Your Podcast - With Lyndsay Phillips
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Lyndsay and I are talking about leveraging your podcast to sell more courses.Lyndsay Phillips, is the CEO of Smooth Sailing Business Growth and Smooth Business Podcasting. She has been featured on MSN, NBC, Fox, published in Huffington Post, guesting on podcasts like John Lee Dumas’s Entrepreneurs On Fire and Joe Fairless’ Best Podcast Ever, and has shared her expertise at events such as Dream Business Academy, Podfest, and Service Business Edge.And today she is sharing her methods with us!But, don’t worry, if you do not have a podcast yet, but it is something that you have been thinking of, we will clue you in why you should start it and how to do it!If you are already in the podcast game, Lynsday will reveal her 4 step method for making the best out of it!And lastly, you will learn how to convert your listeners to email list subscribers so you can sell more of your online courses.If you want to learn more from Lyndsay go to http://www.smoothbusinessgrowth.com/freeFind out how much revenue your funnel could make you http://www.pimpyourfunnel.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Nov 9, 2022 • 43min
64 Why Transition From Affiliate Marketing to Online Courses - With Ron Stefanski
Send us Fan MailRon Stefanski has made over $1 million dollars from his online ventures since starting in 2014 and today he is sharing with us why you should transition from affiliate marketing to online courses.And when you are onboard, in this episode of ‘The Art of Selling Online Courses’, Ron and I will also be taking you through all the steps necessary to create your online course. And when we say ‘’all the steps’’ we mean all the steps. Starting from how to figure out what courses you should be selling to how to create your course to how to promote and sell your online courses. Oh, and also what website is the best to upload it. But, before anything else there is one requirement to fulfil: How big should your email list be to embark on this adventure of scaling your revenue. Pick up free courses from Ron at https://onehourprofessor.com/courses/Find out how much revenue your funnel could make you http://www.pimpyourfunnel.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Nov 2, 2022 • 19min
63 How To Run Effective Re-engagement Campaign - With Martina Viljevac
Send us Fan MailYou have a rather big email list but your open rates are not too high? It sounds like it’s time for an re-engagement campaign!Join me and Martina as we talk about this.You will learn everything from the basics like what is a re-engagement campaign and why it is so important to re-engage people to whom you send the campaign to and how to track results of it. And let’s just make one thing clear, you will need a gift ready. But don’t worry, we help you make the best choice for it. Also, we’ve got you covered for how many emails do you need in your campaign and what is the best subject line to attract attention. And cherry on top, you will learn how to follow up after the campaign.Find out how much revenue your funnel could make you http://www.pimpyourfunnel.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Oct 26, 2022 • 40min
62 How To Use Deadlines With Online Courses - With Jack Born
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Jack and I are talking about deadlines, why they matter in selling and what is urgency and scarcity. We will also cover should course creators use deadlines (the answer is yes) and how can they increase course sales.Jack will share with us how deadlines fit into an offer and where you can put them. To access your 30 days free trial go to https://www.deadlinefunnel.com/special/30-day-create?via=johnIf you want to learn more from Jack go to https://www.deadlinefunnel.comFind out how much revenue your funnel could make you https://datadrivenmarketing.co/profit-increase-report/Join The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Oct 20, 2022 • 40min
61 How To Get Started With Affiliate Marketing - With Matthew McWilliams
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Matt and I are talking about affiliate marketing. We will cover the mindset behind it and why get started with affiliate marketing. And if you do decide to start it Matt will share how to get started and how to find the right course for your affiliate program. If you want to learn more from Matt go to https://www.mattmcwilliams.com/resourcespage If you want to get started right away go to https://www.mattmcwilliams.com/quickstart Find out how much revenue your funnel could make you https://datadrivenmarketing.co/profit-increase-report/Join The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Oct 13, 2022 • 28min
60 How To Build A Team - With Kris Ward
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Kris and I are talking about building teams and how a team can accelerate your business.Kris will walk us through the 3 D’s of team building: damaging overload, delayed income, diminished opportunities and what are the most common mistakes when building a team.And if all of this gets you convinced that you should have a team too, Kris will also explain when you should start building a team and how much it costs.If you want to learn more from Matt go to https://winthehourwintheday.com/To get free access to Kris’ audio book go to: https://www.freegiftfromkris.comFind out how much revenue your funnel could make you https://datadrivenmarketing.co/profit...Join The Advance Online Course Creators Facebook Group

Sep 29, 2022 • 39min
59 Is SEO Right Fit For You- With Matt Bertram
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Matt and I are taking a different look at SEO.We will talk about the possible downsides to SEO for low ticket items and what are the benefits of using something else. We also discuss where most people go wrong with SEO and Matt will let us know what is new in the SEO now. And what is not new and you should keep doing. Matt will also share with us the story of his longest running SEO podcast and his new book: ‘’Build Your Brand Mania: How to Transform Yourself Into an Authoritative Brand That Will Attract Your Ideal Customer’’If you want to learn more from Matt go to his podcast https://www.bestseopodcast.com/Check out Matt’s book: https://www.amazon.com/Build-Your-Bra...Find out how much revenue your funnel could make you https://datadrivenmarketing.co/profit...Join The Advance Online Course Creators Facebook Group

Sep 21, 2022 • 28min
58 Get Started With Facebook Advertising - With Rick Mulready
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Rick and I are talking about Facebook ads. We will discuss why you should diversify your marketing channels and traffic. Then, when you have made that decision Rick will walk us through the importance of truly knowing your ideal customer avatar before you start advertising. And all the things you need to have in place first.And after all of that is done, you will find out when to start doing it and how to get started. If you want to learn more from Rick go to his podcast https://rickmulready.com/art-of-online-business-podcast/Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Sep 15, 2022 • 36min
57 How To Optimise Your Landing Page - With Hanne Vervaeck
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Hanne and I are talking about Landing page optimisation and building a calm company.Hanne explain where people go wrong about landing pages and what are the 3 things that you can improve to make a big difference for your opt-in rate. We will discuss the importance of videos, headlines, bullet points and testimonials.We will also talk about how to build a calm company and Hanne will share with us specific tips and examples on how she is implementing the calam company philosophy at Thrive Themes. We will find out how they approach work boundaries and reach your goals while avoiding burnouts.Lastly, Hanne will give some practical tips on hiring.If you want to learn more from Hanne go to https://thrivethemes.com/ Find out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group

Sep 8, 2022 • 30min
56 Using Systems To Create Time - With David Jenyns
Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, David and I are talking about systems and should you systemise everything in your business.We will also discuss where to begin in building those systems and workflows and David will share his Systemology framework! We will learn what are the 7 steps to have successful systems in your business.We will also talk about the aftermath of setting them up, how do you keep everyone consistent with the system and what are the benefits of consistently updating your business systems.If you want to learn more from David visit https://www.systemology.com/You can get hiss book here: https://www.amazon.com/SYSTEMology-Create-profits-business-systems-ebook/dp/B08CDY993GFind out how much revenue your funnel could make you https://www.courseprofitreport.comJoin The Advance Online Course Creators Facebook Group


