The Art of Selling Online Courses

Send us Fan MailAndrea Vahl is the author of Facebook Ads Made Simple book. In this episode of ‘The Art of Selling Online Courses’, Andrea and I are talking about Facebook ads. Surprise!We will walk you through step by step. Firstly, when should you get started with Facebook ads and what do you need to have in place before starting.Then, Andrea will teach us how to set up a successful ads campaign and how to plan out your Strategies. We will also discuss what types of ads should course creators run and what KPIs to track. We’ve said that many times and Andrea agrees - it’s important to track your data!Lastly, Andrea will share with us what are some common mistakes people make when it comes to Facebook ads, so you’ll know what to keep in mind! • Check out Andrea’s new book - Facebook Ads made simple • To learn more from Andrea check out her      ◦ Course     ◦ Group coaching• Want to work with Andrea? • To check out her podcast The Late Starters Club podcast visit • Find out how much revenue your funnel could make you • Join The Advance Online Course Creators Facebook Group 

Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Devlin and I are talking about how he grew a 7-figure course business in a tiny niche in just a few years.We go over some background on the instructional design and how Devlin got into it. He will share with us how he grew his email list and used it to create his first online course. We will also discuss pros and cons of doing course launches vs having evergreen courses. And, as we covered many many times on our podcast - the importance of email marketing in selling online courses. Lastly, Devlin will let us know how showcase helped him sell more courses. To check out Devlin’s video series go to his YouTube To learn more from Devlin check out his website Find out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group

Send us Fan MailYou are doing pretty well with your online course and are thinking about scaling? Have you considered adding coaching?In this episode of ‘The Art of Selling Online Courses’, Luke and I are talking about scaling your business by adding coaching to it. We will discuss why you should think about selling coaching along your online courses and what are the benefits of selling low ticket items. Luke will also share with us his framework for selling coaching and how to go around adding a coaching business. And if you are already doing coaching, we will cover are courses good downsell to it. To get Luke's free resources:'The 9 Email Offers that Get Clients''The 15 Minute Client Workshop'To learn more from Luke visit his website https://LukeCharlton.com Find out how much revenue your funnel could make you http://www.pimpyourfunnel.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Send us Fan MailAre you thinking about creating your YouTube channel but don’t know where to start?Benji is the co-author of the bestselling book "YouTube Secrets" and in this episode of ‘The Art of Selling Online Courses’, he and I are talking about using YouTube to grow your course sales. Benji will teach us how to create videos that actually get clicked on and people want to watch and firstly, how to come up with video ideas.And we have all heard about the YouTube algorithm but today we will find out how it actually works. Benji will also share how to, once you create a successful YouTube channel, get people to go off of YouTube and buy your course.And if you already have big audience somewhere else, don’t worry, we will also discuss how to get your audience from other platforms onto your YouTube Channel.Find out how much revenue your funnel could make you http://www.pimpyourfunnel.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Send us Fan MailNew Year, new email promotions!Our guest today is Monica, whose Christmas promotions episode resulted in $12k to one of our listeners and we are talking about email promotions in Q1. Tune in to find out why you should care about doing promotions in Q1. And sure, email promos are amazing and they work, but how do you make them relatable? Monica has the answer!Lastly we will cover what your themes should be for each promotion and  how to go around covering all of them. Find out how much revenue your funnel could make you 

Send us Fan MailYou have an email list but are not quite sure what to do with it? In this episode of ‘The Art of Selling Online Courses’, Monica is talking to Kyle Jordan. Kyle is a direct response copywriter who’s written for a wide range of brands in eCommerce and online education. He helped one of the largest digital marketing training companies increase traffic to their website by about 400%, doubled the size of their email list in one year, and helped them come up with six new products.And today, we are talking about email marketing.Tune in to find out what Kyle suggests as THE thing course creators should focus on when it comes to their email marketing.He will learn his 7 Emails system for building a kickass high-converting email on-boarding flow that turns prospects into customers and brand fans.Kyle will also share his copywriting story with us.If you want to learn more from Kyle go to https://fullfunneldisclosure.com/Find out how much revenue your funnel could make you http://www.pimpyourfunnel.comJoin The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Julie and I are talking about what you might be doing wrong when it comes to selling your online course. Julie will share with us hear teachings of 5 Key Reasons People Aren’t Buying Your Online Course. First thing on the list: You are not in front of enough people. And people might not know you well enough in order to buy from you.Then, your messaging could be off, or your timing isn’t right. Lastly, it may just be your pricing.Join us as Julie goes into details of all these reasons. Check out Julie's Clubhouse Wondering if your next course idea is any good? Grab this free 15-minute mini-course and find out Find out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group 

Send us Fan MailOkay, we know, Black Friday has just passed and you are probably thinking, wouldn't Christmas sale be too much? But, we say no! Join me and Monica as we talk about this.You will learn why it is worth having a sale in December and how you can know if your subscribers are going to open their emails during holidays. And Monica, our in-house copywriter, whose emails have made millions of dollars to our clients, will explain how to have the best Christmas promotion without being too pushy and salesy. What angles to take, how to deliver value and what opportunities to give are only some of the secrets. And lastly, she will reveal when to start your Christmas promotion and should you send emails on Christmas eve.Find out how much revenue your funnel could make you Join The Advance Online Course Creators Facebook Group 

Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Jan and I are talking about how youtubers can build smart, future-proof courses in 3 steps.Jan will teach us how to, firstly, monetize your personal brand and then use it to create a business brand. And when you have all that set up, it’s important to build external traffic sources.We will also discuss what is the one mistake that all new course creators make and how to avoid it. Shhh, the secret is in pre-selling your course.Lastly, Jan will share will us all about their Creator Smarts retreat.If you want to learn more from Jan go to https://creatorsmarts.com or you can connect with him on LinkedIn https://www.linkedin.com/in/jan-van-der-aa-66899b3b/Check out Creator Smarts podcast https://podcasts.apple.com/us/podcast/creator-smarts-podcast/id1485245840Find out how much revenue your funnel could make you  https://datadrivenmarketing.co/profit-increase-report/Join The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreators

Send us Fan MailIn this episode of ‘The Art of Selling Online Courses’, Alyson and I are talking about creating more courses and using bonuses to promote them. The best place to start with creating courses is your audience. Don’t decide what topic they want to learn about, ask them. And make sure to use open ended questions!And once you have your topic, creating the course is simpler than you think. Remember that old webinar, your first event or even some of the old youtube videos? Alyson advises: use them!And she will also share with us her 3 step formula for creating modules: Teach, Assign and Provide Resources. But, you don’t want to put it all in just the course. Leaving something out and creating bonuses can be very helpful in marketing your course. Everybody loves bonuses. And in this episode we will also cover how to figure out what should be a bonus. If you want to learn more from Alyson go to https://alysonlex.com/To get Alyson’s essential email sequences go to https://www.alysonlex.com/essential Find out how much revenue your funnel could make you  https://datadrivenmarketing.co/profit-increase-report/Join The Advance Online Course Creators Facebook Group https://www.facebook.com/groups/advancedcoursecreatorsTHxdce1K5PSAUa5HAxZi