Duo On Air Podcast

We get these questions All. The. Time. How do you post every day? (p.s. we don't!) How do you share Reels as much as you do? Truth is we are definitely not perfect and being consistent on Instagram is hard! It’s not about posting daily or multiple times each day. It’s great to have a goal, but entrepreneurs put an insane amount of pressure on ourselves to show up without a reason why. Why are you trying to show up every day? What are you hoping to get out of posting every day? As small business owners, we sometimes fail to think about our audience and instead choose to please the Instagram algorithm first. Can we take a different approach please? Can we all choose to focus on our people over the algorithm? Once you agree with that, let's talk about finding the motivation to be consistent on Instagram based on your rules— not the algorithms rules.   DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/the-secret-motivation-to-being-consistent-on-instagram   DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Being successful on Etsy is more than just listing your products— this rings true for both physical and digital products! You can’t just put it out there and expect people to come. Kinda like what we say about websites, huh!?  So, we asked Etsy expert Monica Little to join us today. Where she is sharing the three biggest drivers to get people to find your products on Etsy. And better yet, why you need to be there.    DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/hot-tips-to-start-selling-on-etsy DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Happy birthday to the Duo On Air Podcast! 🥳 This is our 52nd episode meaning we've been publishing podcast episodes for one whole year. On this episode we are sharing just a few of our podcast accomplishments.    We are also digging into our feelings on going viral. And why you should stop caring about viral content and instead focus on something else— growing your backlinks!   You may have heard us recently on Jenna Kutcher's Goal Digger Podcast and today we are sharing the effects of what a single podcast can do for your business. And you too can make this happen!   DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-we-brought-in-55k-in-revenue-with-one-guest-podcast-episode   DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/    

Are you ready to hire a bookkeeper? Can you afford that next investment? Could you take a maternity leave and still pay yourself? What types of reports do you need to track in your business to make financially smart decisions?  These are all questions we discuss with our bookkeeper, Madison. Madison Dearly is a bookkeeping team serving brand and website designers and female business owners in the online space with friendly, hands-on financial tracking and analysis. With a ton of experience in small business accounting, Madison Dearly understands how confidence in your business's financial health fuels the growth you deserve. (And it also supports the lifestyle you work so hard to afford!) In short, these gals are not your dad's stodgy bookkeeper, okay?   Check out her website Get her Online Business Budget spreadsheet template Download her Paid Maternity Leave spreadsheet template DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/make-financially-responsible-decisions-in-business  DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

This was not something that came natural for us— in fact, it still doesn't! But understanding how to better manage our money has helped us make key business decisions that lead us down the path of success rather than failure. In this episode we chat about how to manage business finances from a partnership perspective, how the book Profit First influences our financial management, what our financial workflows look like, and some quick resources to get you started.   DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-feel-more-confident-about-your-business-finances DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Have you ever thought about starting a podcast? It seems intimidating but trust us, it’s really not! It’s actually the easiest form of content we create! And guess what!? We started our podcast from ground zero. With no subscribers or experience inside the podcasting arena and without hiring a podcast coach or manager. So yes, it's possible for you too to start a podcast without an audience! The best part— a podcast is meant to be conversational and there is so much less pressure to be perfect (lookin’ at you IG 👀)   So, if one of your goals in 2023 is to start a podcast, you’re in the right place! We’ll tell you everything you need to get started, our exact process for recording and publishing an episode, and repurposing it into other content!  DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/how-to-start-a-podcast   DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/  

Our favorite, completely free, SEO keyword research tools we are using to write content in 2023 and beyond.    DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/seo-keyword-research-tools DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

Giving you a peek behind the scenes at what it's like to work with your best friend. The pros, cons and real life look at our business. We've been through the ups and downs of business partnership and this is what works for us.  Whether you have a business partner, are considering starting a business or project with a friend or are just curious about the behind the scenes of Duo Collective— this episode is for you!   DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/

That to-do list is long— we get it! As a solopreneur or even a small team, your hours are limited. Yet, for some reason we really struggle to set up things to automate. Why? Because we think we can do it better.    Your time is valuable. It's a resource you can never get back. So, let's start with some baby steps. If you have nothing, or very little, automated in your business, then this list is for you.   Here are 11 different things we automate for our creative business that help save us time, money and headache.   DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/11-things-to-automate-in-your-creative-business   DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/ 

Should you be posting static content to your feed anymore? Are reels and video the only way to grow? We are breaking down one of the most asked questions about the Instagram algorithm.    DUO COLLECTIVE SHOW NOTES: https://duocollective.com/blog/instagram-reels-vs-posts-which-should-you-focus-on DUO ON AIR INSTAGRAM: https://www.instagram.com/duoonairpodcast/