Embodied CEO

Emily Hirsh
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Jun 2, 2020 • 23min

186 - The Importance Of Truly Knowing Your Customer

Over half the time when marketing isn't working, it's because of MESSAGING. You could have the best strategy in the world and it wouldn't matter if your messaging isn't dialed in. The theme of this episode is how important it is for you to know your customer on a deep, deep emotional level so that you can get your messaging on point. Tune in to learn how YOU can really understand and connect with your target audience and MASSIVELY IMPROVE your marketing. For complete show notes, visit - www.hirshmarketing.com/podcast-episode-186
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May 28, 2020 • 26min

185 - My "Secret Sauce" To Keeping 95%+ Of Our Clients

Lately, a lot of people have been asking me one question over and over again, "Emily, what is your secret to keeping a 95%+ client retention rate?" There are four secret ingredients that go into my Hirsh Marketing high client retention rate "Secret Sauce" When combined, these ingredients are powerful. In fact, using my "Secret Sauce" has resulted in my company having a 100% retention rate in the month of April. Not only that, but we signed 10 new clients! So that's what this episode is all about, I'm going to explain what my secret is to keeping a high client retention rate and how you can use my "Secret Sauce" in your business too! For complete show notes, visit - www.hirshmarketing.com/podcast-episode-185
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May 26, 2020 • 18min

184 - If You're Not Willing To Fail You're Doing It Wrong

Are you afraid of failure? I'm willing to bet that the majority of people in this world are afraid of failure too. In my opinion, there's nothing wrong with being afraid of failure. Because in failing, you learn and you continue to grow. As you and your company grow, you find things that work from failure. And there's a lot of value in putting a percentage of your time and money and energy into just trying something. So that's what this episode is all about, finding the value in failure and how if you're not willing to fail, you're doing it wrong. For complete show notes, visit - www.hirshmarketing.com/podcast-episode-184
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May 21, 2020 • 23min

183 - Things You Can Do To Better Market Your Business

Let's go back to the basics. They might be foundational things, but they are extremely important to focus on because honestly, most success in marketing comes from mastering the basics. In this episode, I'm going to go over the three most important things that you can do right now to better market your business. I guarantee that all three of these things will improve your marketing, lead to positive growth in your business, and start that upwards momentum. And guess what? You could start implementing all three of these foundational processes for your business RIGHT NOW. For complete show notes, visit - www.hirshmarketing.com/podcast-episode-183
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May 19, 2020 • 21min

182 - Why LIVE Webinars Are CRUSHING It Right Now!

I've been really excited lately. Why? Because live webinars are CRUSHING IT right now! Any dedicated business owner or serious entrepreneur should be super excited about this fact too. In this episode, I'm going to tell you the exact strategies we implement with our live webinars here at Hirsh Marketing along with: How to shift your messaging to be as relevant as possible to the current climate How to incentivize people to actually show up to your webinar How to support and inspire your audience as much as possible For complete show notes, visit - www.hirshmarketing.com/podcast-episode-182
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May 14, 2020 • 21min

181 - Market To What Your Audience Wants

What is the most important thing in marketing? For me, it has to be MESSAGING. You've got your targeting, strategy, and offer down... but none of that matters if you're not able to nail your messaging. In this episode, I'm going deep into why messaging matters, plus... The process I go through with my team to make sure our messaging is on point Common messaging mistakes I see marketers make How you can fine tune your messaging to connect with your ideal audience For complete show notes, visit - www.hirshmarketing.com/podcast-episode-181
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May 12, 2020 • 19min

180 - The Danger Of Distraction In A Crisis

One of the most important things that you can do in your business is stay focused. I'm huge on focus. Stay focused on one offer, one funnel, one strategy until you get your desired results. During this time of universal crisis, it may feel harder to stay focused than usual. After all, you're being bombarded with endless social media distractions that have the potential to derail both you and your business. In this episode, I'll explain why you should avoid these distractions as much as possible and what you should be focusing your energy on in order to put your business ahead of the curve. For complete show notes, visit - www.hirshmarketing.com/podcast-episode-180
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May 7, 2020 • 17min

179 - Why Your Free Content Should Be Worth Paying For

One of the most important parts of marketing is actually the free "value" content you share with your audience. Because, if your free content is good enough that people would pay money for it… your audience will know that what you sell will be even better! In this episode, I'll explain why free content that's truly helpful to your audience makes selling so much easier, PLUS… Why you should put AS MUCH thought, energy, and effort into your free content as your paid content How many resources my team puts into our free content every week… And 2 questions to ask yourself if you're ready to step up your content game! For complete show notes, visit - www.hirshmarketing.com/podcast-episode-179
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May 5, 2020 • 23min

178 - The True Entrepreneurs Will Be Exposed

A "true" entrepreneur doesn't let anything get in the way of making things work - even a financial crisis. In this episode, I'll explain WHY, plus how you can make a choice to change your current + future reality, right now. For complete show notes, visit - www.hirshmarketing.com/podcast-episode-178
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Apr 30, 2020 • 22min

177 - How I'm Leveraging This Time To Become A Stronger Business + Person

Lots of people have asked how I'm "doing it all" right now. And like you, I don't really have another option but to show up! I could easily crumble under the pressure (and I've let that happen, briefly). But I'm consciously choosing, over and over again, to become a stronger, better person through all of this - and build a stronger, better business, too. In this episode, I'll talk about how (+my "advice" for you!) For complete show notes, visit - www.hirshmarketing.com/podcast-episode-177

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