The Product Boss with Jacqueline Snyder

This week, we have a very special episode with Live video guru Tiffany Lee Bymaster, also known as Coach Glitter and she walks us through how to create content for your live videos that will make your audience get to know, LOVE and trust you faster to increase the profitability of your product-based business. NOTE: We're jumping on-board this video train with you! Jacqueline and Minna record this podcast episode LIVE on Facebook and this episode is the audio pulled from there. Because here's the thing: we're putting ourselves out there too - with you. And, video is SO important and cannot be ignored, but intention is key. In this video mini-series, brought to you by Creative Pencil Studio, we look at the different video strategy approaches for physical product businesses to help you think about what video plan is right for you and your business growth. Connect with Tiffany Lee Bymaster aka Coach Glitter: Website: http://coachglitter.com/ Instagram: https://www.instagram.com/coachglitter/ Facebook: https://www.facebook.com/coachglitter1 -- This episode was brought to you by Creative Pencil Studio. Download the Creative Pencil freebies here to learn more (auto-download.) This week's episode with Coach Glitter is all about being the face of your brand in your live videos and connecting with your audience. Next week, we chat with Creative Pencil Studio if you are NOT the face of your brand and what strategies could work, so stay tuned! -- Join The Product Boss Facebook Group and see behind-the-scenes as Creative Pencil Studio creates videos for our three businesses: Lil' Labels for Minna, Designer Consulting Co-Op for Jacqueline and The Product Boss for our upcoming group coaching/mastermind.

In this episode of Friday bonus episode of Subscription Boss, Jacqueline and Minna go over numbers! They chat about the line items that need to be accounted for in creating a subscription box that is profitable and sustainable, because it should definitely be both! Links mentioned: Cubic Shipping with USPS Sparkle Hustle Grow PakFactory Hotcards OvernightPrints ShipMonk This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info at: www.theproductboss.com/cratejoy - join the FREE 2-week trial!

In this on-air coaching call episode, Jacqueline and Minna help Lauren Kopal of Navy Jane to figure out her next step in her sales strategy for her plus-size clothing line.  Connect with Lauren at the: Navy Jane website Navy Jane on Instagram Navy Jane on Facebook Navy Jane on Twitter Links mentioned: Skylar Yoo Get on the waiting list for our NEW group coaching program at www.theproductboss.com/mastermind. -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info at: www.theproductboss.com/cratejoy Don't forget to give us a review on iTunes. xo, Jacqueline and Minna

In this Friday bonus episode of Subscription Boss, Jacqueline and Minna reveal some sourcing secrets for subscription box owners - lots of tips, tactics and resources, so be sure to take notes.  Links mentioned: IndigoFair Hubba FashionGo Etsy Wholesale Ebay Alibaba AliExpress National Stationary Show Gift Shop Mag Tradeshow listings Las Vegas Market Great Rep Tradeshow listings Ep 19: Interview with Julie Ball of Sparkle Hustle Grow Subscription Box -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info on your free 2-week trial at: www.theproductboss.com/cratejoy   Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. xo, Don't forget to review us on iTunes! 

In this episode, Jacqueline and Minna reflect on some takeaways from the latest conferences they attended: She's Building Her Empire Live (SBHE Live) and Sellers Summit. Links/people mentioned: Jen Casey, Sales Expert Coach Glitter - Tiffany Lee Bymaster, Video + Branding Expert Kathrin Zenkina - Manifestation Babe Rachel Ngom - Pinterest Expert BizChix Live- meet us there! -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info on your free 2-week trial at: www.theproductboss.com/cratejoy   Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. xo, Don't forget to review us on iTunes! 

Sometimes turning your product into a subscription box just takes some re-thinking. In this episode, Jacqueline and Minna brainstorm it out (and do some on-air coaching) with Vanessa Badolato of Love Delphine. They chat with her about how to transform her existing outfit boxes into the subscription box business model. You'll see in this episode, it can be hugely beneficial just to talk things out and turn the ideas over with other people - it's a great way to see if there's a good unique selling point and clear avatar (ideal client). Connect with Vanessa: Love Delphine website Love Delphine Facebook Love Delphine Instagram Vanessa's YouTube -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info on the free 2-week trial (no credit card required) at: www.theproductboss.com/cratejoy 

Good photos are so important for the branding of your product business, not to mention the sales. In this episode, we chat about the do's and don'ts of product photography, so you can make it easier on yourself as you dive into creating great photos for your business. Links mentioned: Unsplash Kaboompics Join The Product Boss Facebook Group - let us know, do you like the On-Air coaching calls? -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info on the free 2-week trial (no credit card required) at: www.theproductboss.com/cratejoy   

In this Friday bonus episode of Subscription Boss, Jacqueline and Minna answer: How can you set yourself up to sell more at the launch of your subscription box? They chat about how to presell better - going beyond the email opt-in landing page that we talked about last week. These additional ideas will help you build the buzz leading up to your launch - in hopes of selling more. Links mentioned: The Empowered Publicity Podcast with Amanda Berlin Canva -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info at: www.theproductboss.com/cratejoy

The flip side: Are you a service-based business that is lost in the product world? In this episode we coach Pam Andrews of Scholarship Shark on making MORE SALES for her new board game: In Pursuit of College. You'll love the sheer amount of ideas we give her in this episode to creatively sell and target her ideal market and leverage her warm leads. Connect with Pam: Pam's website Pam's podcast Buy her board game: In Pursuit of College Pam's Facebook Pam's Twitter Buy her books Scholarship Shark and Scholarship Search Secrets here on Amazon.   Links mentioned: Manufacturing Your Big Idea episode Packaging Your Start-Up episode Biz Chix Live -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info at: www.theproductboss.com/cratejoy

In this Friday bonus episode of Subscription Boss, Jacqueline and Minna give you a walk-through of a subscription box biz start-up from concept to customer. It's a step-by-step guide of how to get started with helpful tips of what to think about as you're adding this "arm" or revenue stream to your product-based business. -- This episode was brought to by Subscription Boss, our special series with Cratejoy, where we combine our product-based expertise with Cratejoy's mega visibility to help turn you into a successful subscription box biz owner with reoccurring revenue and more sales. Get more info at: www.theproductboss.com/cratejoy