The Product Boss with Jacqueline Snyder

Jacqueline Snyder
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Jul 27, 2018 • 28min

39. BONUS: Working in our C-Y-C-L-E Framework

Do you work in cycles? As an entrepreneur, it's a great way to focus on yours goals ... then, repeat, to attain even bigger goals in the next cycle. In this episode, Jacqueline and Minna talk about their 5-week cycle framework they created for their masterminders to set, focus and achieve their goals based on a cycle and the acronym C-Y-C-L-E to make it really easy and actionable. -- This episode was brought to by our mastermind program Holiday to Halo. Q4 and Q1 are the most important quarters for a product-based business. Catapult your sales and business with us! Go to theproductboss.com/mastermind for more info. Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. Follow The Product Boss on Instagram and peak in on our behind-the-scenes on our daily instastories.
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Jul 26, 2018 • 37min

38. Get Creative with Instagram with Ashley Hearon-Smith

In this 'Just Jacq' episode, Jacqueline interviews Ashley Hearon-Smith of Hudson County 60 about her new creative endeavor she's tackling with Instagram through 60-second videos. The big idea here: get creative with how you tell your stories - it will set you apart. Here's what we mean: think about a platform, like Instagram, and what it will allow you to do (in this case, video shorts.) Then, think of something different that you could try. Ashley is brilliant and combined her strengths and acting/producing background with how to showcase her new business and brand. Connect with Ashley here: Hudson County 60 Instagram Hudson County 60 website -- This episode was brought to by our mastermind program Holiday to Halo. Q4 and Q1 are the most important quarters for a product-based business. Catapult your sales and business with us! Go to theproductboss.com/mastermind for more info. Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs. Follow The Product Boss on Instagram and peak in on our behind-the-scenes on our daily instastories.
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Jul 20, 2018 • 31min

37. BONUS: Lessons from 3 Years of Business

In this bonus Friday episode, Jacqueline chats with Minna about the 3rd birthday of her product-based business Lil' Labels. What has she learned? What are some upcoming goals? Listen in on this fun episode just talking out some lessons in 3 years of business. Lil' Labels on Amazon Lil' Labels Facebook Lil' Labels Instagram -- This episode was brought to by our mastermind program Holiday to Halo. Q4 and Q1 are the most important quarters for product-based businesses. Join us to grow and scale! Go to theproductboss.com/mastermind for more info. Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.   Follow The Product Boss on Instagram and peak in on our behind-the-scenes on our daily instastories.
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Jul 19, 2018 • 1h 10min

36. [On-Air Coaching Call] Where To Focus with Systems by Susie

In this episode, Jacqueline and Minna are joined by Susie Salinas of Systems by Susie for an on-air coaching call. They chat about her struggles with what to focus on as she is transitioning her business and feeling pulled by both product and service growth. Connect with Susie here: Systems by Susie Facebook Systems by Susie Instagram Systems by Susie website In the episode, we mention Susie's beautiful office space. Check it out here on our Instagram. Follow us and catch our behind the scenes in our daily instastories. -- This episode was brought to by our mastermind program Holiday to Halo. Q4 and Q1 are the most important quarters for product-based businesses. Join us to help you with sales, scaling and accountability. Go to theproductboss.com/mastermind for more info. Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.
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Jul 12, 2018 • 1h

35. Let's Find Your Competitive Advantage

In this episode, Jacqueline and Minna chat about how to get a competitive advantage that can help you stand out from your competitors. It's not easy when you're just relying on only your products' features - we help you think about how you can go beyond that in this episode. Links mentioned: Katherena | Peta-approved bags -- This episode was brought to by our mastermind program Holiday to Halo. Q4 and Q1 are the most important quarters for product-based businesses. Join us to help you with sales, scaling and accountability. Go to theproductboss.com/mastermind for more info.   Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.
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Jul 5, 2018 • 46min

34. E-Commerce Side Hustle with Kevin Sanderson

In this Minna-sode, Minna interviews Kevin Sanderson, a successful e-commerce seller and friend she met at Sellers Summit. He chats about his strategy, holiday tactics and hiring a VA - for his product-based business of kitchen giftable items for his "5-9pm" job. Links mentioned: onlinejobs.ph Connect with Kevin on his YouTube channel: Maximizing Ecommerce -- This episode was brought to by our mastermind program Holiday to Halo. The power of Q4 and Q1 can be magical for product-based businesses for scaling and sales. Join us in this mega-growth opportunity! Go to theproductboss.com/mastermind for more info.   Books and business products we recommend on Amazon:www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.
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Jun 28, 2018 • 38min

33. Behind-the-Scenes: Minna's NEW Product Biz: Oasis Soap Co.

In this episode, Jacqueline and Minna chat about some big news! Minna just launched a NEW product business and they take a look behind-the-scenes. She has created Oasis Soap Co., which are charcoal soap bars. They brainstorm some initial launching ideas and talk through some struggles in this very early stage of her new endeavor. (A follow-up episode to come in the future to see how her journey progresses.) Purchase a charcoal soap bar on Oasis Soap Co.'s website /Amazon and be sure to let us know if you do! Follow Oasis Soap Co. on Instagram. -- This episode was brought to by our mastermind program Holiday to Halo. The power of Q4 and Q1 can be magical for product-based businesses for scaling and sales. Join us in this mega-growth opportunity! Go to theproductboss.com/mastermind for more info.   Books and business products we recommend on Amazon: www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.
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Jun 21, 2018 • 1h 3min

32. Half-Year Push: Holiday to Halo Mastermind

In this episode, Jacqueline and Minna chat about what you should be thinking about NOW for your product-based business in what we're calling the Half-Year Push ... which leads into our new group coaching/mastermind program and how we can help you set your business up for more revenue and better thinking for Q4 and Q1. -- This episode was brought to by our new mastermind program Holiday to Halo. We’ll be focusing on leveraging the power of the holiday season and the halo sales for Q1 to boost the growth of your business. Join us! Go to theproductboss.com/mastermind for more info. --- Minna's company Lil' Labels Jacqueline's company Designer Consulting Co-Op   Books and Business Products We Recommend on Amazon: www.amazon.com/shop/theproductboss Join The Product Boss Facebook Group and connect with other product-based entrepreneurs.
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Jun 14, 2018 • 1h 6min

31. [Roundtable Discussion] What's Your Video Strategy?

In today's episode, we have two special guests in a Roundtable Discussion to share their video strategy for their product-based businesses, along with Jacqueline and Minna: Natalie of Totally Dazzled Totally Dazzled YouTube Totally Dazzled Facebook  and Veronica of Vintage Meet Modern Vintage Meet Modern Styling Society FB Group Vintage Meet Modern Facebook Vintage Meet Modern Instagram -- Links mentioned: Switcher Studio Onlypult InShot video app Purchase Lazy Arm iphone holder for taking videos on Amazon. Refersion — This video mini-series was brought to you by Creative Pencil Studio, a boutique stop-motion animation studio which brings your products to life in animated hero videos, product feature videos and demonstration videos. Check out Creative Pencil Studio's (truly amazing) Video Portfolio here:  https://vimeo.com/creativepencilstudio Creative Pencil Studio specializes in Stop Motion video and packages range from $500 - $1500+. Download the Creative Pencil freebies here to learn more (auto-download.) -- Join The Product Boss Facebook Group and see behind-the-scenes as Creative Pencil Studio creates videos for our three businesses: Lil' Labels for Minna, Designer Consulting Co-Op for Jacqueline and The Product Boss for our upcoming group coaching/mastermind.  
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Jun 7, 2018 • 1h 14min

30. Leveraging Video With Product Animation (NOT Being the Face of Your Brand) with Creative Pencil Studio

In this episode, Jacqueline and Minna interview Avanti of Creative Pencil Studio and she digs into how to leverage video as a branding tool for your business. This is a strategy all about featuring your products and features and NOT being the face of your brand. We chat about stop motion video and the process Creative Pencil Studio takes you through to ensure you get the most bang from your buck in your video investment. Avanti walks Minna through the process to get the inspiration flowing and to introduce you to the different options for your budget. Video is SO important and cannot be ignored, but intention is key. In this video mini-series, brought to you by Creative Pencil Studio, we look at the different video strategy approaches for physical product businesses to help you think about what video plan is right for you and your business growth. -- Download the Creative Pencil freebies here to learn more (auto-download.) Check out Avanti's (truly amazing) Video Portfolio here:  https://vimeo.com/creativepencilstudio Creative Pencil Studio specializes in Stop Motion video and packages range from $500 - $1500+. -- Join The Product Boss Facebook Group and see behind-the-scenes as Creative Pencil Studio creates videos for our three businesses: Lil' Labels for Minna, Designer Consulting Co-Op for Jacqueline and The Product Boss for our upcoming group coaching/mastermind.  

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