The Product Boss with Jacqueline Snyder
Jacqueline Snyder
The Product Boss is real business education for people who make and sell physical products.
If you’re working way too hard for the sales you’re getting, you’re in the right place. This show is about building a focused, profitable product business that gets seen and sells consistently, without sacrificing your life to it.
Hosted by Jacqueline Snyder, founder of The Product Boss and one of the country’s most sought-after product experts (featured in Inc., Forbes, NBC News, Yahoo Finance, and more), each episode delivers clear strategy you can actually use. You’ll hear workshop-style teaching and behind-the-scenes advising conversations that help you make better decisions, faster.
Whether you sell on your website, at markets, wholesale (including Faire), in boutiques, or through platforms like Shopify, Etsy, and Amazon, the strategy here works across channels. We talk best sellers and what you’re known for, pricing for profit, visibility beyond social media, conversion, inventory planning, seasonal strategy, and the systems that stop you from doing everything yourself.
You’ll also get Mirror Method and mindset episodes, because your business will always reveal what needs to grow next: confidence, consistency, boundaries, leadership, and the courage to be seen.
Guests have included Jenna Kutcher, Jamie Kern Lima, Jasmine Star, David Meltzer, Suzi Weiss-Fischmann (OPI), Mike Michalowicz (Profit First), Joy Cho, Jaclyn Johnson, Kelly Roach, and more.
New episodes drop weekly on Thursdays.
If you’re working way too hard for the sales you’re getting, you’re in the right place. This show is about building a focused, profitable product business that gets seen and sells consistently, without sacrificing your life to it.
Hosted by Jacqueline Snyder, founder of The Product Boss and one of the country’s most sought-after product experts (featured in Inc., Forbes, NBC News, Yahoo Finance, and more), each episode delivers clear strategy you can actually use. You’ll hear workshop-style teaching and behind-the-scenes advising conversations that help you make better decisions, faster.
Whether you sell on your website, at markets, wholesale (including Faire), in boutiques, or through platforms like Shopify, Etsy, and Amazon, the strategy here works across channels. We talk best sellers and what you’re known for, pricing for profit, visibility beyond social media, conversion, inventory planning, seasonal strategy, and the systems that stop you from doing everything yourself.
You’ll also get Mirror Method and mindset episodes, because your business will always reveal what needs to grow next: confidence, consistency, boundaries, leadership, and the courage to be seen.
Guests have included Jenna Kutcher, Jamie Kern Lima, Jasmine Star, David Meltzer, Suzi Weiss-Fischmann (OPI), Mike Michalowicz (Profit First), Joy Cho, Jaclyn Johnson, Kelly Roach, and more.
New episodes drop weekly on Thursdays.
Episodes
Mentioned books
Jun 6, 2020 • 29min
159. Black-Owned Business Voices: Kai Blends Beauty with Shaneece Thompson
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their stories, and their businesses. We’re asking of our community to SUPPORT EACH OTHER. One positive way to take action is to buy from black-owned businesses today and BEYOND. And, outside of purchasing, make sure to follow and engage and share their businesses. This is a four-part series. Today, let's welcome Kai Blends Beauty with Shaneece Thompson: Kai Blends Beauty website Kai Blends on Instagram Thursday, June 4th: Brown Girl Stationery website Brown Girl Stationery on Instagram Friday, June 5th: Compliments 'n Coffee website Compliments 'n Coffee on Instagram Sunday, June 7th InBooze website InBooze on Instagram We want to continue to amplify black voices and share your business with more people. If you’re a black-owned business or you want to share one, head over to The Product Boss Instagram @theproductboss where we have an extensive list of black-owned businesses on this post. And this is also a great place to support and purchase from black-owned businesses not only today but always. -- Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
Jun 5, 2020 • 20min
158. Black-Owned Business Voices: Compliments 'n Coffee with Ashleigh
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their stories, and their businesses. We’re asking of our community to SUPPORT EACH OTHER. One positive way to take action is to buy from black-owned businesses today and BEYOND. And, outside of purchasing, make sure to follow and engage and share their businesses. This is a four-part series. Today, let's welcome Compliments 'n Coffee with Ashleigh: Compliments 'n Coffee website Compliments 'n Coffee on Instagram Thursday, June 4th: Brown Girl Stationery website Brown Girl Stationery on Instagram Saturday, June 6th Kai Blends Beauty website Kai Blends on Instagram Sunday, June 7th InBooze website InBooze on Instagram We want to continue to amplify black voices and share your business with more people. If you’re a black-owned business or you want to share one, head over to The Product Boss Instagram @theproductboss where we have an extensive list of black-owned businesses on this post. And this is also a great place to support and purchase from black-owned businesses not only today but always. -- Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
Jun 4, 2020 • 18min
157. Black-Owned Business Voices: Brown Girl Stationery with Shaunice Sasser
Welcome to a very special series "Black-Owned Business Voices" where female black-owned product business owners are sharing their voices, their stories, and their businesses. We’re asking of our community to SUPPORT EACH OTHER. One positive way to take action is to buy from black-owned businesses today and BEYOND. And, outside of purchasing, make sure to follow and engage and share their businesses. This is a four-part series. Today, let's welcome Brown Girl Stationery with Shaunice Sasser: Brown Girl Stationery website Brown Girl Stationery on Instagram Friday, June 5th: Compliments 'n Coffee website Compliments 'n Coffee on Instagram Saturday, June 6th Kai Blends Beauty website Kai Blends on Instagram Sunday, June 7th InBooze website InBooze on Instagram We want to continue to amplify black voices and share your business with more people. If you’re a black-owned business or you want to share one, head over to The Product Boss Instagram @theproductboss where we have an extensive list of black-owned businesses on this post. And this is also a great place to support and purchase from black-owned businesses not only today but always. -- Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
May 31, 2020 • 20min
156. Pivot & Sell Stories: How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers
How a Business Quickly Pivoted Their Messaging and Product to Meet Their Customer’s Needs with Christine Herrin of Everyday Explorers. This is a 4-part series of Pivot & Sell Stories. Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Links mentioned: Everyday Explorers Co. on Instagram Everyday Explorers Co. website The Product Boss Facebook page - Follow so you don't miss our LIVE recordings. The Product Boss on Instagram @theproductboss The Product Boss YouTube Channel A Year of Content Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
May 30, 2020 • 16min
155. Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal
Pivot & Sell Stories: Even When You Are Scared Lean In with Kevlyn Walsh of Festive Gal. This is a 4-part series of Pivot & Sell Stories. Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Links mentioned: Festive Gal on Instagram Festive Gal website The Product Boss Facebook page - Follow so you don't miss our LIVE recordings. The Product Boss on Instagram @theproductboss The Product Boss YouTube Channel A Year of Content Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
May 29, 2020 • 19min
154. Pivot & Sell Stories: How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori
How a Business Pivoted to Find a Solution and Invented a New Product During a Crisis with Amy Bennett of Moxie Dori. This is a 4-part series of Pivot & Sell Stories. Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Sign up today! Links mentioned: Moxie Dori on Instagram Moxie Dori website The Product Boss Facebook page - Follow so you don't miss our LIVE recordings. The Product Boss on Instagram @theproductboss The Product Boss YouTube Channel A Year of Content Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
May 28, 2020 • 20min
153. Pivot & Sell Stories: How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles
How a Family Counselor Pivoted to a Thriving Product Business During COVID-19 with Jessica Miller of Bella Vida Candles using Instagram giveaways, outstanding customer service and our Local module in the Survival Kit Course Bundle. This is a 4-part series of Pivot & Sell Stories. Brought to you by our [free] Pivot & Sell Masterclass that teaches you how to sell more right now. Links mentioned: Bella Vida on Instagram Bella Vida website The Product Boss Facebook page - Follow so you don't miss our LIVE recordings. The Product Boss on Instagram @theproductboss The Product Boss YouTube Channel A Year of Content Click here to on listen to The Product Boss Podcast on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
May 21, 2020 • 45min
152. 3 Must-Do’s to Selling Authentically Online
One of the biggest skillsets you can develop as a product business owner is selling. But, nobody wants to come off sound salesy or inauthentic. So, today's episode is all about selling online, but in an authentic way AND the mindset shifts you have to make right now in the time of COVID-19 (and any time really) to sell more online. Watch the video for this LIVE podcast recording of "3 Must-Do's to Selling Authentically Online" on our Facebook page. Links mentioned: A Year of Content Join in on the #videoorplankchallenge and follow us on Instagram @theproductboss. Follow The Product Boss Facebook page so you don't miss our LIVE podcast recordings and other videos. The Product Boss YouTube Channel Click here to on listen to The Product Boss Podcsat on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, Select “Ratings and Reviews” and “Write a Review” Let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna
May 14, 2020 • 39min
151. 7 Creative Ways to Use Instagram Stories for Your Business
This episode was brought to you by our Instagram for E-Commerce Crash Course. This course will teach you how to USE Instagram as a converting sales channel that builds brand loyalty and turns your followers into customers, using the same proven framework our students use to build seven-figure Product-Based Businesses. Check it out here. -- Ep. 151: [pre-recorded LIVE] We did something creative and fun with this episode - we recorded it LIVE on our The Product Boss Facebook page in front of our LIVE viewers and now airing it for you on the The Product Boss Podcast and The Product Boss YouTube Channel. This is to model for you - it's fun to get creative with your video!! And what's the easiest way for you to start doing more video? Instagram Stories! These are 15-second video snippets on Instagram that are a fantastic way to build your brand and customer engagement. And, we share with you, in this episode, 7 creative ways to use Instagram Stories for your business. Click here to on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna -- Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs.
May 7, 2020 • 56min
150. How to Build Your Confidence on Video
Ep. 150: Want tips to build your confidence on video from an introvert and extrovert's view? This episode is not to be missed because you know you need to get on video, but how do you start? How do you make it easier? What tools can you use? Today's episode has tips on tackling all those video struggles and more. Links mentioned: Iron and Pearl website Iron and Pearl on Instagram A Year of Content -- Click here to on Apple Podcasts. Make sure to subscribe so you don't miss an episode. We would be so grateful if you left us a review on Apple Podcasts. Your reviews help us to grow our listeners and to continue to bring you helpful content for free every week. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what you love hearing on the podcast. Can't wait to hear from you. Thank you so much! xo, Jacqueline and Minna Get into The Product Boss Facebook Group and connect with other product-based entrepreneurs.
