The UnNoticed Entrepreneur

Get Noticed! Send a text.It's really offputting when a person stares at their camera and not at the audience, referring to their notes and stumbling along as they present; but the technology which used to be the preserve of TV presenters is now readily available for desktops, phones and tablets. On this podcast, I look at some key features to look for and list some apps which I have found through research, trial and lots of error.PromptSmart Lite version ad Pro version.TeleprompterVideoTeleprompter LiteTeleprompter mirrorSPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.I was chuffed to be invited to talk with Rob da Costa, former Agency owner turned business coach and host of The Agency Accelerator Podcast.I was really excited to have a chance to sit down and talk with Rob and discuss what I have learnt from running the agency I started in Singapore in 1995, now based in the UK yet serving clients in Asia, Europe and America.  We discuss how to set up the systems and processes and how to recruit and manage staff when they are dispersed around the world.Rob always tells his clients that it is very difficult to build an agency using freelance staff because it’s like building a business on quicksand however I share a very different perspective to this and outlines exactly what I have done to build EASTWEST PR using freelance and contract staff.For the full episode, click here.This is separate to my own podcast:SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.I was chuffed to be invited to talk with Rob da Costa, former Agency owner turned business coach and host of The Agency Accelerator Podcast.I was really excited to have a chance to sit down and talk with Rob and discuss what I have learnt from running the agency I started in Singapore in 1995, now based in the UK yet serving clients in Asia, Europe and America.  We discuss how to set up the systems and processes and how to recruit and manage staff when they are dispersed around the world.Rob always tells his clients that it is very difficult to build an agency using freelance staff because it’s like building a business on quicksand however I share a very different perspective to this and outlines exactly what I have done to build EASTWEST PR using freelance and contract staff.This is separate to my own podcast:SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.Rob da Costa Da Costa Coaching's website: https://www.dacostacoaching.co.uk/If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Swapcard is the leading AI-powered event and business matching platform that provides a suite of services for live, virtual and hybrid events. Mia Masson describes how 3 young French entrepreneurs have built a pay-per-attendee platform for hosting events at any scale, for any duration, to build a loyal community, create new behaviours for introverts,  and most importantly to generate business leads.Listen to the full episode here.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Swapcard is the leading AI-powered event and business matching platform that provides a suite of services for live, virtual and hybrid events. Mia Masson describes how 3 young French entrepreneurs have built a pay-per-attendee platform for hosting events at any scale, for any duration, to build a loyal community, create new behaviours for introverts,  and most importantly to generate business leads.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.The main issue with is that search engines can't index the contents of audio and video files, and the solution therefore is to publish transcripts. On this podcast I share  ways that you can get the text of your content to help your search engine rankings using AI enhanced services. The other benefit of publishing transcripts is that for those who want to follow more closely the content, they can read it, and share it on social media.For the full episode, listen here.I mention these services:OtterTemiDescriptSPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.The main issue with is that search engines can't index the contents of audio and video files, and the solution therefore is to publish transcripts. On this podcast I share  ways that you can get the text of your content to help your search engine rankings using AI enhanced services. The other benefit of publishing transcripts is that for those who want to follow more closely the content, they can read it, and share it on social media. I mention these services:OtterTemiDescriptSPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Respondents answer the same questions differently depending on the tone of voice and pace of delivery by the interviewer. This stunning discovery was by Nuttirudee Charoenruk in their University of Nebraska Digital Commons Dissertation, and means that learning how to project our voice may be just as important as learning our lines.So how can you improve the tonality, pace and pitch of your voice to deliver the information that you want to be understood to maximum effect? I'll share a least 10 tips on how to do this, including the link to the site to calculate your pace.Listen to the full episode here.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Respondents answer the same questions differently depending on the tone of voice and pace of delivery by the interviewer. This stunning discovery was by Nuttirudee Charoenruk in their University of Nebraska Digital Commons Dissertation, and means that learning how to project our voice may be just as important as learning our lines.So how can you improve the tonality, pace and pitch of your voice to deliver the information that you want to be understood to maximum effect? I'll share a least 10 tips on how to do this, including the link to the site to calculate your pace.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Get Noticed! Send a text.Vanity metrics reflect well on us but they don't necessarily give a true picture of the productivity or commercial effectiveness of the public relations work being done. I talk about the common metrics we do monitor like sentiment and share of voice which tools like Carma can track, and also go on to mention the work I am doing on the Active Communications Index which measures the productivity of the team.I also share the work I am doing with Ian Morrison to help companies to benchmark themselves against others in terms of how much work they are doing because absolute and relative values are important so know how much is enough for your company to do. Otherwise frankly social media can display all the hallmarks of Parkinson's Law.For the full episode, click here.SPEAK|Pr is for business owners to unlock the value in their organization for free with effective communication and is hosted by international Pr agency owner and entrepreneur Jim James.If you like this podcast, then subscribe to our newsletter herePlease visit our blog post on PR for business please visit our site:https://www.eastwestpr.com/blogs/Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/