The UnNoticed Entrepreneur

Jim James
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Dec 16, 2020 • 15min

US$1m Global Water Awards use partnership marketing in Asia to find a solution today for the water scarcity problems of tomorrow.

Get Noticed! Send a text.The 3rd cycle of the UAE Water Aid Foundation (Suqia UAE) has opened for registrations offering total funds of US$1 million for solutions to the challenges of water scarcity. My Agency, EASTWEST Public Relations, is charged with attracting entries from ASEAN Countries. Here is how we intend to use partnerships and making past winners into heroes to increase the number of innovators to enter. Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 15, 2020 • 12min

It's possible to make a video now faster than the time it takes to watch one. Here's how.

Get Noticed! Send a text.Turning the tables on the costs of video production, Lumen5 makes it quicker to make video than to watch one.  I copied the url from a blog on my website and made a 45 second explainer video in 45 seconds using the free package on Lumen5. The blog on my website is about using AI to create content, here,  and the video is here.Stunning how quickly and the quality of the output, and so I had to share this short post today so that you can experience for free another cool technology which enables business owners to get noticed without a big budget; in this case for free.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 14, 2020 • 17min

My sales funnel is looking hollow so I took this advice from Laura L. Bernhard, inbound marketing expert.

Get Noticed! Send a text.If like me, you've been vexed by the problem that you have been creating lots of content and not been getting more leads, Laura can give you some advice.  Laura L. Bernhard, creator and host of The Marketing Bound Podcast that helps service-based entrepreneurs with inbound marketing. From sunny Toronto she shares her considerable insight on using blogs, social media, email nurturing, and content creation to help entrepreneurs like us attract leads and get clients.To help grow your business, join the Marketing Bound Facebook group, and visit marketingbound.com to check out the free resources.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 11, 2020 • 19min

This company wants to help you to use your auto signature to build trust for less than $1 per month.

Get Noticed! Send a text.Roughly 306.4 billion emails were sent and received each day in 2020, and many of those were missing a key marketing element which builds trust; the autosignature. Helga Zabalkanskaya of newoldstamp tells us how their Ukrainian founded company is serving customers worldwide, offering customizable email signature applications for enterprises starting as low as US$1 per month.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 10, 2020 • 14min

Your children will thank you for donating to Wikipedia, and so will your company.

Get Noticed! Send a text.I went to Wikipedia today and was asked to make a $2 per month contribution; that's the most unbelievable value for the worlds #1 ranked reference site - it's a fraction of Amazon Prime or Apple Music and yet it contains over 53m reference files and has over 1bn visitors per month. The Wikimedia Foundation mission is to empower and engage people around the world to collect and develop educational content under a free license or in the public domain, and to disseminate it effectively and globally.I look at the foundation behind Wikipedia, but also share how you can create a Wikipedia account and page for your company. A shout out to Amy Parker, (@snugglefestival) of the Wikimedia Foundation who was so thoughtful as to tweet a "Thank You" when I shared an invitation to others to join me in making a monthly donation. Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 9, 2020 • 12min

Now is the best time in history to make your people into heroes and let AI share their story with everyone.

Get Noticed! Send a text.This short summary of the SPEAK|pr program details the mastermind course which I have developed which helps business owners to get noticed by harnessing the power of technology applications for content creation, amplification and measurement. There has never been a better time for business owners when it comes to a level playing field; these tools are as accessible to start up as the MNC. SPEAK|pr process:Storification Personalization at scaleEngage with contentAmplification via automationKnow your productivity, not vanity metricsSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 8, 2020 • 14min

The COVID infodemic could kill as many people as the pandemic, so take this test by Cambridge University to inoculate yourself without delay.

Get Noticed! Send a text."We find a clear link between believing coronavirus conspiracies and hesitancy around any future vaccine,” said Dr Sander van der Linden, co-author and Director of the Cambridge Social Decision-Making Lab. From a communications perspective, this is now the biggest obstacle facing governments, the World Health Organization and anybody involved in the healthcare of citizens, employees or communities. COVID-19 is moving from a medical pandemic to an infodemic. The Social Decision-Making Lab launched a project with the UK Cabinet Office: Go Viral!, a short online game that helps 'inoculate' players against fake news by lifting the lid on common misinformation techniques.  I took the test and returned a score of 23,261 which put me in the top 24% on the gullibility ratings. Check out the COVID-19 Mythbusting test for yourself for free here. Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 7, 2020 • 20min

Personal branding is for everyone, and according to this professional photographer it's all in the eyes.

Get Noticed! Send a text.According to Marcus Ahmad, everyone can have their own personal brand as long as it is authentic and has personality. A former university lecturer and professional photographer with international experience, Ahmad shares practical tips on colour selection, backgrounds, what to wear,  the 3 shots that everyone should have in their portfolio and what professionals call north light. Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 4, 2020 • 10min

For less than £0.028 you can text message a customer for life.

Get Noticed! Send a text.Human's aren't perfect, we forget things like appointments, and with so many emails and messaging chats it's easy to do, but for £0.028 (charges vary according to provider and gateways) we can jog everyone's memory with a simple text reminder. I am trying out Twilio and recently discovered Clicksend. I share my experiences of integrating with ZOHO Bookings, and can't hide my excitement when I send myself a message within 5 minutes of logging it. If it's that simple, I can be human and still manage SMS reminders.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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Dec 3, 2020 • 8min

Would you like to know now when you can stop posting to social media and still get the same level of engagement with customers?

Get Noticed! Send a text.On this episode, guest. host Brian  shares the optimum number of posts which should be made across social platforms, and we explain how you can use the Active Communications Index; a productivity metric we've developed to help clients avoid Parkinson's Law.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

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