

The UnNoticed Entrepreneur
Jim James
Business marketing for entrepreneurs.I talk with entrepreneurs and experts about how to build a brand and generate more leads.My name is Jim James. I've built my own companies on 3 continents since 1995 , including a multi office public relations agency. On the show I bring you tools and tactics that you can put into practice on the same day.I also publish a magazine and newsletter.Please visit and sign up to stay up to date:https://www.theunnoticedentrepreneur.com
Episodes
Mentioned books

Feb 23, 2021 • 18min
Producing hardcore punk chronicles live from New York attracted 90,000 fans to this film producer who now has a thriving business from his passion.
Get Noticed! Send a text.Want to build a passion into a profitable business? Then listen to Drew Stone explain how his love for Punk Rock has grown into a 90,000 fan following, with revenues on Patreon and an expanding line of merchandise made in real time using a Chinese just-in-time supplier.Drew Stone is an American film director, producer, editor and musician. His works include music videos, commercials, documentary films and television. He founded the New York City-based film production company Stone Films NYC. He is a four-time X-Tremmy award winner with his Urban Street-Bike Warriors series of films and director of the MTV True Life episode “I Live To Ride."Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 19, 2021 • 47sec
Trailer: This man's father was a radiologist and now he can diagnose the martech solutions to solve your pain.
Get Noticed! Send a text.Coming on Thursday 25th February - you can here the full length version of this talk with Frans Riemersma.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 18, 2021 • 15min
How a virtual event needs careful preparation, but when done well opens up the whole world of opportunities from your own home office.
Get Noticed! Send a text.Entrepreneurs hire Toni Kaufman of Standout Universe to help them bring their ideas to life, from concept to launch, so that they can become the authority, celebrate the celebrity within, and get seen as the Go-To Expert in as little as 90 days! She brings lots of warmth, laughter and ideas from Houston about the way to leverage online events, including some useful pointers on downloading contacts from LinkedIn, and the need for everyone to position themselves as an authority before they get to the online event.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 16, 2021 • 21min
What can this Mexican-German millennial tell you to do with 20 minutes of passion on a podcast?
Get Noticed! Send a text.Sabrina Scholkowski, a Mexican/German millennial built such a successful podcast that she launched a training course. She shares with us how a podcast could be an integral part of the communications plan, the equipment, and strategies for content but also for listener feedback. Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 11, 2021 • 17min
How could you make your personality more valuable than your business, or one that you work for?
Get Noticed! Send a text.Omri Hurwitz shares insights on building media platforms which can eventually become as valuable as the business they promote. We discuss how this Israel/California based consultant uses advanced revenue-oriented methods to create product demand. We talk about combining Demand Generation campaigns alongside traditional Lead Generation campaigns, and get into the details of how much content on a side should be gated and how much should be free to view.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 9, 2021 • 20min
How can an organization evaluate what their customers think about them, and why does that matter? We discuss how a survey could help to win awards and give your business a boost.
Get Noticed! Send a text.Chris Robinson, Founder of Boost Evaluation , explains how a company can go about doing evaluation so that it's meaningful, both in terms of a potential awards entry but also to help planning for the future of the business.They say necessity is the mother of all invention…that was the case here. Boost Evaluation Ltd was set up in 2011 as a wholly owned subsidiary of Boost Marketing Ltd (aka Boost Awards) – a company that specialises in helping businesses enter (and very often win) awards.Winning awards is all about convincing a panel of awards judges that you are more deserving of recognition than any of the competition. We quickly learned that the way to do this was by out-evidencing the competing entries: we needed to provide strong, convincing results that could bear up under close scrutiny by even the most sceptical judge.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 8, 2021 • 19min
How to embed giving within an organization by forming habits, showing impact and building connections for good as you Buy1Give1 with Masami Sato
Get Noticed! Send a text.Imagine a coffee shop giving access to life-saving water for every coffee they sell, or accountants educating a child in need for every client they serve... And imagine if every time you sold one of your products or services, something great happened.As I recently joined B1B1 I was able to invite Founder of B1G1 (BUY1GIVE1) Masami Sato to share with me all about this Global Business Giving Initiative which I believe also meets a real need for companies to be able to demonstrate the impact of their contributions by using some innovative technology apps.Since 2007, B1G1 has worked with more than 2,700 businesses from all industries creating over $200m in impact.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 5, 2021 • 7min
How the face mask has become the most valuable real estate in public relations since the MAGA hat and where to order branded COVID protection for your team.
Get Noticed! Send a text.What is your mask saying about you and your organization? There are 4381 political face masks for sale on Etsy, and they cost $11.94 on average. The most common political face mask material is cotton. The most popular ones appear to be making statements including that worn by Georgia Representative Marjorie Taylor Green who's recent mask was emblazoned 'FREE SPEECH.'“If you have to put this thing on your face – an actually visual representation of a paradigm shift in society – why not make it as crazy as possible,” said Brad Thompson, chief of operations for Brea-based jogging company Built on Athletics, or BOA.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 4, 2021 • 17min
Children get to see the light through fresh eyes with thanks to a new edumercial series created by British optics expert Dr Shelley James and Luna Go Lightly.
Get Noticed! Send a text.A new edumercial series to teach children about the impact of light on their wellbeing has been created by Dr Shelley James, with some support from me and our SPEAK|pr process. I share how we trade marked the LunaTM character, and made a series of 60 + explainer videos for children using the Lumen5 platform which made versioning quick and more cost effective than traditional studios could offer.Check out Luna and more at Age of Light Innovations Group Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

Feb 3, 2021 • 58sec
Starks communication tips from the orthopedic trauma room.
Get Noticed! Send a text.Trailer for an upcoming show with Adrian Starks - listen to the full episode hereSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/


