The UnNoticed Entrepreneur

Jim James
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Jun 1, 2023 • 21min

How can you use "Lightning Decision Jam" for creative ideas? with Haylee McDonald

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, host Jim James interviews Haylee Kalani McDonald, a communications consultant from Florida. The discussion revolves around unlocking creativity and its importance for entrepreneurs who often overlook its potential. Haylee emphasises that everyone possesses inherent creativity, which can be tapped into by thinking differently, being open to new perspectives, and maintaining curiosity. She shares her journey from working in a recording studio to venturing into marketing, highlighting the need to grab attention, build a loyal fan base, and harness the psychology behind it.Haylee also provides valuable tips and tricks for entrepreneurs to get noticed -- she suggests narrowing down ideas by using an impact versus effort scale, prioritising high-impact and low-effort projects, and assigning tasks accordingly. Additionally, Haylee introduces the concept of the "Lightning Decision Jam" as a design thinking approach to streamline meetings and brainstorm solutions effectively. She emphasises the importance of collaboration in enhancing creativity and mentions the benefits of working with others to tap into collective intelligence.Viddyoze: Create client-grabbing videosClient-grabbing videos in just 3 clicks with the world's most powerful video animation platformTurn your ideas into unique products with PrintfulCreate custom products with your own design!Turn your content into shareable videos with VideoSnapTurn your talks, podcasts, videos, audios or streams into shareable videos in just a few clicks!Test before you invest - with PickFuRun a poll and get in-depth feedback from real people in minutes. Coupon: THEUNNOTICEEDProwly - the media relations platformProwly has everything you need to get your PR work done.AWeber - free email marketing Grow, sell, and engage with your audience—simple email marketing in one place. Free trial.Riverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Test before you invest - with PickFuRun a poll and get in-depth feedback from real people in minutes. Coupon: THEUNNOTICEEDDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 31, 2023 • 3min

Unlocking your creativity can also unlock a lot of entrepreneurial opportunities; with Haylee McDonald

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, host Jim James interviews Haylee Kalani McDonald, a communications consultant from Florida. The discussion revolves around unlocking creativity and its importance for entrepreneurs who often overlook its potential. Haylee emphasises that everyone possesses inherent creativity, which can be tapped into by thinking differently, being open to new perspectives, and maintaining curiosity. She shares her journey from working in a recording studio to venturing into marketing, highlighting the need to grab attention, build a loyal fan base, and harness the psychology behind it.Haylee also provides valuable tips and tricks for entrepreneurs to get noticed -- she suggests narrowing down ideas by using an impact versus effort scale, prioritising high-impact and low-effort projects, and assigning tasks accordingly. Additionally, Haylee introduces the concept of the "Lightning Decision Jam" as a design thinking approach to streamline meetings and brainstorm solutions effectively. She emphasises the importance of collaboration in enhancing creativity and mentions the benefits of working with others to tap into collective intelligence.Viddyoze: Create client-grabbing videosClient-grabbing videos in just 3 clicks with the world's most powerful video animation platformTurn your ideas into unique products with PrintfulCreate custom products with your own design!Turn your content into shareable videos with VideoSnapTurn your talks, podcasts, videos, audios or streams into shareable videos in just a few clicks!Test before you invest - with PickFuRun a poll and get in-depth feedback from real people in minutes. Coupon: THEUNNOTICEEDSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 30, 2023 • 23min

Email vs SMS: Which cuts through the noise better? With Jeremy Nagel

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, Jim James interviews Jeremy Nagel, who successfully built and sold his company, Smooth Messenger. Jeremy shares his insights on how he effectively communicated and marketed his business to attract attention and achieve sustainable growth. He highlights two main strategies: partnerships and YouTube. Jeremy leveraged his YouTube channel, which had a small but engaged following, to promote his SMS integration for Zoho CRM. He also formed a partnership with Zoho, who funneled leads his way.Additionally, Jeremy emphasises the importance of customer reviews and how he focused on providing exceptional customer support to generate positive feedback, which helped differentiate his product and attract potential buyers.He also mentions the concept of price elasticity and how he tested different price points, and on the potential of SMS as a marketing tool, noting its effectiveness in cutting through the noise of overloaded email inboxes and reaching customers directly. He advises entrepreneurs to consider incorporating SMS into their communication strategies, especially for time-sensitive messages or when email engagement is low.Riverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browserAWeberGrow, sell, and engage with your audience—all from a single platformPodcastpage.ioLaunch your podcast website in minutesLoom: Loom on. Meetings offRecord quick videos to update your team and cut down meetings by 29%Descript is what I use to edit the show.All-in-one audio & video editing, as easy as a doc.Peppertype - Virtual Content AssistantGenerate better content copies in seconds with the power of Artificial Intelligence.Prowly - the media relations platformProwly has everything you need to get your PR work done.Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 29, 2023 • 3min

Could SMS be a better option instead of emails; with Jeremy Nagel

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, Jim James interviews Jeremy Nagel, who successfully built and sold his company, Smooth Messenger. Jeremy shares his insights on how he effectively communicated and marketed his business to attract attention and achieve sustainable growth. He highlights two main strategies: partnerships and YouTube. Jeremy leveraged his YouTube channel, which had a small but engaged following, to promote his SMS integration for Zoho CRM. He also formed a partnership with Zoho, who funneled leads his way.Additionally, Jeremy emphasises the importance of customer reviews and how he focused on providing exceptional customer support to generate positive feedback, which helped differentiate his product and attract potential buyers.He also mentions the concept of price elasticity and how he tested different price points, and on the potential of SMS as a marketing tool, noting its effectiveness in cutting through the noise of overloaded email inboxes and reaching customers directly. He advises entrepreneurs to consider incorporating SMS into their communication strategies, especially for time-sensitive messages or when email engagement is low.Riverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browserAWeberGrow, sell, and engage with your audience—all from a single platformPodcastpage.ioLaunch your podcast website in minutesLoom: Loom on. Meetings offRecord quick videos to update your team and cut down meetings by 29%Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 25, 2023 • 21min

Achieve better Google rankings with the power of backlinks; with Farzad Rashidi

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, host Jim James interviews Farzad Rashidi, co-founder of Respona, a company specialising in link building and backlinks. Farzad shares his expertise on how Respona helps entrepreneurs get noticed. The conversation begins with a brief history of Respona and how the company emerged from Visme, a graphics and design platform. Farzad explains that as a bootstrap firm with limited funds, they needed a low-cost channel to scale and found success with content marketing and SEO. He emphasizes the importance of building credibility and authority in Google's eyes by getting other relevant websites to link back and mention your business.Farzad goes on to share tips and tricks on how entrepreneurs can use Respona to get noticed. He discusses the strategy of creating mutually beneficial collaborations with authoritative websites, such as appearing as a guest on relevant podcasts. By providing value and expertise to the audience, entrepreneurs can gain exposure and build trust. Respona streamlines the process of finding podcasts and relevant websites for outreach, making it easier to connect with potential collaborators. Farzad also emphasszes the importance of inbound marketing and content creation in building brand awareness and attracting organic traffic.Graphic design toolbox - VismeCreate visual brand experiences for your business whether you are a pro designer or a total novice.Vidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesPeppertype - Virtual Content AssistantGenerate better content copies in seconds with the powSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 24, 2023 • 3min

The black art of backlinks uncovered and made easier; with Farzad Rashidi of Respona

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, host Jim James interviews Farzad Rashidi, co-founder of Respona, a company specialising in link building and backlinks. Farzad shares his expertise on how Respona helps entrepreneurs get noticed. The conversation begins with a brief history of Respona and how the company emerged from Visme, a graphics and design platform. Farzad explains that as a bootstrap firm with limited funds, they needed a low-cost channel to scale and found success with content marketing and SEO. He emphasizes the importance of building credibility and authority in Google's eyes by getting other relevant websites to link back and mention your business.Farzad goes on to share tips and tricks on how entrepreneurs can use Respona to get noticed. He discusses the strategy of creating mutually beneficial collaborations with authoritative websites, such as appearing as a guest on relevant podcasts. By providing value and expertise to the audience, entrepreneurs can gain exposure and build trust. Respona streamlines the process of finding podcasts and relevant websites for outreach, making it easier to connect with potential collaborators. Farzad also emphasszes the importance of inbound marketing and content creation in building brand awareness and attracting organic traffic.Graphic design toolbox - VismeCreate visual brand experiences for your business whether you are a pro designer or a total novice.Vidyard - Use Video In Your EmailsVidyard is the easiest way to record and send videos that build personal connections.AI Writer - Content writing made easierGenerate Accurate, Relevant & Quality Content in 2 MinutesPeppertype - Virtual Content AssistantGenerate better content copies in seconds with the power of Artificial IntelligenceSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 23, 2023 • 20min

Getting published on Forbes, Business Insider, or CNBC with the power of your three main messages; with Claire Mason

Get Noticed! Send a text.In this episode, Jim interviews Claire Mason, a seasoned public relations expert from Dublin, Ireland. Claire shares her insights on how entrepreneurs can get noticed by the media and secure coverage in top publications. She debunks the myth that you need special contacts to succeed in media, emphasising that a compelling story is the key to unlocking media opportunities.Claire advises entrepreneurs to identify their three main messages and find multiple ways to communicate them through social media. She also highlights the importance of identifying hooks that align with current media trends and leveraging professional headshots and images to open doors. Claire encourages entrepreneurs to start small and build their publicity presence gradually, targeting trade publications before pitching to larger outlets. She stresses the need for quality and quantity in pitching and shares tips for overcoming self-doubt and imposter syndrome. Claire recommends establishing a personal brand alongside a company brand to future-proof oneself and boost business brands. She suggests leveraging LinkedIn to increase visibility and highlights the untapped potential of the platform.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Social listening - google alert killer!Generate leads and market your product using social listeningGraphic design toolbox - VismeCreate visual brand experiences for your business whether you are a pro designer or a total novice.Build responsive quizzes with ScoreAppGenerate higher quality, higher converting leadsSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 22, 2023 • 3min

The key to publicity and social media: Find your three main messages; with Claire Mason

Get Noticed! Send a text.In this episode, Jim interviews Claire Mason, a seasoned public relations expert from Dublin, Ireland. Claire shares her insights on how entrepreneurs can get noticed by the media and secure coverage in top publications. She debunks the myth that you need special contacts to succeed in media, emphasising that a compelling story is the key to unlocking media opportunities.Claire advises entrepreneurs to identify their three main messages and find multiple ways to communicate them through social media. She also highlights the importance of identifying hooks that align with current media trends and leveraging professional headshots and images to open doors. Claire encourages entrepreneurs to start small and build their publicity presence gradually, targeting trade publications before pitching to larger outlets. She stresses the need for quality and quantity in pitching and shares tips for overcoming self-doubt and imposter syndrome. Claire recommends establishing a personal brand alongside a company brand to future-proof oneself and boost business brands. She suggests leveraging LinkedIn to increase visibility and highlights the untapped potential of the platform.Get Otter with 1-month FREE Pro LiteGenerate rich notes for meetings, interviews, lectures, and other important voice conversations.Social listening - google alert killer!Generate leads and market your product using social listeningGraphic design toolbox - VismeCreate visual brand experiences for your business whether you are a pro designer or a total novice.Build responsive quizzes with ScoreAppGenerate higher quality, higher converting leadsSupport the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 18, 2023 • 22min

Revolutionizing Sustainable Consumption: A Deep Dive with Vikas Garg of abillion.com

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, host Jim James interviews Vikas Garg, founder and CEO of "Abillion," a customer review app that focuses on plant-based diets and sustainable consumption. Garg shares his journey of leaving corporate banking to create a global community of vegans and foodies, and discusses how his app has been able to gather user-generated content and scale the business. Vikas' tip for entrepreneurs is to build a community around their brand to increase engagement and visibility.Join my mastermind#1 Release Distribution ServiceTell the World about Your Company with e-releases. $130 Off Newsmaker distribution.neuroflash - Generate unique marketing texts with AIAI copywriting tool to generate unique copy, predict performance and increase conversions.Descript is what I use to edit the show.All-in-one audio & video editing, as easy as a doc.Prowly - the media relations platformProwly has everything you need to get your PR work done.Riverside - Your online recording studioThe easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.Prowly - the media relations platformProwly has everything you need to get your PR work done.Buyers Into Loyal Fans With IncentivesGive away free marketing incentives including free hotel nights. Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/
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May 17, 2023 • 3min

Finding that one in a billion purpose to build your business; with Vikas Garg of Abillion

Get Noticed! Send a text.In this episode of The UnNoticed Entrepreneur, host Jim James interviews Vikas Garg, founder and CEO of "Abillion," a customer review app that focuses on plant-based diets and sustainable consumption. Garg shares his journey of leaving corporate banking to create a global community of vegans and foodies, and discusses how his app has been able to gather user-generated content and scale the business. Vikas' tip for entrepreneurs is to build a community around their brand to increase engagement and visibility.Join my mastermind#1 Release Distribution ServiceTell the World about Your Company with e-releases. $130 Off Newsmaker distribution.neuroflash - Generate unique marketing texts with AIAI copywriting tool to generate unique copy, predict performance and increase conversions.Descript is what I use to edit the show.All-in-one audio & video editing, as easy as a doc.Prowly - the media relations platformProwly has everything you need to get your PR work done.Support the showSubscribe to my free newsletterhttps://www.theunnoticedentrepreneur.com/

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