THE ECOMMERCE EDGE Podcast with Jason Greenwood

Alan is the CEO of Shopbox - https://www.shopbox.ai Shopbox is a SaaS based, game-changing AI sales engine for eCommerce stores Shopbox leverages consumer psychology, shopping and buying patters to personalise all stages of the customer journey Shopbox uniquely and accurately matches your merchandising goals to customer desires Shopbox mimics shop assistant behaviours - a good store assistant sells the product - a great one sells the bundle Shopbox uses smart prompts to generate multiple product purchases in the same visit With Shopbox - one customer click builds a unique store experience around that customer In this episode, Jason & Alan discuss how consumer psychology and buying patterns demonstrate buyer intent and how AI aided customer journeys can improve sales and conversion metrics for brands

Chris is currently the Application Architect for Heidrick & Struggles Chris has worked in eCommerce for 25+ years Chris has a deep specialisation in enterprise and solution architecture and dev engineering of eCommerce platforms Chris has also specialised in B2B eCommerce for a good portion of his career and was part of the original development team that built IBM Websphere Commerce and its B2B eCommerce functionality - one of the first in the game to offer this In this episode, Jason & Chris discuss the history of B2B eCommerce, how we got where we are today and where he sees the future of the industry headed, along with his take on the biggest B2B commerce opportunities available to merchants today You can check our sponsor for this episode here: Mikata

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Paul is the Co-Founder of Ubu - https://www.getubu.com Ubu is a permission based, Opt-In, Marketing Automation Platform for Instagram Ubu is so much more than just Marketing Automation though - it is an end to end community engagement platform for Instagram Ubu helps strong personal and commercial brands better create a community from their Instagram following through automated, DM based communication Think of Ubu a bit like the 'Klaviyo' of Instagram In this episode, Jason & Paul discuss how smart brands are succesfully migrating their rented audiences from platforms like Instagram to owned platforms like email and other forms of direct communications

Andrew is the Co-Founder & Director of Bare Kind - https://barekind.co.uk Bare Kind are a sustainable fashion brand with a built in social conscience as part of their business model Bare Kind make bamboo fabric socks featuring endangered animals in their designs Bare Kind donates 10% of all profits to animal charities representing the animals displayed in their designs In this episode, Jason & Andrew discuss sustanability, greenwashing, authenticiy and building a B2B eCommerce channel by leveraging B2B marketplaces like Faire You can check our sponsor for this episode here: Mikata

Ryan is the CEO & Head of Digital for SunshowerOnline AU - https://sunshoweronline.com.au Ryan was gracious enough to be our guest mentor for this episode of Mentoring Moments - thanks Ryan!------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Kait is the Co-Founder of CEO of Brij - https://brij.it Brij is a SaaS platform that provides the ultimate in QR code generation, managament and analytics for eCommerce Brij acts as a simple, easy to use consumer 'bridge' between the smartphone and a brands website and consumer facing content and experiences Brij helps brands create QR Code Experiences for their products, allowing customers to register, reorder, and more with a simple scan In this episode, Jason & Kait discuss how QR codes have come to the fore for eCommerce branding, merchandising, marketing, service and CX since their consumer resurgence & adoption during Covid

Brett is the Executive Director of the B2B eCommerce Association - https://b2bea.org The B2B eCommerce Association is truly helping to put B2B eCommerce on the map Brett is a B2B eCommerce expert, having worked in the space for well over a decade The B2BEA aims to be an industry body that supports the adoption of B2B eCommerce by creating a focal point for industry players to participate in and contribute to The B2BEA also works with B2B eCommerce thought leaders and content producers to create a 'Centre of Excellence' for B2B eCommerce and related practitioners In this episode, Jason & Brett discuss the state of B2B eCommerce, how he has seen it evolve over the last decade, as well as what's next for B2BEA.ORG Check our sponsor for this episode: Mikata

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page

Michael is the Co-Founder of PostPilot - https://www.postpilot.com PostPilot is a SaaS platform that offers Direct Mail marketing reinvented for modern eCommerce PostPilot makes it a cinch to send personalized, profitable Direct Mail for eCommerce brands PostPilot also integrates with common systems in the eComm martech stack such as Klaviyo, making it super easy to integrate PostPilot into existing Marketing Automation workflows PostPilot makes sending direct mail as easy as sending an email! In this episode, Jason & Michael discuss how effective Direct Mail is, why it has been shunned by many digital marketers and how they can recapture this opportunity at scale for the digital age