THE ECOMMERCE EDGE Podcast with Jason Greenwood

Suzie is the Digital Marketing & E-Commerce Lead (ANZ) at Metagenics - https://metagenicsanz.com Metagenics is a natural health product and supplement manufacturer Metagenics supplies the trade (Practitioners) and retailers via B2B eCommerce & EDI Metagenics is also increasingly leaning into DTC eCommerce for sales of its consumer/retail products In this episode, Jason & Suzie discuss the challenges and opportunities that eCommerce presents for manufacturers and how they can best leverage digital channels to educate, inform and ultimately sell more

Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page: https://bit.ly/3Ncui1c

Ron is the Co-Founder & CEO of Rockerbox - https://www.rockerbox.com Rockerbox is a SaaS based, Omnichannel marketing attribution, tracking & modelling platform Rockerbox "brings clarity to the noise through accurate attribution and marketing mix modeling that helps you make the right optimizations." Rockerbox allows markeeters to become increasingly confident in where their marketing budget is working hardest for them In this episode, Jason & Ron talk about the evolving world of online privacy, how this is affecting marketers' ability to do their job well and what they can do about it

Brandon is the CMO of Wholesale Gorilla - https://wholesalegorilla.com Wholesale Gorilla⁠ is a Shopify App that adds a suite of B2B functionality to Shopify Wholesale Gorilla has been available since 2017 and has steadily added new functionality then until now Brandon was brought in by the founders as a fractional CMO to help supercharge app sales and performance through strategic marketing initiatives In this episode, Jason & Brandon talk about the challenges of building a brand outside the Shopify ecosystem and how B2B eCommerce tech vendors can position and market themseleves for succsess in this bravew new world

Liz is the Founder & CEO of GROW AI - https://www.getgrowai.com Liz was gracious enough to be our guest mentor for this episode of Mentoring Moments - thanks Liz! ------------------------------------------- Welcome to 'Mentoring Moments', a sub-series of the Podcast Mentoring Moments is composed of clips taken from Jason's 1-1 and Group Mentorship Sessions These sessions cover topics such as: digital, eCommerce, retail, SaaS, marketing, tech and business - plus so much more! The episode title outlines some of the topics covered in the episode for reference If you'd like to join Jason's Group Mentorship Program ('The Mentor Sessions') for free and get answers to your own questions, head over to the registration page to register for the sessions in your time zone and you can also apply for 1-1 mentorship with Jason on this page: https://bit.ly/3Ncui1c

James is the Founder & CEO of ⁠Particular Audience⁠ - ⁠⁠https://particularaudience.com⁠⁠ Particular Audience is an eCommerce Search, Merchandising and Personalisation Engine Particular Audience helps merchants sell more by tailoring their customer experience to the 1-1 level In this episode, Jason & James discuss how Particular Audience has evolved in the age of AI and how merchants and their customers are benefiting as a result

Andrew is the COO of Commerce Vision - https://www.commercevision.com.au Commerce Vision is a SaaS based, B2B focused eCommerce/Omnichannel platform Commerce Vision also offers advanced order management/automation, field merchandising and mobile CRM modules In this episode, Jason & Andrew discuss how B2B eCommerce has evolved over the last 20+ years, how Commerce Vision has evolved alongside these changes and how B2B merchants can leverage a modern tech stack to deliver sales and service efficiency and advanced eCommerce UX at scale

JASON GUESTS ON THE CANDID FOUNDERS PODCAST! In this episode, Jason's reviews the Bare Kind Board Pack in REAL TIME! We discuss: Channel Risk - how does BK expand from 1 B2B Marketplace and an online store into everywhere Who are the BK ICP's and how do we get them to trust us? How does BK think about their business as charity first, not channel first. At the moment Charity feeds into B2B and B2C but should be leading, it's their secret sauce! -------------------------------------- Key Candid Founders & Bare Kind Links: Candid Founders YT Channel: https://www.youtube.com/@Barekind/videos 🚨 Subscribe to our newsletter - https://candidfounders.com 🧦 Buy our socks: https://barekind.com/ 🛒 Stock our socks: https://barekind.faire.com 💸 Sell on Faire: https://www.faire.com/apply/barekind (We get £150 for a referral which helps us invest money to build these videos)

Arjun is the Co-Founder & CEO of Rye - https://rye.com Rye⁠ aims to be the 'plumbing' of the next generation internet Rye⁠⁠ will be the 'spades and picks' that enables commerce everywhere Rye⁠⁠ connects buyers and sellers via intermediate merchants across media and other platforms (think Link In Bio platforms, Netflix etc) In this episode, Jason & Arjun discuss the gaps in the market that are preventing commerce from being truly universal and how Rye and their heavy hitting VC backers aim to fix

Lance is the Director, Business Groups and General Manager of B2B at BigCommerce - https://www.bigcommerce.com BigCommerce is a SaaS eCommerce Platform targeted at mid-market enterprise eCommerce merchants and above BigCommerce has increasingly focused on serving B2B merchants more deeply and completely over the last few years starting with the release of the 'B2B Edition' in mid-2021 BigCommerce followed up this release with the purchase of BundleB2B and B2B Ninja in mid-2022 and have continued to rapidly develop, enhance and extend B2B functionality in the platform ever since In this episode, Jason & Lance discuss the current state of B2B commerce, its mid-term growth prospects, the importance of B2B merchants to BigCommerce and why B2B functionality is such a central focus for the platform and its future