The Smart Marketer Podcast

The better you feel, the better your business is going to operate. So the more work we can do for our mental well-being, the more our companies will grow. For this reason, Molly Pittman digs deep and shares a powerful and candid episode today. Listen to glean from her wisdom, learn how to process your dark times healthily, and ultimately be un-hindered in your purpose! "If this happens to you, if you have these periods of darkness, if you feel depressed, if you feel anxious, you all, you are not alone." Molly Pittman YOUR ENGAGEMENT MATTERS! Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Molly Pittman https://mollypittman.com/about/ Check out Smart Marketer, https://smartmarketer.com/

Did you take a Winter break before 2022 kicked off? Whether you traveled the world, doubled down on work, or stayed home with Covid over the holidays, you will enjoy this #NotBusiness episode. We're rolling this episode out just in time to be still considered the beginning of the new year, and that means Molly Pittman and John Grimshaw are checking in with our listeners on both a business and personal front. You will hear both what they've been up to and what's ahead for 2022. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Find Molly Pittman here, https://mollypittman.com/about/ Find John Grimshaw here, https://www.linkedin.com/in/johnwgrimshaw/ Check out Smart Marketer, https://smartmarketer.com/ and the Live Mentorships mentioned in this episode, https://smartmarketer.com/courses/.

If you've only scratched the surface of TikTok Ads, this 2-Part Series with Maxwell Finn will provide the motivation (and the know-how) that you need. In Part 1 (Episode 86), Molly and Max talked about what TikTok cares about most, the Apps and resources that will be a game-changer for your Creative, Best Practices, and more. But today, in this episode, Max takes it a step further and helps you set up your campaign like a seasoned Pro. Maxwell's agency (Future Traffik) serves clients with daily ad spend upwards of $50k, and he's boiled down the essentials for us in this episode with tips for your first 30 days and beyond. Be sure to go back and listen to Part 1 if you haven't already, and head over to our site for expanded show notes, and the Slide Show. https://smartmarketer.com/blog/?cat=podcasts. Today's episode is a recording of our hugely successful Team Traffic program. To find out more, check out https://landing.smartmarketer.com/pages/team-traffic. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts. (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Find Maxwell Finn here, https://www.maxwellfinn.com Work with his agency, https://futuretraffik.com/work-with-us Enroll in his TikTok Masterclass,https://tiktokadsmasterclass.com/insiders Find Molly Pittman here, https://mollypittman.com/about/ Check out Smart Marketer, https://smartmarketer.com/.

As a digital marketer, your plate is full. But, if you're like us, you are always looking for more runway, more reach, and a better way to build your audience. We've brought in an expert, Maxwell Finn for this episode. Why? Because the best time to dive into TikTok marketing was yesterday. But the next best time is today! Maxwell Finn will convince you that this is not just a good idea but a great idea. Listen as he walks you through TikTok Stats that will WOW you, and Molly Pittman (known for being a Facebook Ads Superstar) asks all the questions! Maxwell's agency (Future Traffik) serves clients with daily ad spend upwards of $50k, and we've boiled down everything you need to know to get started into this two-part episode. You'll hear the latest tips, examples, and best practices when it comes to getting started (and scaling) with TikTok ads. Be sure to 1) Hit subscribe or 'follow' so that you don't miss Part 2, and 2) Head over to our site for expanded show notes and the Slide Show. https://smartmarketer.com/blog/?cat=podcasts. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Find Maxwell Finn here, https://www.maxwellfinn.com Work with his agency, https://futuretraffik.com/work-with-us Enroll in his TikTok Masterclass, https://tiktokadsmasterclass.com/insiders Find Molly Pittman here, https://mollypittman.com/about/ Check out Smart Marketer, https://smartmarketer.com/. Today's episode is a recording of our hugely successful Team Traffic program. To find out more, check out https://landing.smartmarketer.com/pages/team-traffic.

What's the best way to build your brand in 2022? Ezra Firestone and John Grimshaw team up to answer that question for you in this episode. If you thought for a minute that 'email is dead' (or too hard, or too costly), then please do listen as Ezra and John make their case: Email will be key through 2023. Ezra Firestone first popularized the idea of going in-depth with email automation, and John Grimshaw has overseen the sending of over 440 million emails! Listen as they share their keys to success and explain why you need to double down on Email right now. Head over to our site for expanded show notes, https://smartmarketer.com/blog/?cat=podcasts. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Interested in Train My Email Specialist? https://smartmarketer.com/train-my-email-specialist/ Read more about Ezra Firestone here, https://smartmarketer.com/about/ Connect with John here, https://www.linkedin.com/in/johnwgrimshaw/

Explore small conversion wins and the psychology behind testing for e-commerce success. Discover why optimizing desktop UX can significantly boost revenue. Hear about a successful buy-box modal test that raised AOV. Debate the pros and cons of layout strategies, including two-step vs. long-form pages. Uncover the secret of email-gated pre-sell articles and their impact on lead generation. Learn how evergreen discount ads can effectively attract cold audiences. Finally, analyze Black Friday results and the evolving dynamics of customer acquisition.

We know it's the holidays, and Digital Marketing life is busy as ever, but our hosts Molly Pittman and John Grimshaw, have carved out 20 minutes to do a little Ad Critique session to share with you (because who doesn't love and need that)? Listen to this episode to hear who's Ads impressed our seasoned hosts. Plus, to make it even more helpful to you, Molly and John share what you could do to take each Ad to the next level. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for the 5-Star Reviews and meaningful messages! This Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Smart Marketer Email Bootcamp, https://landing.smartmarketer.com/pages/sem-20 John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/ Molly Pittman, https://mollypittman.com/

How do you make email marketing work for you? Our host John Grimshaw has overseen the sending of 440 Million emails (so far)! In this episode, he downloads his expertise and explains how applying this knowledge will give you the competitive edge you're looking for. "With the number of marketing messages people get every single day, it's easy to get lost in the shuffle. But most people have a specific way they love to get information, whether they want to sit down and hear a story or have something fast and decisive to help them take action. By leveraging all of these different strategies, you can make sure that you're reaching people in the way they want to be connected with. Which in turn will keep them on your list, and keep them opening your emails." John Grimshaw PLUS, if you're ready to turn Email into a huge revenue channel for your brand, check out Smart Email Marketing here, https://smartmarketer.com/email. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for all the 5-Star Reviews and meaningful messages you've sent this year - the Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Smart Marketer Email Bootcamp, https://landing.smartmarketer.com/pages/sem-20 John Grimshaw, https://www.linkedin.com/in/johnwgrimshaw/

Amid this insanely busy week of the year (Thanksgiving/Black Friday), we are taking a 'Not Business' moment to step back and share some exciting (and compelling) developments in the personal life of our host, Molly Pittman. Listen in to hear 1) How Molly's life-long dreams are unfolding and 2) How she and her partner are making room to make a difference. YOUR ENGAGEMENT MATTERS! Thank you to our listeners for all the 5-Star Reviews and meaningful messages you've sent this year - the Podcast has gone above and beyond what we expected, and we have YOU to thank for that. It makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Smart Marketer (Black Friday Sale) https://smartmarketer.com/black-friday/ Make a direct donation to Kentucky "Saving Them Together." By Venmo, @KSTT-rescue or PayPal, Rescue@KentuckySavingThemTogether.org

With one year and a whopping 80 episodes in the bag, Molly Pittman and John Grimshaw have lined up a special episode to celebrate. You will hear clips from five of the most-loved, most downloaded, most valuable episodes since we launched. Don't worry, we've made sure to give you powerful snippets that you can apply right now, or dive into further by going back to the original episode. Thank you to our listeners for all the 5-Star Reviews and meaningful messages you've sent this year - the Podcast has gone above and beyond what we expected and we have YOU to thank for that. YOUR ENGAGEMENT MATTERS! Which episode has been your favorite? Let us know in a 5-Star Review so that we can deliver more of the content you love. It really makes a difference when you follow us (and leave a review) on Apple Podcasts (https://podcasts.apple.com/us/podcast/the-smart-marketer-podcast/id1522629407) or subscribe wherever you listen to podcasts. We'd also love it if you repost this episode to your social media, share your favorite episodes with friends, and be sure to tag us in your next post, #WeOutHere. Have questions? Please send us an email at support@smartmarketer.com, and don't forget to… Serve the World Unselfishly and Profit Links: Smart Marketer: https://smartmarketer.com/ Episode 40: iOS 14.5: Why You Should Ignore the Shovel Salesmen & Use these 4 Tracking Methods, With John Grimshaw (https://smartmarketer.com/why-you-should-ignore-the-shovel-salesmen-use-these-4-tracking/O . Episode 62: The #1 Key To Success With Facebook Ads (In 2021), With Molly Pittman (https://smartmarketer.com/the-1-key-to-success-with-facebook-ads-in-2021/). Episode 2: What's Holding You Back as a Digital Entrepreneur? With Guest Gabby Bernstein, (https://smartmarketer.com/whats-holding-you-back-as-a-digital-entrepreneur-ft-gabby-bernstein/). Episode 14: 5 Lessons from Hitting $100MM in Revenue, With Ezra Firestone (https://smartmarketer.com/5-lessons-from-hitting-100mm-in-revenue/). Episode 42: The 7-Step Viral Video Ad Formula Behind $100K/Day in Ad Spend, With Molly Pittman and Ryan McKenzie (https://smartmarketer.com/the-7-step-viral-video-ad-formula-behind-100k-day-in-spend/).