

GTM Science - A show for GTM and RevOps leaders
Union Square Consulting
To us, GTM is both an art and a science. We don't claim to be experts in the "art"—the marketing campaigns, sales messaging, and branding. We ARE experts in the "science"—GTM strategy, process design, growth planning, and RevOps. On GTM Science, we share what we've learned by solving these problems at scale for B2B recurring revenue businesses. We also bring you unfiltered conversations with CROs, private equity investors, and revenue leaders who’ve done it themselves.
No silver bullets. Just real talk about what works.
Learn more at unionsquareconsulting.com
No silver bullets. Just real talk about what works.
Learn more at unionsquareconsulting.com
Top mentioned books
Here are the most frequently recommended books on the GTM Science - A show for GTM and RevOps leaders:

#1 Mentioned in 1 episodes
The Coddling of the American Mind

#2 Mentioned in 1 episodes
The talent code
Greatness Isn't Born. It's Grown. Here's How.

#3 Mentioned in 1 episodes
Predictable Revenue
#4 Mentioned in 1 episodes
The adult learner

#5 Mentioned in 1 episodes
How to Decide

#6 Mentioned in 1 episodes
Thinking in bets
Making Smarter Decisions When You Don't Have All the Facts








