Run a Profitable Gym

 Two Brain Marketing Episode 4: Joleen and Leighton Bingham Today we are joined by Joleen and Leighton Bingham of Thirteen Stripes CrossFit. Joleen and Leighton purchased their gym in 2016 just a week after their son was born! With only 69 members total when they first bought the gym, Joleen and Leighton have grown Thirteen Stripes into a wildly successful gym. Listen in as we discuss how they got their start, how Two-Brain has helped them grow, and their plans for the future! Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now! Contact Joleen and Leighton:https://13stripescrossfit.com/info@13stripescrossfit.comhttps://www.facebook.com/13stripescrossfithttps://www.instagram.com/13stripescrossfit/lieghton@13stripescrossfit.comLeighton.bingham@twobrainbusiness.com Timeline:1:35 – Introduction to Joleen and Leighton4:15 – What is it like to buy a CrossFit gym?6:57 – The importance of realizing that you need help!8:43 – How has Thirteen Stripes changes since gaining help from Two-Brain13:35 – What does Thirteen Stripes sell to their clients other than the CrossFit Gym Experience18:06 – How to disseminate your clients goals to the rest of your staff effectively20:11 – How paid advertising has helped Thirteen Stripes grow28:28 – The statistics behind paid advertising and the returns generated30:45 – The key to success in growing a successful CrossFit Gym36:34 – How to contact Joleen and Leighton

Episode 162: Healthy Steps Nutrition with Nicole Aucoin Today we are joined by Nicole Aucoin! Nicole owns Health Steps Nutrition which helps gyms offer nutrition services to their clients. After realizing how important nutrition was at a young age, Nicole studied to become a nutritionist while in college. She now boasts over 10 years of experience helping thousands of clients reach their nutrition goals and her programs are currently run at hundreds of gyms and nutrition practices worldwide. Be on the lookout for my new book coming out in just a few weeks: Founder Farmer, Tinker Thief! Don’t forget about the 2019 Two-Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now! Links:https://growyournutritionbusiness.com/Timeline:4:03 – Introduction to HSN with Nicole Aucoin8:36 – The importance of having a nutrition certification at your gym10:38 – Streamlining your nutrition program at your gym12:52 – What are the best nutrition programs doing to succeed17:30 – Using case studies to promote nutrition at your gym21:15 – The importance of developing coaches within your gym and program22:35 – Ways that technology can be leveraged to grow your clientele25:15 – What is the roadmap for training a nutrition coach?30:28 – Overcoming hurdles while starting a nutrition program

 Two Brain Marketing Episode 3: Tania Vrga Today we are joined by Tania Vrga, owner of CrossFit Winnipeg. Tania is an amazing CrossFit owner who strives to help each her clients achieve a healthy and fit lifestyle. Join us today as we dive into a range of topics from purchasing a gym to coaching strategies and more! Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now! Contact Tania:http://crossfitwinnipeg.com/tania@crossfitwinnipeg.com Timeline:2:14 – Introduction to Tania Vrga5:28 – Tania’s experience with purchasing an existing CrossFit gym8:06 – Finding Two Brain and improving the gym experience13:44 – How to sell Confidence, Energy, and a better Life to your clients17:45 – Learning sales and applying it at your gym20:05 – The training and evaluation process for a sales position at your gym24:00 – Applying Two Brain paid advertising strategies and their results32:15 – The key to success and longevity of a CrossFit GymAnnouncer:                            00:02                       Welcome everyone to TwoBrain Radio. It is our mission at two brain to provide 1 million entrepreneurs the freedom to live the life that they choose. Join us every week as we discover the very best practices to achieve perfect day and move you closer to well.Chris:                                         00:26                       This episode is brought to you by Healthy Steps Nutrition. I first met Nicole over a year ago when one of my favorite crossfit affiliates introduced me to her because Nicole was helping them. Sam Brumenshankel at Crossfit Port Orange started a nutrition program in her box and that conversation turned into something larger. A year later, Nicole has a fantastic bolt-on nutrition program that you can add to your box anywhere in the world. So if you're thinking, I need to start presenting better nutrition information to my clients or I need a new revenue stream, or I want to know more about nutrition, but I don't know where to get started. Healthy steps has that. What they're going to do is put you or one of your coaches even better through course, get them qualified to start teaching nutrition. Then they're going to add you to a private Facebook group. They're going to give you a rollout so that you can do a nutrition challenge at your gym, which more than pays for the cost of enrolling them in the course and then provide an ongoing mentorship program for your nutrition program so that you can continue to run things for your clients like nutrition, accountability plan every month like we do at catalyst.Chris:                                         

Episode 162: Building a Measuring Stick On this episode, we are joined by Chris Cooper to talk about building a measuring stick for ideas! All of us are surrounded by a million great ideas. The challenge we have on a daily basis is dealing with sorting through all these ideas and choosing the right tasks to focus on. The biggest job we have as mentors is to help you filter these ideas, take action on them and execute them until they are done. Today we talk about the process to do this and how we recommend you do it at Two Brain! Be on the lookout for my new book coming out in just a few weeks: Founder Farmer, Tinker Thief! Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now!  Links:https://www.amazon.com/Anything-You-Want-Lessons-Entrepreneur/dp/1511366079   Timeline:2:34 – Introduction to Building a Measuring Stick3:48 – How does Two Brain grow from user input?5:35 – You can do anything but you can’t do everything7:53 – The importance of the roles and tasks exercise12:02 – The best way to approach new ideas in your business15:55 – Overloading your business with too much software18:00 – The hierarchy of questions to ask yourself when choosing between ideas23:06 – Testing your idea for an appropriate amount of time29:30 – Some examples of important metrics within your affiliate

 Two Brain Marketing Episode 2: Jeff Jucha Today we are joined by Jeff Jucha, owner of West Little Rock CrossFit. Jeff is an amazing CrossFit owner and contributor to the Two Brain family. After suffering from a life changing car accident in 2004, Jeff changed his life and began eating healthier and working out on a regular basis. This shift in mindset has allowed Jeff to develop a tremendous CrossFit business where he prides himself on helping others make meaningful change in their lives. Today we learn about Jeff’s start with CrossFit, his gym in Arkansas, and how Two Brain has impacted the growth of his business.  Don’t Forget about the 2019 Two Brain Summit, June 8-9 in Chicago! This year we have some amazing topics and guests for both yourself and your coaches. Click here to register and sign up now! Contact Jeff:jeff@westlittlerockcrossfit.comhttp://westlittlerockcrossfit.com/https://www.facebook.com/WestLittleRockCrossFit/https://twitter.com/wlr_crossfit Timeline:1:00 – Introduction to Jeff Jucha4:05 – The humble beginnings of starting a CrossFit gym in a garage10:43 – Signing up with Two Brain and bringing change to the gym.13:04 – How has Two Brain changed your gym since joining?17:48 – Selling more than just a workout at CrossFit23:01 – The difficulty of wearing all the hats within your business25:05 – The Two Brain philosophy for using paid ads33:18 – How mentorship helped Jeff build his business and led him to success36:35 – How to contact Jeff Announcer:                            00:02                       Welcome everyone to TwoBrain radio. It is our mission at TwoBrain to provide 1 million entrepreneurs the freedom to live the life that they choose. Join us every week as we discover the very best practices to achieve perfect day and move you closer to wealth.Mateo Lopez:                        00:26                       Welcome to The TwoBrain Marketing podcast. I'm your host Teo Lopez. This is our first time using these fancy mics and these fancy headphones. But for those new who are tuning in, I'm one of the digital market mentors at TwoBrain Business. Thanks for listening. This is our weekly dose of digital marketing magic. Every week we're going to go over marketing campaign strategies, useful tips and updates to keep you in the loop on the ever changing landscape of advertising on the Internet for Your Business. And we just want to make sure you stay ahead of the curve so your business can continue to grow. And today we've got a special guest, Jeff Jucha over, uh, over in West Little Rock, Arkansas, or Kansas.Mateo Lopez: