WTF Gym Talk

Had a question come in from a microgym owner who is currently contemplating changing his entire business structure but he’s scared to death to make the move. He asked me how I came to being fearless when it comes to making hard changes, where the end result is unknowable.

A podcast about drugs, club nightlife in NYC, murder and oh yeah, owning a microgym. That's what you're gonna get on today's podcast with Vincent Miceli, the owner of The Body Blueprint in New York City.   An established entrepreneur who has a background that you don't commonly find in the fitness space.   The audio on this one is a little rough again (I apologize, this was recorded before we fixed the issue).  But still worth the listen! 

For most of the microgyms out there that are running a group fitness model, that will be your biggest revenue stream. Then (depending on the model), personal training should be the next largest part of the pie. Throw in some nutrition + retail and that's pretty much the current day status quo. HOWEVER...I think there is a new revenue stream that is already here for some of us...but most of you are probably naive to it....good thing you have me to lead you to the light. 

Jason Ackerman is a former CrossFit affiliate owner. A current member of CrossFit HQ Seminar Staff. Owner of Own Your Eating (online nutrition coaching) and is currently writing a book... We get into the in's and out's of owning a microgym, jam on the concept of writing a book from scratch and some other random shit I can't remember - but trust me, it's worth a listen. @ownyoureating

Starting a new segment on the YouTube VLOG - Question n’ Answer. Send me your questions and I’ll answer the fuck out of them!

Anytime I hear a business owner say "the guy down the street stole my head employee"... ...I literally want to throat punch them. I think this piece of prediction that I'm making should scare some of you that don't have your shit together and excite the rest of you.

On the 2nd episode of this awesome as fuck segment, we have two microgym owners who significantly disagree with me on several topics: - having dogs in the gym - creating a 2nd home for your clients (in a good way and bad way) - cubbie with smelly Olympic weightlifting shoes - and a few others The great thing about this episode is that both of these guys show that though I may not agree with their way of doing it - they are proving it can work for them. Thanks to Bill Russell @crossfitcleveland and Matt Andrus @sequoiacrossfit

Does this sound like you?

Joe and I discuss the All Star Game being in Charlotte, NC + why the location of your business is entirely your fault and what you need to do to market it better +  Google Ads vs. Facebook and other silly shit. 

Your geographical location wasn't forced on you....you chose it...now it's time to own it.