My Amazon Guy

Send us Fan MailJoin us for an "ASIN TEARDOWN" as we assess an innovative product: the airtag leather wallet. We conduct an amazon asin review, focusing on its features and potential for amazon seller success. Discover how this best wallet for airtag could impact your amazon fba strategy. 🧐Product images are often the first thing potential customers see on Amazon. A great image not only attracts clicks but also answers key questions, like how many cards a wallet holds or if it's RFID-protected. Make sure your visuals are clear, informative, and tailored to what your target market cares about.Get a FREE ASIN review! Send it to us here: https://bit.ly/43NH7GCWant to ensure your product is standing out? Let’s discuss how to optimize your Amazon listings. Book a call today!: https://bit.ly/4jMZtxu#AmazonListingOptimization #EcommerceSellingTips #ProductImageReview #MyAmazonGuy--------------------------------------------------------------------------Want other free resources? Dowload our Free Amazon guides here:Our 2026 Amazon PPC Guide is here! https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Wallet Listing Teardown Begins00:21 - Product Looks Identical to Competitor00:47 - Poor Main Image and Seasonal Messaging Issues01:48 - Important Info Missing from the Listing02:16 - Unreadable Text & Design Flaws03:09 - What Buyers Really Care About03:42 - It’s a Copy of the Top Seller04:34 - Card Count and Real Use Cases05:04 - Better Gift Messaging Ideas06:05 - US Currency Visual Suggestion06:28 - Know Your Audience06:42 - Using Gemini for Better Images07:25 - Gemini’s Output Looks More Realistic08:24 - AI Imagery Preferences by Demographics09:01 - Comparing AI Tools for Image Quality________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us Fan MailStarting 2026, every amazon seller is looking to refine their yearly amazon ppc strategy. This video discusses the challenges of this task, offering insights on how to grow and scale your business this year. We introduce our 2026 amazon ppc guide to help you with amazon ppc optimization, covering everything from campaign launch to advanced tactics for amazon advertising.Want to access our Amazon PPC Guide 2026? Download here: https://bit.ly/4lF0OYXIf you need help with your PPC Strategy, book a call with us: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAds #EcommerceMarketing #PPCStrategy #2026AmazonGuide--------------------------------------------------------------------------Want other free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Why You Need a New PPC Strategy in 202600:28 - What’s Inside the 2026 PPC Guide01:06 - Pre-Launch Strategy & Keyword Research Tips01:20 - Monthly Planner Based on Amazon’s Calendar01:41 - Full PPC Framework and Optimization Schedule02:09 - 10 Common PPC Mistakes to Avoid in 202602:15 - Pitfall 1: Amazon Discontinues Prep Services03:07 - Pitfall 2: Rising Fulfillment and PPC Fees03:57 - Pitfall 3: Cosmo Algorithm and Keyword Stuffing04:44 - Pitfall 4: Ignoring Negative Keywords06:03 - How to Use Negations Correctly07:01 - Pitfall 5: Set and Forget Software Mistake08:24 - Pitfall 6: Overlapping Campaigns Without Strategy09:42 - Pitfall 7: Weak Sponsored Brand Ads11:12 - Pitfall 8: Poor Inventory Planning Hurts PPC12:46 - Pitfall 9: Not Tracking or Optimizing with Bulk Files14:15 - Pitfall 10: Ignoring Amazon Seasonal Tools15:10 - Final Thoughts and 2026 PPC Success Reminder________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us Fan MailAttention, amazon seller! This video details a significant update to Amazon's Prepaid Return Label Program, especially impacting those who sell on Amazon and deal with heavy products. Effective February 8th, 2026, this change ensures the program applies to all items regardless of value, eliminating the previous high-value exemption for US sellers. Stay informed about this crucial aspect of shipping and logistics to maintain your online selling operations.Stop eating return costs, schedule a strategy call and fix your margins before it hits harder: https://bit.ly/4jMZtxu#AmazonReturns #FBMSellerTips #BulkyProducts #AmazonSellerUpdate #ReturnLabelPolicy--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 – Amazon Changes Return Policy for All Sellers00:15 – High-Value and Bulky Items No Longer Exempt00:44 – Which Products Still Qualify for Exemptions01:18 – Why You Should Rethink Product Sizing02:01 – How Safety Claims Help FBM Sellers Reduce Loss02:46 – What to Do If You’re Losing Money on Returns03:26 – Final Tips: Avoid Return Costs and Protect Margins________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

In the latest discussion, the focus is on why bids are more critical than budgets for PPC success after the holidays. Sellers are encouraged to adjust their strategies to accommodate reduced demand and lower storage fees. The importance of balancing short-term tactics with long-term growth is emphasized. Additionally, there's insight into when it might be acceptable to incur losses on ads, particularly for one-time purchases. Finally, tips on calculating break-even ACOS post-holidays help align PPC efforts with market realities.

Explore Amazon's new MCF discounts offering sellers a unique chance to slash fulfillment costs! Learn how these savings extend to platforms like Walmart and Shopify. Discover eligibility requirements and get insights into potential savings based on unit volume. Find out why now is the best time to build your own website and expand off-Amazon. The potential profits are plenty, and it’s all about smart strategies to elevate your e-commerce game!

Send us Fan MailMany are asking: is it still viable to be an Amazon seller or start an Amazon business in 2026? This video addresses concerns about market saturation, asking if it's too late to sell on Amazon. We explore how to succeed on Amazon and whether starting an Amazon FBA business is still worth it for new and existing sellers. Despite rising fees and heavy competition, brands can still grow if they focus on differentiation and strong ad strategies. This video breaks down key 2026 trends, seller challenges, and how ecommerce platforms like Amazon and Shopify continue to evolve.Talk with our team to see if your product still has room to grow on Amazon in 2026: https://bit.ly/4jMZtxu#AmazonSelling #EcommerceGrowth #AmazonStrategy #OnlineBusiness2026 #AmazonFBA--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Should You Start Selling on Amazon in 2026?01:00 - Did You Miss the Amazon Gold Rush?02:00 - What Amazon Announced at Accelerate03:00 - Fulfillment Growth and Global Logistics Update04:00 - Amazon Seller Growth Stats for 2024–202505:00 - Is Amazon Still Worth It with Rising Competition?06:00 - The Fee Squeeze and Why Brands Are Fed Up07:00 - What Actually Works in 2026 for Amazon Sellers08:00 - Why Having a Game Plan Matters Now More Than Ever09:00 - Should You Diversify Beyond Amazon in 2026?10:00 - Final Thoughts: What Sellers Must Do This Year________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us Fan MailThis video demonstrates amazon advertising strategies, focusing on campaign settings and keyword bids to optimize your amazon ppc. Learn how to manage bids and implement effective bidding strategies for better performance and amazon ppc optimization. Many Amazon sellers follow PPC tutorials that lead to overspending, poor targeting, and weak results. This breakdown separates bad advice from actual PPC strategies that drive conversions and profitable traffic. Learn why campaign structure, match types, and bidding methods matter in 2026.Want to watch the video of  @TravisMarziani ? You can access it here https://www.youtube.com/watch?v=BSECHrEhZjE&t=281sIf you’ve been following YouTube PPC tutorials and still losing money, it’s time to get real help: https://bit.ly/4jMZtxu#AmazonPPC #EcommerceAdvertising #AmazonAds2026 #PPCStrategy #AdSpendTips--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Why "Willing to Lose" Budgeting Is a Bad PPC Strategy00:36 - Reacting to Popular PPC Advice on YouTube01:55 - What's Misleading About Top of Search Placements03:40 - Understanding Automatic Campaign Relevance on Amazon05:15 - The Truth About Auto Targeting Groups07:00 - Are Sponsored Brands Just for Visibility?08:55 - Should You Really Exclude Loose Match or Compliments?10:30 - Bid Strategies Explained: Down Only vs. Up & Down12:45 - Bid Adjustments and Suggested Bids Breakdown14:55 - Why This Bid Setup Can Lead to Overspending17:30 - How to Avoid Budget Burnout on New Campaigns19:00 - Creating Multiple Ad Groups the Right Way20:30 - Product Targeting Strategy for Competitor Listings22:05 - Using Helium 10 for Keyword Research23:35 - Keyword Match Types: Broad, Phrase, Exact25:00 - Why Exact Match Isn’t Always Better26:30 - Mistakes in Mixing Match Types in One Campaign28:20 - How Many Targets Per Campaign Is Too Many?30:06 - Product Targeting Campaign Strategy31:50 - Real Cost of Running Ads With Low Budgets33:00 - Setting Up Negative Keywords Properly34:45 - First Week PPC: Momentum vs Profit36:10 - Final Thoughts on YouTube PPC Advice________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Send us Fan MailAmazon has changed how reviews work across product variations, and sellers need to adjust fast. The update affects shared reviews across listings, especially for flavors, pack sizes, and consumables. Learn what variation structures are still safe and how to fix your listings before reviews disappear.Struggling to keep your product reviews intact after Amazon’s update? Let experts rebuild your listings: https://bit.ly/4jMZtxu#AmazonReviews #AmazonUpdate #VariationStrategy #EcommerceTips #listingoptimization --------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0OYXAmazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Amazon Review Sharing Is Over00:40 - What Changes on February 12th01:10 - Which Variations Still Share Reviews01:58 - T-Shirts and Color Variations Explained02:55 - The Fake Parentage Strategy03:56 - Why Review Hijacking Worked for Years04:45 - Who Will Be Affected Most by This Update05:30 - Consumable Products and Flavor Variants06:12 - What Amazon Wants Your Variations to Look Like06:50 - Breaking Parentages and Relaunching07:36 - What Sellers Should Do Next________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show

Explore effective strategies for setting up Amazon ad campaigns, focusing on parent-child ASIN advertising. Discover whether to promote all variations or just priority ones for optimal results. Learn the importance of targeting relevancy and how high-relevancy keywords can impact your campaigns. Hear a compelling case study involving sunflower seeds that shows the power of segmenting ads. Gain insights on using specific campaigns for unique variations and maintaining control over your listings.

Send us Fan MailAmazon has rolled out a new "brand store quality rating" metric for 2026, indicating a shift in focus for the platform. This new system measures brand store dwell time and sales, providing key performance indicators for sellers.Understanding these metrics is crucial for optimizing your amazon store and boosting sales performance. Learn how to leverage this new rating to improve your online business and master selling online.Take control of wasted ad spend, book a strategy call to structure your campaigns right: https://bit.ly/4jMZtxu#AmazonPPC #AmazonAds #EcommerceMarketing #PPCStrategy #ProductVariations--------------------------------------------------------------------------Want free resources? Dowload our Free Amazon guides here:Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClTQ4 Selling Playbook: https://bit.ly/46Wqkm32025 Ecommerce Holiday Playbook: https://bit.ly/4hbygovAmazon PPC Guide 2025: https://bit.ly/4lF0OYXAmazon Crisis Kit: https://bit.ly/4maWHn0TIMESTAMPS00:00 - Should You Advertise Every Variation?00:19 - ASINs and Parentage Setup Example01:01 - Why Targeting Strategy Matters01:24 - Campaign Setup Using Similar Products02:11 - High Relevancy Keyword Examples02:49 - Why Multiple ASINs May Show at Once03:49 - When to Segment by Keyword Specificity04:09 - Keyword Example: Black T-Shirt Campaign05:01 - Relevancy and Variation-Specific Targeting06:06 - Control Your Targeting for Better Results________________________________Follow us:LinkedIn: https://www.linkedin.com/company/28605816/Instagram: https://www.instagram.com/stevenpopemag/Pinterest: https://www.pinterest.com/myamazonguys/Twitter: https://twitter.com/myamazonguySubscribe to the My Amazon Guy podcast:My Amazon Guy podcast: https://podcast.myamazonguy.comApple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVwSupport the show