

Best Seller Secrets
Rob Kosberg
Welcome to the Best Seller Secrets podcast, where experts learn how to crush their business goals with a best selling book! Rob Kosberg is a Wall Street Journal and USA Today bestselling author. He has been featured on ABC, NBC, CBS, Fox, Forbes, and Entrepreneur magazine. On the show, Rob shares his own expertise on authority marketing and the power of writing a book. Tune in every week for practical tips, strategies, and case studies about how writing a book makes clients hunt for your business.
Episodes
Mentioned books

Apr 20, 2021 • 17min
The Book that Landed Kevin Harrington on Shark Tank with Kevin Harrington
The Book that Landed Kevin Harrington on Shark Tank – Publish. Promote. Profit. with Rob Kosberg Episode 021Kevin Harrington has been a successful entrepreneur for over 40 years. He’s an original “Shark” on the Emmy-winning TV show, Shark Tank. He is also the Inventor of the Infomercial, As Seen On TV Pioneer, Co-Founder of the Electronic Retailers Association (ERA) and Co-Founding board member of the Entrepreneurs’ Organization (EO).Kevin got his start as a young entrepreneur in the early 80s when he invested $25,000 and launched Quantum International. This turned into a $500 million/year business on the New York Stock Exchange and drove the stock price from $1 to $20 per share. After selling his interest in Quantum International, he formed a joint venture with the Home Shopping Network, called HSN Direct, which grew to hundreds of millions of dollars in sales. Entrepreneur Magazine has called him one of the top Entrepreneurs of our time. Listen to this informative Publish Promote Profit episode with Kevin Harrington about writing the book that landed him on Shark Tank. Here are some of the beneficial topics covered on this week’s show:● How creating books and podcasts makes businesspeople more visible.● Why it’s important for mentees to turn around and pay it forward.● How entrepreneurs must find a great mentor and be their best student.● Why entrepreneurs must become key people of influence. Connect with Kevin:Links Mentioned:kevinharrington.tvGuest Contact Info:Twitter@HarringtonKevinInstagram@realkevinharringtonFacebookFacebook.com/officalkevinharringtonLinkedInlinkedin.com/in/thekevinharringtonConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Apr 15, 2021 • 24min
Growing Multiple 7 Figure Companies with the "Profit First" Man, Mike Michalowicz
Growing Multiple 7 Figure Companies with the "Profit First" Man, Mike Michalowicz– Publish. Promote. Profit. with Rob Kosberg Episode 020 Mike MichalowiczBy his 35th birthday Mike Michalowicz founded and sold two multi-million-dollar companies. Confident that he had the formula to success, he became a small business angel investor… and proceeded to lose his entire fortune. Then he started all over again, driven to find better ways to grow healthy, strong companies. Mike has devoted his life to the research and delivery of innovative, impactful entrepreneurial strategies to you.Mike is the creator of Profit First, which is used by hundreds of thousands of companies across the globe to drive profit. He is the creator of Clockwork, a powerful method to make any business run on automatic. And his latest, arguably most impactful discovery, is Fix This Next. In Fix This Next, Mike details the strategy businesses can use to determine what to do, in what order, to ensure healthy, fast, permanent growth (and avoid debilitating distractions).Today, Mike leads two new multi-million-dollar ventures, as he tests his latest business research for his books. He is a former small business columnist for The Wall Street Journal and business makeover specialist on MSNBC. Mike is a popular main stage keynote speaker on innovative entrepreneurial topics; and is the author of Fix This Next, Clockwork, Profit First, Surge, The Pumpkin Plan and The Toilet Paper Entrepreneur.Fabled author, Simon Sinek deemed Mike Michalowicz “…the top contender for the patron saint of entrepreneurs.”Listen to this informative Publish Promote Profit episode with Mike Michalowicz about growing multiple 7 figure companies.Here are some of the beneficial topics covered on this week’s show:How the essence of writing is re-writing, condensing it, and making it better.How authors can capitalize off of their mistakes in their published works.Why authors should engage with their readership to see how they can do better.Why revised and edited versions of books can sell more copies than the original.How an author has an obligation to speak on his audience’s favorite topic.Connect with Mike:Links Mentioned:mikemichalowicz.comGuest Contact Info:Twitter@MikeMichalowiczInstagram@mikemichalowiczFacebookfacebook.com/MikeMichalowiczFanPageLinkedInlinkedin.com/in/mikemichalowiczConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Apr 13, 2021 • 32min
Writing the Book that Made the Barefoot Executive with Carrie Wilkerson
Writing the Book that Made the Barefoot Executive– Publish. Promote. Profit. with Rob Kosberg Episode 019 Carrie WilkersonCarrie Wilkerson is a best-selling author, international speaker and a sought-after television & radio personality.Featured on CNN and Fox Business News, in Success & Entrepreneur magazines and named by Forbes as a top small business influencer, Carrie has consulted with Google and other business thought leaders on growth strategies, productivity and current trends.Carrie loves showing people how to transform their lives, bodies, relationships and bank accounts. Whether you hang around for her tough-love, her hysterical no-filters humor or her big-as-Texas heart, she’ll inspire you and help you make a plan to be more productive and more profitable, without sacrificing your priorities.Listen to this informative Publish Promote Profit episode with Carrie Wilkerson about writing the book that made the barefoot executive.Here are some of the beneficial topics covered on this week’s show:How writing a book should bring you more business and position you correctly.Why having a book automatically gives credibility to your brand.How self-publishing has changed immensely in the past 10 years. Why getting sales from writing your book should be your ultimate goal.How people should be using their books to get on stages and podcasts.Connect with Carrie:Guest Contact Info:Twitter@CarrieWilkersonInstagram@carriewilkersonFacebookfacebook.com/CarrieWilkersonConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Apr 8, 2021 • 31min
6 Figures in One Year with a Book with Gena Lester
6 Figures in One Year with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 018 Dr. Gena LesterDr. Gena Lester is a college admissions expert, speaker, International Best-Selling Author, and business coach. She has been guiding families in education and college admissions for over 25 years. Dr. Gena is not only a thought leader in the college admissions space but also helps Edpreneurs go from conception to a thriving business. Her background is both education and psychology-based which includes a double masters in Higher Education & I/O psychology, as well as a Ph.D. & Doctorate. Dr. Gena developed the “U-Niquely-U” formula which she uses to help teens get into the college of their dreams and Edpreneurs find their passions and be more successful on their journey. Dr. Gena is a professional member of IECA, HECA, NACAC. NCAG and TACAC. Dr. Gena can be found on Fox, ABC, The Morning Blend, Flip Your life Podcast, Boss Mom’s Podcast, College Scoops Podcast, Nice Guys Business Podcast, Motherhood Aligned Podcast just to name a few.Listen to this informative Publish Promote Profit episode with Dr. Gena Lester about making 6 figures in one year with a book.Here are some of the beneficial topics covered on this week’s show:How college planning can be a confusing and convoluted process.Why college admissions are being more and more competitive.Why students and families should start college planning early.How it’s important for students to show off their unique selves. Why having a book can create impact and income for your business.Connect with Gena:Links Mentioned:educationprepcenters.comGuest Contact Info:Twitter@edprepcentersInstagram@educationprepcentersFacebookfacebook.com/educationprepConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Apr 6, 2021 • 22min
Helping Accounting Practices Grow Revenue with a Book with Rob Nixon
Helping Accounting Practices Grow Revenue with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 017 Rob NixonRob Nixon helps accountants in world do three things: earn greater than $1M profit per partner whilst working with less than 500 client hours, build amazing accounting businesses, and change the lives of accountants and their clients.On average, in one year, the firms he coaches have a profit increase of 98.4%, a revenue increase of 20.8%, and an owner’s time decrease of 20.1%. In the past 26 years he has coached 510 accounting firms, helping them make more than $910M in new profit, authored 4 best-selling books, and spoken in front of over 185,000 accountants in 18 countries.Listen to this informative Publish. Promote. Profit. episode with Rob Nixon about helping accounting practices grow their revenue with a book.Here are some of the beneficial topics covered on this week’s show:How targeting accountants can lead to a lucrative business.Why being laser focused on a particular niche can serve a business.How focusing on a niche allows you to have the lifestyle you want.Why writing a book can set you apart as an authority in your marketplace.Connect with Rob:Links Mentioned:robnixon.comGuest Contact Info:Twitter@therobnixonFacebookfacebook.com/therobnixonLinkedInlinkedin.com/in/growaccountingfirmConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Apr 1, 2021 • 28min
Writing for Your Legacy with Stan Miller
Writing for your Legacy– Publish. Promote. Profit. with Rob Kosberg Episode 016 Stan MillerStan Miller is a principal in Stan Miller Law Group—a law firm with offices in Little Rock, Arkansas. Stan is passionate about the power of estate planning, and the positive difference it makes in the lives of Arkansas families. His trademark skill is the ability to listen, first. He then walks his clients through the development of a custom solution for their specific estate planning needs. His second trademark skill is the ability to explain your solution in simple understandable terms, you will know exactly what your plan does.Stan was an early pioneer in Living Trust planning in Arkansas- and at a time when most law firms were in favor of probating estates- a much more costly and time-consuming alternative to Living Trusts. Since, he has established over 5,000 Living Trusts and helped protect more than $4.5 billion in assets.Those pioneering successes led him to emerge as a national leader in Estate Planning. Later, he helped found WealthCounsel, LLC, the leading provider of education and document-drafting software for Estate and Business Planning attorneys throughout the US. In 2008, he was instrumental in founding ElderCounsel, LLC, which is now the national leader in technology and education for Elder Law attorneys. He serves on the board of both companies.Stan’s most recent book, Your American Legacy: Powerful Strategies That Instill Lasting Values for Generations, landed on the International Best Seller list in April of this year. He is currently developing a podcast, “American Legacy”, a bi-monthly series of interviews with individuals making a positive impact on their family, their community, and the world.Stan is a sought-after speaker for professional audiences, individuals, families, colleagues, and contemporaries around the US. Speaking on topics ranging from estate and business planning, to tax reform and family legacies. Stan previously served as an elected member of the Board of Directors for the City of Hot Springs, and as a member of the Board of St. Joseph’s Regional Health Center- now CHI St. Vincent. He and his wife Patrice are the proud parents of two sons.Listen to this informative Publish Promote Profit episode with Stan Miller about writing for your legacy.Here are some of the beneficial topics covered on this week’s show:How writing a book is a terrific way to get attention and stand out in your field.Why a book can be a fantastic way to introduce yourself to new clients. How an estate planning book can help people learn to plan for their legacy. Why books are a great way to build relationships with other businesspeople.How a book can help confirm the trust your clients have in you.Connect with Stan:Links Mentioned:stanmillerlaw.comstandmiller.comwealthcounsel.comestateplanning.comGuest Contact Info:Twitter@wealthcounselFacebookfacebook.com/WealthCounselConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Mar 30, 2021 • 36min
Growing Healthcare Businesses with a Book with Tristan Bond
Growing Healthcare Businesses with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 015 Tristan BondTristan Bond has a background in Physiotherapy and runs a business coaching company that helps healthcare business owners find success through his Practice Acceleration Method, a step-by-step process for marketing, management and business systems that will help you double your profits while building a practice that doesn’t depend solely on you.Listen to this informative Publish Promote Profit episode with Tristan Bond about growing healthcare businesses with a book.Here are some of the beneficial topics covered on this week’s show:How all businesses are based on three principles: clientele, method, framework.How the same principles used to get a body healthy can be applied to business.Why it’s important to create a system to train new employees effectively.How many doctors are burnt out and need to gain some of their freedom back.Why adding more leads to the system isn’t smart if you’re already feeling overwhelmed.Connect with Tristan:Links Mentioned:thepracticeaccelerationmethod.comGuest Contact Info:Facebookfacebook.com/practiceaccelerationConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Mar 25, 2021 • 35min
From Medicine to Millions with a Book with Dr. Travis Zigler
From Medicine to Millions with a Book – Publish. Promote. Profit. with Rob Kosberg Episode 014 Travis ZiglerDr. Travis Zigler is a recovering optometrist turned ecommerce entrepreneur. He is the founder of Eye Love, eyelovethesun.com, whose mission is to heal 1,000,000 dry eye sufferers naturally. Dr. Travis and his wife, Dr. Jenna Zigler, use the profits from Eye Love to fund free clinics in Jamaica and the US through their charity, the Eye Love Cares Foundation, eyelovecares.org. Due to the success of Eye Love (over $4 million per year as of 2020), others have asked if Dr. Travis would help them grow their business online, and more specifically with Amazon, which is one of his superpowers. Specializing in Amazon PPC, Dr. Travis blogs about Amazon PPC and selling on Amazon and also has a free Amazon PPC Masterclass, which you can check out here: profitablepineapple.com.Listen to this informative Publish Promote Profit episode with Dr. Travis Zigler about starting a sales funnel with a free book.Here are some of the beneficial topics covered on this week’s show:How a free book is a great start to a sale’s funnel.Why a Google ad to a blog post instead of a product will yield more sales.How having a free book can lead to more product sales.Why the persistence of Google Ads to a blog post can create ROAS.How pay one cent for a website visit might be better than worrying about SEO.Connect with Travis:Links Mentioned:eyelovethesun.comeyelovecares.orgprofitablepineapple.comfreehydrate.comGuest Contact Info:Facebookfacebook.com/groups/dryeyesupportConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Mar 23, 2021 • 34min
Building your Brand with a Book with Suzanne Tulien
Building your Brand with a Book– Publish. Promote. Profit. with Rob Kosberg Episode 013 Suzanne TulienSuzanne Tulien is an expert at identifying and defining her client’s internal Brand DNA blueprint, creating authentic positioning, and building competitive advantage by aligning leadership & employees to ‘out-behave’ their competition. As co-pioneer of the Brand DNA methodology, she guides her clients through the uncovering of their own unique brand value position for competitive advantage, and building trust through consistencies. As author of "The 6 Myths of Small Business Branding," and "Brand DNA," and her newest book, "Personal Brand Clarity; Identify, Define, & Align to What You Want to Be Known For"; she facilitates engaging brand strategy training using her turnkey, Brand DNA methodology in live events, webinars, workshops & consulting.She is also the pioneer of “Ignite Your Personal Brand Presence” coaching program and DIY online course, helping solo-professionals and emerging leaders to own & leverage their expertise, personality, and authenticity to live their full potential. Suzanne also trains and coaches speaker brands to deliver their expertise to audiences that enlist, equip, and engage them to want more! Because you are the brand of your delivery!Suzanne is founder of Brand Ascension, has over 28 years of consulting + training, is an international speaker, award-winning graphic designer, and certified trainer in accelerated learning methodologies.Listen to this informative Publish Promote Profit episode with Suzanne Tulien about building her brand with a book.Here are some of the beneficial topics covered on this week’s show:How solo professionals are the brand of their business.Why the right branding can really articulate solopreneurs’ value propositions.How a brand is a set of defined perceptions you want others to have of you.Why a good brand leverages who people believe themselves to be.How branding and marketing are two separate functions.Connect with Suzanne:Links Mentioned:brandascension.compersonalbrandpresence.comGuest Contact Info:Twitter@SuzTulienFacebookfacebook.com/brandascensionLinkedInlinkedin.com/in/suzannetulienConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750

Mar 18, 2021 • 36min
Building Your Name with a Book with Josh Coats
Building Your Name With a Book– Publish. Promote. Profit. with Rob Kosberg Episode 012 Josh CoatsJosh Coats joined the John Maxwell Team and spent eight hours per day listening to every training he could get my hands on while detailing cars for a living. In his first year he only made $500, and that's one of the reasons he’s so passionate about helping others.In year two he made $48k part time, quit his job, and helped his first person to hit Top 10 in their company. Since then he has gone onto build a multi-million dollar business, helping five people in two different companies go top 10, training tens of thousands in his online courses, and releasing a #1 Best Selling leadership book. Listen to this informative Publish Promote Profit episode with Josh Coats about building up your name with a book.Here are some of the beneficial topics covered on this week’s show:How many leaders think they need help with their leadership skills.How any type of person can be an inspirational leader if they don’t give into limiting beliefs.Why thinking you’re not a leader makes you avoid the things that make you a good leader.Why being a celebrity doesn’t make people good leaders, character does.How people will become good leaders if they figure out what they really want and go for itConnect with Josh:Links Mentioned:joshcoats.comGuest Contact Info:Instagram@joshcoats_pushcoachFacebookfacebook.com/joshcoatspushcoachConnect with Rob:Websitebestsellerpublishing.orgTwitter@bspbooksInstagram@bspbooksFacebookfacebook.com/bestsellerpubYouTubeyoutube.com/c/BestSellerPublishingOfficialLearn more about your ad choices. Visit megaphone.fm/adchoicesCONNECT WITH US:🌐 https://bestsellerpublishing.org/socials/📞 1 (626) 765-9750


