The Self-Employed Life

Jeffrey Shaw
undefined
Sep 12, 2015 • 33min

82: Tim Fargo - The A, B, C's of Success

Business doesn't have to be all that complicated. Sometimes a reminder to just keep it simple and get down to business is the best advice you can get. In other words, clarity and action will get you where you want to go! After numerous failed attempts to build a business, Tim Fargo went bankrupt in 1991. By 1996, he again started another business. He led that business to the Inc. 500 list twice, and ultimately sold in 2003 for $20M. Tim is the author of Alphabet Success: Keeping it Simple - My Secrets to Success. He is currently bootstrapping tweetjukebox.com, an automated content management system for Twitter that has grown to over 10,000 active users in less than five months.
undefined
Sep 9, 2015 • 36min

81: Jeffrey Hayzlett - Think Big. Act Bigger. Be Relentless.

One of the biggest core issues people face is linking their vision to actions that will make their goals a reality. It's not about competition, the weather or a life event. It's about connecting the dots and being relentless. It’s about plain and simple hard work. Jeffrey Hayzlett’s latest book, Think Big. Act Bigger: The Rewards of Being Relentless, launched yesterday and is already a runaway success. Plus, he’s offering an opportunity to win a VIP trip to NYC! Click here to enter- http://launch.thinkbigtour.com/ Challenging conventional wisdom, self-imposed limitations, and obstacles, Jeffrey Hayzlett shares insights, and business backstories from his time as CMO of Kodak, his celebrity apprentice gig and his primetime TV and radio host endeavors. Jeffrey is a primetime television host of C-Suite TV and business radio host on CBS on-demand radio network Play.It. He is a well-traveled speaker, best-selling author, and Chairman of C-Suite Network. He is frequently cited in Forbes, SUCCESS, Mashable, Marketing Week and Chief Executive.
undefined
Sep 5, 2015 • 37min

80: Jim Joseph - Be a Brand Not a Product

Building a brand is all encompassing. It includes your product or service and also includes your brand image, why you do what you do, knowing who you serve and so much more. You will never look at branding and positioning the same way after you listen to the episode. Marketing is a spectator sport, and Jim Joseph is one of the industry's most engaging and informative branding experts. Entrepreneur of the Year, Agency of the Year, Consumer Launch Campaign of the Year, Most Creative Agency, Best Place to Work, Social Media Icon, Hall of Fame ­ these are some of the accolades that Jim has amassed. Jim is the Chief Integrated Marketing Officer and President of the Americas for Cohn & Wolfe; he is also an award-winning author of The Experience Effect and Out and About Dad.
undefined
Sep 2, 2015 • 38min

79: Andrew Tarvin- Humor That Works

It is possible to be more productive, less stressed and happier at work. Sadly, 83% of Americans are stressed at work, 55% are unsatisfied with their career and 47% struggle to stay happy. Andrew Tarvin is a Humor Engineer. Most people learn how to do their job sufficiently. Few people ever learn how to do it in a way that they enjoy. Andrew travels the globe teaching people how to use humor to re-engage with their work. He has delivered talks in 45 states, 12 countries, and 3 continents.. Andrew has worked with thousands of people from 100+ organizations, including P&G, GE, and Microsoft, on topics ranging from mastering communication to humor in the workplace. He is a best-selling author that has been featured in The Wall Street Journal, TEDx, and FastCompany.
undefined
Aug 29, 2015 • 45min

78: Sean D'Souza - How To Increase Prices (without losing customers)

If you’re looking for help understanding how to price your product or service and raise your prices, then this episode is for you. Banish the confusion, stop second guessing yourself and get down to business. Sean D’Souza was a guest a few months ago talking about what causes people to buy or hesitate and to date, it’s our #1 episode. Sean delivers his information conceptually and with specific actions steps you can take for your business. Sean runs a zany marketing site, Psychotactics where he deconstructs headlines in his spare time. He’s a cartoonist, loves dancing, works 9 months a year, and is the author of The Brain Audit and Dartboard Pricing. Sean lives in New Zealand with his wife and 64 million sheep. He also has a binge-worthy, music-filled podcast, The Three Month Vacation.
undefined
Aug 26, 2015 • 43min

77: Mitch Joel - Reboot Your Life

Life is not linear. It's excitingly squiggly! If we embrace this thought, we will certainly have more joy, create a bigger impact and work with and not against the inevitable changes that we all face. Mitch Joel has been called a marketing and communications visionary, interactive expert and community leader. He's an author, blogger, podcaster, and passionate speaker who connects people worldwide by sharing his insights on digital marketing to transform business. When Google wants someone to explain the latest developments in marketing, they bring in Mitch. He speaks frequently to diverse groups like Wal-Mart, Starbucks, Nestle, Procter and Gamble, Unilever and has shared the stage with former President Bill Clinton, Sir Richard Branson, Malcolm Gladwell, Anthony Robbins, Tom Peters and Dr. Phil.
undefined
Aug 22, 2015 • 40min

76: Ramon Vullings - Cross-Industry Innovation

One of the best places to find fresh ideas could very well be completely outside of your current industry and commonly used resources. Cross-industry innovation is a way to create what is next and separate yourself from what is. Ramon Vullings is an inspirational speaker, a cross-industry innovation expert, author and ideaDJ. He believes that there are positive alternatives to the way we interact and how we shape our businesses for the better. Ramon is the author of Creativity in Business and Not Invented Here, a way to jump-start your innovation efforts by going beyond the borders of your industry.
undefined
Aug 19, 2015 • 38min

75: Dorie Clark - Stand Out

Being unique is career insurance. There is no better way to stand out from your competition than to take your big idea, make it unique and put it out into the world. If you are passionate about helping others, Dorie Clark has exceptional advice on how to take control of your professional life and make a big impact. At age 14, Dorie entered college for the Exceptionally Gifted and by 18 graduated Phi Beta Kappa from Smith College. Two years later she received a Master of Theological Studies from Harvard Divinity School. Recognized as a “branding expert” by the Associated Press, Inc., and Fortune, Dorie is a marketing strategy consultant for clients including Google, Microsoft, Yale University, Fidelity, and the World Bank. She is an Adjunct Professor at Duke University’s Fuqua School of Business and the author of Reinventing You and Stand Out. Her work reminds all of us that you can be anything you want if you put your mind to it and apply consistent action.
undefined
Aug 15, 2015 • 42min

74: Lela Barker - Creating a Compelling Brand

If you’re in business, YOU are your brand, and you are marketing yourself and your talent. Whether you want to build an empire, relaunch, transform or kick off a new venture every successful creative brand must have a solid business foundation. Lela Barker is the founder of Bella Lucce, an award-winning international beauty brand that is in 1200 spas, in 27 countries and also the mind behind Lucky Break Consulting. Lela is wildly passionate about helping creative entrepreneurs bring their products to market. Lela shares her incredible insights and the entrepreneurial journey she has taken from rock bottom, on food stamps to the creation of a million dollar plus business.
undefined
Aug 12, 2015 • 42min

73: David Meerman-Scott - Marketing Without Fear

Our always-on, web-driven world has new rules for competing and business growth. Advanced planning is out – agile is IN! Businesses who are real-time responsive will be far more successful than those who fear change and stick to a preconceived plan. No one knows more about using the new Real-Time tools and strategies to spread ideas, influence minds and build business than David Meerman Scott. David is an internationally acclaimed sales and marketing strategist that has spoken on all seven continents and in 40 countries. He is the author of ten books and 3 international best sellers. We discussed concepts from his two books, Marketing Lessons from The Grateful Dead and New Rules of Marketing and PR.

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app