74: Lela Barker - Creating a Compelling Brand

If you’re in business, YOU are your brand, and you are marketing yourself and your talent. Whether you want to build an empire, relaunch, transform or kick off a new venture every successful creative brand must have a solid business foundation.

Lela Barker is the founder of Bella Lucce, an award-winning international beauty brand that is in 1200 spas, in 27 countries and also the mind behind Lucky Break Consulting. Lela is wildly passionate about helping creative entrepreneurs bring their products to market.

Lela shares her incredible insights and the entrepreneurial journey she has taken from rock bottom, on food stamps to the creation of a million dollar plus business.