The Kelly Roach Show

"Winter is coming" - Jon Snow, Game of Thrones Temperatures are dropping here in Pennsylvania and trust me when I say I'm not a fan of winter. However, this season is the PERFECT time to buckle down and sprint towards your 2018 goals. The trick to accomplishing many things in a small amount of time is using mini-sprints that reflect the season of your business. Speed up when your buying season is its hottest, then slow down and focus more on things like long-term lead generation during the slower seasons. This will help you to manage yourself, accomplish more of your goals, and give you something to look forward to. So let's work hard this winter to play even harder in the summer! (2:20) "As the ups and downs happen, as we get a little worn out or a little tired, we lose a little bit of that energized spirit that we had after getting some rest and relaxation over the holidays. I want to use today's episode to bring you back to center and to remind you that working your business and your life in seasons is the best way to keep your energy high, results growing, and to prevent burnout." (4:40) "If you feel like you are in a season of life where you are like 'man I'm working so hard and I feel like I have been working for so hard and for so long. You have to remember, every person that makes it to the top that seem to be an overnight success -- you know what they say -- this was a lifetime in the making." (8:01) "We set these big, enormous goals, which is amazing, but that is only step one. You have to understand how to break them into milestones. Then break those milestones into daily action steps in order to reasonably obtain those goals. The math has to add up, right?! The math has to work." For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

What do you think is more likely to close a sale? Automated message or a personal phone call? If you picked B, then you have come to the right place! In today's episode we are talking to CEO of Christian Mickelsen and Future Force Inc, author, business coach, healer and mentor, Christian Mickelsen. Christian shares that conversations are KING right now. Make the time to get to know who you are selling to. Become the expert that they need to grow their business! (3:05) "If you want to get more clients, If you want to grow your business, if you want to have more success, more fame, more fortune, more money, more profits... It all starts with understanding what your customer wants and needs and being able to speak their language. The language of clients is the language of results." -Christian Mickelsen (7:40) "They can hear about you from a friend, from an opt-in you give, from a video that you posted. They can hear about you from all sorts of ways….but the first step is to hear about you. So, step one is to hear about you. Step two is to have a conversation with you. Step three they hire you." -Christian Mickelsen (18:25) "Here is what a lot of people will do on their intro sessions. They are like great you are on phone and you need help? Let me tell you about my thing that you could buy. Then they are like 'oh i don't know if I'm ready to hear that yet. I'm not ready yet. I don't need that'. They go straight into the sale. We do the opposite." -Christian Mickelsen Connect with Christian: http://christianmickelsen.com/blog/ https://www.facebook.com/christianmickelsenfanpage/ https://www.linkedin.com/in/getclients/ For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

By a show of hands, who has made their new year's resolutions list? How about for your business? Building your audience should be at the very top. Trends and automation change often, which means you've got to create a group of raving fans that you can fall back on regardless of technology shifts. How can you grow an audience of people who know you, like you, trust you, and will buy from you when given the opportunity? Today's episode will serve as your crash course. (1:46) "The one key thing that I want to make sure you prioritize in the new year is building your audience. Far too many times we get too distracted on things are internal facing vs external-facing… we need to be front stage, directly interacting with our market and our potential customers. The further we get from them, the harder it becomes to survive." (3:25) "'Agile' is an important keyword to be thinking about in the way that you are framing up your business in 2018. In fact, I think I have mentioned this a few times over the course of last year's episodes, but many large corporations are hiring consultants and bringing in outside expert to become agile like a small business owner." (8:47) "You get that one comment on a social media post that you did... value that. It is that one comment, that one engaged person that will tell another person, that will tell another person. That will ultimately become your best paying client." For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

You asked, Unstoppable Success Radio has answered! In this mini-series, entrepreneur mentor Kelly Roach answers listener-submitted questions about business growth, mindset, and anything else that the Unstoppable Success Army wants to know. You asked, What's On Your Whiteboard? For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

Three. Two. One. ACTION! Whether it's something as small as a Facebook Live to as big as a live television appearance, there are ways to ensure that your live sessions are a success. It's not secret that social media favors live video, and today it is one of the best ways to reach more people and create content in less time. Today, you'll meet Carrie Campbell and Brian Grasso - morning show hosts, live streaming experts, and owners of Brian and Carrie TV. The duo started doing their live streams from a cell phone sitting on top of a garbage can and turned it into the #1 way they reach more people, communicate with their tribe and connect with their audience. Carrie and Brian are breaking down their strategy and mindset behind taking live streaming to the next level! (7:30) "Believe it or not, we didn't look at comparative live streams, we didn't examine the industry of live streaming. We looked at television. We looked at Ellen DeGeneres, Oprah, talk shows that stood the test of time and that people loved. We started dissecting them... what is it about these talk shows that people love? It became very clear. If you entertain, educate, and engage an audience they will flock!" -Brian Grasso (10:34) "Simplicity plus consistency. We started doing something very simply, we started talking to a cell phone. Then from there we expanded upon it. We started doing something consistently. We showed up. At first it was two days a week, Tuesdays and Thursdays. We showed up and we delivered and then we went to five days a week. We showed up and we delivered!" -Carrie Campbell (15:11) " There are a couple of things that have been really overplayed in the whole marketing world, over the last couple of years. One of the big ones, i think, that is way overplayed that has somehow become a strategy now is being authentic! Being authentic is not a strategy, you can not strategize being authentic. You either are or your not. End of story!" -Carrie Campbell Connect with Brian and Carrie: http://www.brianandcarrie.live https://www.facebook.com/BrianAndCarrie.Live/ https://www.youtube.com/channel/UCdO1ammcigCjbrmk49gprqQ For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

Accountability is everything, and as leaders, managers, CEOs, and entrepreneurs, it is also the number one struggle. This tends becomes magnified when we are in our first leadership role. Add another layer: when you want your business to perform optimally throughout the years, you need to focus on team building. Bringing your team together through systems and accountability is the perfect combination to really allow your business to stand the test of time. We are pulling back the curtain on personal accountability, how we can keep our people accountable, and why it's so important. (2:41) "Let's start with why it matters [accountability]. It matters because there is no point in having a team, having an employee, having people willing to support you if you are not going to generate profitable, reliable, predictable results. The only way to consistently produce specific results and be satisfied with the impact that it makes, is to be consistent in the way that you manage people. That includes holding them accountable." (4:18) "The vast majority of people want to succeed and they want to put their best foot forward. They want to achieve the expectations their leader, manager, or business owner puts forth for them. In many instances they truly have not been set up for success to do so. What I like to say, as a leader, our job is to to put the bumpers on the bowling lane so they the can throw the ball down the lane and strike." (7:14) "One of things you definitely want to commit to in 2018 as you focus forward is putting more time into holding more people accountable: it's number one. Then if goals aren't met, really exploring the 'why' and then supporting people in helping to learn and grow and improve so that they can get to their deliverables or to their goals." For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

One of our biggest learnings of 2017 was that automation is losing its impact — FAST. It is becoming more and more crucial to have one-on-one, person-to-person conversations with prospects than ever before. When you customize a message to every customer, it makes a bigger impact. Everything is shifting. This is why conversations are STILL the best way to grow your business. The good news is that you can still make this work for you on your schedule! (3:43) "People are spending less time in their inbox and more time on social and also, people are so well accustomed to traditional launch customs and model. It's really about meeting them where they are and letting them feel that you really want to personally work with them. That you know their wants and needs and that you are concerned about them to meet their objectives." (5:08) "Ask yourself: how much time and energy are you putting into alternative methods BESIDES having actual conversations with people? People that you could close on the spot. That if you redirected to that you could get dozens and dozens of more clients this year." (7:04) "These conversations are so incredibly powerful because they do something an automated tool or a webinar or a sales page could never do...that is meeting people emotionally where they are. Helping them basically overcome the mental blocks and hurtals they are struggling with." For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

Leadership. Something we have been hearing our whole lives but has never been more relevant than right now! We wear many hats as entrepreneurs, but this might just be the most important one. In this episode, we are talking to award winning leadership expert, entrepreneur and author Kevin Eikenberry. He is changing the game when it comes to helping entrepreneurs create the culture of leadership in their business. Kevin is breaking down the best skills and strategies you can implement now to create a foundation for your team/business. Become the leader you have always dreamed of and take action today! (4:00) "We have to be finding ways to communicate our message, our purpose to our team regularly and in a variety of ways. What's very clear in our own head, often time we have not made it clear enough for others to understand. If it's clear to us, we have to make sure we are continuously and constantly making it clear to them. It isn't just by saying it, its about everything that we do because at the end of the day Kelly, more people are watching us more than listening to us anyway." -Kevin Eikenberry (7:29) "As a entrepreneur and small business owner, you got a lot of things on your plate to do and if you are going to grow your business you can't ignore this piece. You have to think about more than just managing people but leading people. If you don't do that you will never get anywhere near what your goals and dreams are."-Kevin Eikenberry (8:58) "At the end of the day, leadership isn't about us at all. While I'm saying that, we should be learners and the foundation of leadership is all about outcomes and other people. It's all about outcomes we want to set, which we've already talked about. It's helping people...then reach those outcomes."-Kevin Eikenberry For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

It's almost time to say goodbye to 2017 and for some of us, this year has been a rollercoaster. With so many ups and downs, I want to help YOU get ready for 2018 the right way. In this episode we are breaking down 6 ways you can create more 'space' in your business. In order to create more room for new and exciting things, we need to get rid of the old "stuff" aka the stuff that caused stress and frustration in our business and our lives. Change your morning routine, delete those emails, clear your phone, and update your calendar to create more space. Listen to the full episode for more ways to make room for a successful 2018. (1:27) "Your morning routine actually starts the night before. That is with making sure you don't burn the candle at both ends and making sure that you are getting your solid eight hours each and every night. That means knowing when you have to be in bed by, know when you have to be out of bed, and let yourself get into a consistent and steady routine of when it's lights out and lights on." (5:48)" I want you to go through and clean up your phone. We all use our phones for business, obviously we are using our phones all day everyday. They are with us every second of everyday. So what is coming through that phone is driving our thoughts and decisions and our behavior. Clear out all the apps you no longer need and stop those push notifications." (8:45) "Those frustrations that you allow to linger, they impact you energetically. You are frustrated and we don't have the time or energy or space to have things that we can control continue to bother us. We have so many other bigger and better and more important things that we need to be focused on." For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive

A year ago I went on the show and shared with you my word of 2017: LEGACY. My goal was to continue building a business and a team that would create a legacy for my family. This year, my goal is to keep spreading the word. We have just a few spots left in the Legacy Leaders Mastermind and today I'm giving you all the information you need to make the next big step in your business. You will learn to build a team that shares your vision and drive and who is there to support you and help you grow. Legacy Leaders is all about becoming the leader you were born to be. To get more information on the program head over to www.kellyroachcoaching.com/mastermind or set up a FREE 30 minute session with me to talk about your next steps by heading over to www.kellyroachcoaching.com/applynow (3:01) "...This was the year that you were ready to build a brilliant team of impact players and empire builders around you. Whether you are starting off today or you have been solo for quite awhile OR you have been in business and you have an established client base, you may realize that you have been the business for far too long and it's time to get really serious about learning recruit, hire, train etc." (6:40) "This year is really all about building on that [legacy] and being present... you know, having people that I have lost this year and knowing that our time here on the planet is so short and that every single moment matters. We never know when that time is going to get shortened or when someone we think we are going to have more time with… we wake up one morning and that time is gone." (8:16) "THAT is a career that can last a lifetime because you are building recurring income for yourself... passive income AND revenue. If you want to have a business where people are going to want to plant themselves for life and create a lifelong journey and career with you, then it is very important they have the ability to uncap their income and have access to that unlimited earning potential." For more business tips and strategies, follow along with Kelly: Join the Tribe of Unstoppables on FB: https://www.facebook.com/groups/2080754075505322/ Website: https://kellyroachcoaching.com Instagrams: UE Revolution: https://www.instagram.com/uerevolution/ UE Marketing Mastery: https://www.instagram.com/uemarketingmastery/ Kelly Roach: https://www.instagram.com/kellyroachofficial Twitter: https://twitter.com/kellyroachlive