Marketing School - Digital Marketing and Online Marketing Tips

In episode #2329, we share how we plan to grow our podcast to 10 million listens a month! If you would like a sneak peek into our strategy for the podcast moving forward, you have come to the right place. Tune in to hear all about short-form content, collaborations, impression trades, and more! TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How We Plan to Grow Our Podcast to 10 Million Listens a Month. [00:26] A reminder of the kind of numbers we are doing on the show currently. [01:03] Leveraging short-form content; why this is an easy way to go further with what you have. [01:41] Initial strategies and how these have evolved. [02:07] Our best means of growth so far: impression trades! [02:48] Staying consistent and utilizing YouTube viewership. [04:20] Why collaborations can answer a few questions for the parties involved. [04:51] Joining a podcast network as a means to increase reach.  [04:59] That’s it for today! [05:07] Go to https://marketingschool.io/ for more resources!  Links Mentioned in Today’s Episode: Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2328, we talk about how we grew our podcast to over 50 million listens! From partnerships and interviews to simple strategies around consistency and subscribing, these tips are bound to boost your numbers. Tune in to hear all about it and grow your audience today.TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How We Grew Our Podcast to Over 50 Million Listens. [00:38] The power of consistency; producing content on a regular schedule. [02:13] Using partnerships to grow your audience. [02:46] Reminders about subscribing and past episodes. [03:02] Tools and strategies for trading impressions. [03:49] Using interviews and guests to increase your reach. [04:43] That’s it for today! [04:38] Go to https://marketingschool.io/ for more resources!  Links Mentioned in Today’s Episode:  Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Jordan Harbinger Megaphone Chartable  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2327, we talk about why overlearning is stunting your growth. Learning plays a huge part in the journey of any marketer or entrepreneur, but if you never implement the lessons you learn in the real world, you are not utilizing your full potential! Tune in today to hear about the real purpose of learning, how to take meaningful action, and more.TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Why Overlearning Is Stunting Your Growth. [00:25] The common issue that marketers and entrepreneurs face when it comes to learning. [01:09] Why being a professional student is not good for business! [02:05] Implementing and learning through doing. [02:38] Goal for the next few days: take some action! [03:32] That is it for today! [03:37] Go to https://marketingschool.io/ for more resources! Links Mentioned in Today’s Episode:  Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro Elon Musk  Tinder  Bumble  ChatGPT  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel     Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2326, we talk about how ChatGPT will change business forever. With the search landscape on the edge of revolution, OpenAI has a big voice in the conversation, and in some ways has even leapfrogged Google! Tune in today to hear about what this could mean for the future of online business.TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: How ChatGPT Will Fundamentally Change Business. [00:25] An overview of ChatGPT's history and how it was developed. [01:21] The business model that OpenAI uses. [02:07] Powerful possibilities for new ways to communicate. [03:16] Why ChatGPT is offering more than Google right now. [04:22] Using chat assistants for tasks such as caption writing. [05:09] The future of search and which platforms might dominate. [05:27] That’s it for today! [05:30] Go to https://marketingschool.io/ for more resources! Links Mentioned in Today’s Episode:  Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro ChatGPT OpenAI  Y Combinator Sam Altman   Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2325, we talk about why we are thinking about getting back into the office. After the upheaval of the last few years, the time is about right to start making the most of in-person work again, and in this episode, we share a few reasons for this. Tune in to hear about how you can boost productivity and creativity too!TIME-STAMPED SHOW NOTES: [00:21] Today’s topic: Why Neil & Eric Are Thinking About Getting Office Space Again. [00:40] Why getting together, physically, still means something! [01:29] How office space and in-person touch points can boost creativity.  [02:55] Help that we can all get from embracing the return to the office. [03:38] That’s it! [03:40] Go to https://marketingschool.io/ for more resources!  Links Mentioned in Today’s Episode:  Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Entrepreneur First Y Combinator    Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2324, Neil and Eric provide listeners with some simple but powerful steps to improve your content marketing. Marketing is impossible without great content, and ensuring quality is critical to a successful strategy. Tune in to discover some easy, simple, and compelling ways to ensure your content is relevant, engaging, and brings customers back for more. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 4 Powerful Ways to Improve Your Content Marketing. [00:26] Find out how to leverage the power of AI to improve your content. [01:04] Learn why integrating a call to action throughout your content is recommended. [01:42] Discover how to leverage the power of content analytics. [02:27] Identifying gaps in traffic, what it entails, and the benefits.  [02:40] That’s it for today! [02:45] Go to levelingup.com/founders to apply.  [02:57] Go to https://marketingschool.io/ to learn more.  Links Mentioned in Today’s Episode:  Neil Patel’s Blog Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2323, Neil and Eric discuss three marketing strategies that will no longer exist in 2023. Marketing is an incredibly dynamic space that is forever evolving. This means businesses must ensure their approach is up-to-date to successfully drive sales. Tune in to learn about the current trends in marketing strategies, which strategies will no longer be viable in 2023, and why.TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 3 Marketing Strategies that will Disappear in 2023. [00:30] Why AI-based content in its current form will no longer be used in 2023. [01:05] How AI-based marketing content will be used in the future. [01:14] Hear how LinkedIn marketing content will change in the coming year. [02:12] Reasons why multi-channel marketing is becoming unpopular. [03:08] That’s it for today! [03:13] Go to levelingup.com/founders to hang out with us live. [03:28] Go to https://marketingschool.io/ to learn more.  Links Mentioned in Today’s Episode:  LinkedIn Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2322, Neil and Eric share their reaction to a mind-blowing statistic that experiential marketing drives significant growth in ROI. Experiential marketing aims to create innovative and memorable customer experiences that create a deep emotional connection between the customer and the brand. However, these types of marketing strategies are often costly, excluding small businesses from using the approach, but it does not have to be that way! Tune in to learn everything you need to know to get the most out of your experiential marketing approach and find out how small businesses can get in on the game. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: Experiential Marketing Drives 20x More ROI Than Digital Marketing? [00:42] Hear some examples of experiential marketing. [01:29] Neil shares whether he thinks experiential marketing works. [02:12] Eric tells us his opinion about experiential marketing. [03:00] How smaller businesses can conduct experiential marketing. [03:33] Why experiential marketing does not cancel out other strategies. [04:11] A final tip for implementing experiential marketing effectively.  [04:20] That’s it for today! [04:23] Go to levelingup.com/founders to experience the future of networking.  [04:35] Go to https://marketingschool.io/ for more. Links Mentioned in Today’s Episode:  Red Bull Lululemon Don’t forget to subscribe to our renewed YouTube channel: https://www.youtube.com/user/gogrowtheverywhere Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2321, Neil and Eric outline the five types of blog content that will increase your marketing presence. Blogs are an easy way to help drive traffic, build trust with customers, and help expand the company brand, but only if you know some insider secrets! Tune in to learn about the different blog content you should focus on to increase your marketing footprint and drive the conversions needed to grow your business.TIME-STAMPED SHOW NOTES: [00:25] Today’s topic: 5 Types of Blog Content To Create That Will Drive Traffic & Conversions. [00:39] Writing about trends in your market niche to increase traffic. [01:13] Hear a trick regarding list-based content and why it will help drive conversions. [02:02] Learn about alternative or versus types of blog content. [02:39] What to remember when using infographics to help drive traffic.  [03:12] Writing blogs about statistics for your particular market. [03:40] That’s it for today! [03:58] Go to https://marketingschool.io/ for more.  Links Mentioned in Today’s Episode:  Don’t forget to subscribe to our renewed YouTube channel: https://www.youtube.com/user/gogrowtheverywhere Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.

In episode #2320, Neil and Eric give an overview of what they are most excited about for 2023. The recent shifts in the market have created various new opportunities for businesses to take advantage of in 2023, and we can already tell that it is going to be an amazing year. Tune in to discover the three things to be excited about for 2023 and the reasons why. TIME-STAMPED SHOW NOTES: [00:20] Today’s topic: 3 Things We Are Excited About in 2023. [00:45] The first reason why you should be excited for 2023. [01:02] How to leverage marketing opportunities next year. [01:20] Why there is going to be more talent available for hire. [02:09] Opportunities to acquire new businesses and increase market share. [02:35] An exciting development for 2023 regarding Marketing School. [03:17] That’s it for today! [03:24] Go to https://marketingschool.io/ to learn more! Links Mentioned in Today’s Episode:  Don’t forget to subscribe to our renewed Marketing School YouTube channel. Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro  Leave Some Feedback:   What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Neilpatel.com Quick Sprout  Growth Everywhere Single Grain Twitter @neilpatel  Twitter @ericosiu    Learn more about your ad choices. Visit megaphone.fm/adchoicesSee omnystudio.com/listener for privacy information.