

Breaking B2B - SaaS Marketing and B2B Marketing Podcast
Sam Dunning
Break free from sh*t SaaS and b2b marketing.
Join 1000s of legends tuning in weekly.
No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners.
And solo episodes with specific strategies you can apply to your SaaS or b2b business today.
Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more.
Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/
Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)
Join 1000s of legends tuning in weekly.
No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners.
And solo episodes with specific strategies you can apply to your SaaS or b2b business today.
Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more.
Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/
Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)
Episodes
Mentioned books

Jan 17, 2021 β’ 36min
#111 Can Facebook Ads Really Grow Your Business? π¦- Bob Regnerus
π Are Facebook ads really worth investing in as a business?
Bob is the Co-Founder of Feedstories, a sought-after expert in the area of Facebook Advertising and Deep Funnel Marketing, and author of five books, including the 4th Edition of the Ultimate Guide to Facebook Advertising.
π Listen to Bob & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π How to deliver the right ad, at the right time, to the right audience.
π What is the most critical thing to get right in a Facebook advertising campaign?
π Common mistakes to avoid.
π The key tips and quick wins for your ads.
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 13, 2021 β’ 32min
#110 Win At Selling To Different Personality Types π - Jamie Martin
π How to identify the different personalities of a prospect decision maker?!
Jamie is Managing Director & Founder of Correct Careers Coaching
Heβs an award-winning sales professional, co-creator of a B2B sales e-Learning course, as well as an author, podcaster, and speaker.
π Listen to Jamie & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π The importance of different decision makerβs personalities when prospecting SMB businesses.
π Should you change your sales approach towards someone because of their personality style?
π What digital channels will help to develop business relationships at present - our top tips of what works & what doesn't!
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 10, 2021 β’ 33min
#109 How To Speak Virtually With Confidence & Impact ποΈ - Peter Hopwood
π How to feel more confident when speaking online! - With Peter Hopwood.
Peter helps speakers, high performing professionals, corporate teams, TEDx speakers and accelerator startups across the globe to build acute speaking and presence skills - creating impact when it matters.
π Listen to Peter & Sam discuss their experiences as they help you to skyrocket your sales & biz! - In this episode they cover:
π Hitting the right mindset before speaking
π Engagement tips and ideas to boost up interaction on virtual calls
π Using your voice and non-verbals to your advantage
π Becoming more aware of how you show-up online
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 6, 2021 β’ 31min
#108 Why You NEED To Claim Your Google My Business Listing TODAY βοΈ- Stephen Hodges
π Listen to Stephen & Sam as they help you use this FREE tool to help your local SEO efforts. We also discuss:
Stephen Hodges is an Adjunct Professor, CEO, and serial entrepreneur from Oregon, USA. He currently teaches at Oregon State University in the College of Business, owns and operates BosonHub Digital Development LLC, and has more recently been specialising in virtual events and trade shows.
Stephen works with SMEs with their Google Ads efforts and builds custom enterprise webpages focused on e-commerce.
π Listen to Stephen & Sam discuss their experiences as they help you to skyrocket your sales & biz! - In this episode they cover:
π How to claim your Google My Business Profile
π How it can get you inbound leads and sales
π Why Google My Business is important for local SEO
π Different tools within Google my Business
π Emphasis on why this is especially important in the age of COVID-19
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Jan 3, 2021 β’ 33min
#107 Why You Should Grow Your Business With YouTube (and ignore the vanity metrics) π΄ - David Walsh
π Why likes, views and subscribes are vanity metrics.
David is one of the most in-demand Certified YouTube specialists in the UK.
David will tell you how views and subscribers are vanity metrics, thrown around to make people feel good about their channels.
He will then guide you through the top things that you should really be focusing on, to consistently fill your sales pipeline using Video and YouTube!
π Listen to David & Sam discuss their experiences as they help you to skyrocket your sales & biz! - In this episode they cover:
π Content Marketing Strategy.
π What you need to talk about to gain your audience trust.
π How to position yourself as an authority in your industry.
π Free content versus paid Ads.
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 30, 2020 β’ 42min
#106 How To Position Yourself As Your Market's Go-To Expert ποΈ - Alex Moscow
π The importance of understanding and appreciating the value of your experience, expertise, and impact!
Alex has been helping to position his clients at the very head of their industries for well over a decade.
Today he uses his skills to help the owners of established B2B businesses to achieve their vision by creating content driven campaigns that influence and attract perfect prospects.
Heβs helped build pipelines worth hundreds of thousands of pounds.
π Listen to Alex & Sam discuss their experiences and they help you to skyrocket your sales & biz! - In this episode they cover:
π How to unlock your value by talking to your clients/customers
π How to tell stories that sell
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 27, 2020 β’ 39min
#105 Predictions & Challenges You Need To Be Ready For To Crush 2021 π - James Buckley
π James and I recap how 2020 has been for sales and business professionals.
James is the Director of Business Development/Partnerships Manager @ JB Sales.
He helps sales professionals develop their skills, providing tactics, tips, and structure that yield immediate results for those wanting to improve their sales!
π Listen to James & Sam discuss their experiences and they help you to skyrocket your sales & biz! - In this episode they cover:
π We discuss our predictions for 2021.
π We look at likely hurdles for those in business and sales.
π We will provide actionable tips to grow your business and sales for the year ahead!
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 23, 2020 β’ 37min
#104 Become A Top 1%'er In Sales π - Dave Kennett
π What does it take to get to the top in Sales?!
Dave Kennett is the founder & CEO of Replayz.
Replayz consists of a team of the world's top sales coaches who listen to Gong and Chorus calls for tech companies and give live and recorded video feedback.
π Listen to Dave & Sam discuss their experiences and they help you to skyrocket your sales & biz! - In this episode they cover:
π What the sales reps at the very top of their game do differently when it comes to:
β Discovery Calls
β Demos/Presentations
π Plus, we will be discussing the common pitfalls to be wary of and how to overcome them!
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 20, 2020 β’ 38min
#103 Go From Sales Rep To Director (A 5 Step Guide)! ποΈ - Danny Levy
π In this episode we discuss a step by step guide of how to go from a starting position in a company, all the way to the highest level!
I am joined today by Danny Levy (MD, APAC for Worldwide Business Research) for today's Business Growth Show.
Heβs from the UK and has been living and working in Singapore for the last 10 years.
Heβs also the host of the Digital Transformation & Leadership podcast and regularly speaks and moderates at digital and live in-person events.
π Listen to Danny & Sam discuss their experiences and they help you to skyrocket your sales & biz! :
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Dec 16, 2020 β’ 32min
#102 STOP Wasting Time & Get Back 90 Minutes Every Day! β - Mark Evans
π Why are we all so bad at wasting time during our working day!?
Mark could possibly be the most enthusiastic person youβll ever meet.
He believes that at its very core, sales doesnβt have to be manipulative or sleazy.
He helps companies and individuals sell with more consistency, allowing businesses to finally scale their sales with systems and processes with his company SalesKit He's an author, husband, father and Ironman.
π Listen to Mark & Sam discuss the following topics as they as they help you to skyrocket your sales & biz! :
π How to create the perfect sales day
π The almighty βPower Hourβ
π How to avoid procrastination and get sh*t done
π How to prioritise key tasks and maximise your results in business + sales, day in day out
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk


