

Breaking B2B - SaaS Marketing and B2B Marketing Podcast
Sam Dunning
Break free from sh*t SaaS and b2b marketing.
Join 1000s of legends tuning in weekly.
No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners.
And solo episodes with specific strategies you can apply to your SaaS or b2b business today.
Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more.
Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/
Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)
Join 1000s of legends tuning in weekly.
No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners.
And solo episodes with specific strategies you can apply to your SaaS or b2b business today.
Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more.
Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/
Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)
Episodes
Mentioned books

Apr 28, 2021 β’ 6min
#141 How to Get More Leads & Revenue From Your Website (without spending money on ads or marketing) - Sam Dunning
π Want more leads & sales from your website? Sam Dunning shares a new way to create content your customer are actually searching for help with...helping you win more business via your website!
Thanks for tuning in, episodes of the main Show 'Sam's Business Growth Show' are available to watch on YouTube :
β
Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 26, 2021 β’ 29min
#140 Why Salespeople Need To Grasp Content Marketing & Marketers Need To Get Sales - Michael Hanson
π Why salespeople need to think like marketers and vice versa
Michael is the founder and CEO of Growth Genie - a consultancy that empowers B2B sales teams to have more meaningful conversations and get in front of more of their ideal customers.
π Listen to Michael & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π Why personalisation is important
π What content to share in sales emails and outreach
π How marketers can support sales get the most out of their content
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 21, 2021 β’ 8min
#139 SEO v Cold Calling - Which is best? - Sam Dunning
π SEO or Cold Calling: Which should you do? - Sam Dunning weighs up the pros and cons of SEO and cold calling.
Thanks for tuning in, episodes of the main Show 'Sam's Business Growth Show' are available to watch on YouTube :
β
Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 18, 2021 β’ 34min
#138 3 Landing Page Secrets To Skyrocket Your Conversions - Nicholas Scalice
π Why you need a landing page!?
β
Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1
Nicholas Scalice is the founder over at GrowthMarketer.co and the host of a top-rated growth marketing podcast called Growth Marketing Toolbox!
π Listen to Nicholas & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π Why so many landing pages SUCK
π Why effective landing pages are key to driving regular leads and sales
π How to craft a killer landing page that will provide regular leads to grow your business
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 16, 2021 β’ 28min
#137 Your Website & Marketing Questions Answered - PILOT
π Sam Dunning answers your specific Website & Marketing Questions! - PILOT EPISODE
Thanks for tuning in, episodes of the main Show 'Sam's Business Growth Show' are available to watch on YouTube :
β
Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 14, 2021 β’ 23min
#136 Lesser known ways to generate leads from your website - Sam Dunning
π Want some new ideas to generate quality leads with your website?
β
Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1
π Listen to Gabriel & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π We flip the script as Sam is in the hot seat today
π Why you need to design your site for ideal customers, not your ego
π How to build trust with visitors
π Quick wins to drive more inbound leads
Thanks to Gabriel Shields for featuring me on the 'Building Branduarance Podcast!'
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 11, 2021 β’ 38min
#135 Create Copy That Sells On LinkedIn - John Espirian
π Why should you bother with creating content on LinkedIn?!
John Espirian is the relentlessly helpful copywriter, all-round LinkedIn nerd, eager experimenter and author of Content DNA.
B2B clients hire John to write web pages, expert articles and case studies and improve their presence on LinkedIn
π Listen to John & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π Who to target with your content
π Utilising Johnβs CHAIR framework to get results from your copy
π How and why to play the long game
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 7, 2021 β’ 37min
#134 How To Create An Awesome Lead Magnet (& drive cheap, top quality leads) - Jason Gilkes
π How to build a lead gen framework
β
Subscribe: https://www.youtube.com/channel/UC7OhjYB9-p0b6ZNnXMOzjLQ?sub_confirmation=1
Jason Gilkes is the Managing Director @ Lead Genera
They harness the latest technologies and strategies in the web dev, digital
and inbound marketing space to help businesses grow.
π Listen to Jason & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π Inbound methodology
π Why lead magnets are key
π Using lookalike audiences
π The power of retargeting
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Apr 4, 2021 β’ 49min
#133 These 3 Writing Steps Will Game-Change Your Business π± - Allison Evelyn Gower
π Why copywriting is an essential skill if youβre in business
Allison Evelyn is a Forbes-featured copywriter speaker, brand mentor and podcaster who went from 20 cents a word to $3,500 a day.
π Listen to Allison & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π The no.1 question to ask past clients, that's game-changing.
π Allisonβs favourite writing method that converts, (she had to UNLEARN from her English degree).
π The no.1 phrase to address objections, in any sales page or email
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk

Mar 31, 2021 β’ 37min
#132 How To Turn Your Content Into A Referral Generation MACHINE π° - Tim Brown
π Why referrals are crucial for business growth
Tim is the CEO of Hook Agency - Helping contractors to focus their marketing on their best customers and take action on their behalf to help them rank higher on Google.
π Listen to Tim & Sam discuss their experiences as they provide tips and tools that you can utilise, to skyrocket your own sales & biz! - In this episode they cover:
π Why your content needs a niche
π How to create the right type of content for your ideal customers
π Why you need to treat marketing like sales
π Why a focused audience beats targeting the masses
π Actionable content strategies to drive referrals
π½οΈ SPONSORED BY VIDYARD
Get Your FREE Vidyard account here: http://www.vidyard.com/bgs
π WEB CHOICE
For Your FREE digital marketing assessment: https://www.webdesignchoice.co.uk


