Before The Bestseller

David Jenyns' mission is to free all business owners worldwide from the daily operations of running their business. I’m not going to lie, this episode was sort of a guilty pleasure for me because it’s something I personally have struggled with - you’ve heard me talk about burnout before and it’s the trap so many entrepreneurs fall into when starting out. I use Davids book even today as a reference guide to continue to outsource various parts of my business.I wanted to bring on David to talk about how he systematizes businesses so well so he can focus on growing, having a larger impact, and actually enjoy his life.Get his book here.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

As you heard in the last episode, Dorie knows how to build a network and then use that network in a genuine way to propel her to the next level. I wanted to bring Dorie back on to talk about how she played the long game with her publishing career and how she’s turned the long game into such a huge success.Get Dorie's assessment here:dorieclark.com/entrepreneur—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Dorie Clark is the Wall Street Journal bestselling author of The Long Game, Entrepreneurial You, Reinventing You, and Stand Out, which was named the #1 Leadership Book of the Year by Inc. magazine.She helps individuals and companies get their best ideas heard in a crowded, noisy world. She has been named one of the Top 50 business thinkers in the world by Thinkers50.What I love about Dorie is that she has a very followable path to how she’s become the Dorie Clark we all know today from shear will and hustle over a long time horizon.In fact this is a big part of what her book The Long Game is about. Dorie is now even famous for her dinner parties where you might rub shoulders with a price, a chef, and a gym owner all at the same table. She’s such a wonderful soul and there’s so much to learn from her which is why I am so excited to share our conversation.dorieclark.com/entrepreneur—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

In this episode, we bring David Hancock back on to talk about how he grew Morgan James Publishing into one of the most respected modern publishers today but re-inventing how publishing is done.Since he's worked with so many authors, you know I had to also ask him which books are selling right now, and how authors are able to best market their books for the long term.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

In this episode we talk with Morgan James Publishing CEO David Hancock about the release of his new book, Performance Driven Giving.Who better to learn from about publishing a book than the CEO of a modern publishing company.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

The next guest is one of my all time favorite curious minds. A huge shoutout to Anna David for the introduction. I came across Rob's Write Useful Books book and it was the first time I fully understood the point, reason for, and ideal goals for someone who wants to market their books. The book is really about writing a useful book that sells more and more copies each year.After becoming an expert to product development, he wrote the Mom test. This book now has over 1,000 reviews, makes Rob over a hundred thousands is mostly passive income a year  is taught at Harvard, MIT, and UCL.After learning what it takes to write a book that sells more and more every year, he wrote Write Useful Books, which I’ve been recommending to everyone who wants to write teaching non-fiction.In this episode we talk about how an author can write a book that sells itself so you can stop marketing it.Get the book here.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

We had rob back on to talk about how he marketed Write Useful Books and how it’s going behind the scenes.Get the book here—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Chad released Powerful Questions in 2017 with the late Will Wise. Since then, it’s sold 10s of thousands of copies, has close to 500 reviews on Amazon, and Chads even gone on to turn the book into a card game.I wanted to learn from chad about how we so successfully launched his book, and what he’s doing to keep it selling so well.Welcome back Chad LittlefieldThe BookThe Website—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

Ever have a conversation with someone, and you’re left feeling like there’s something very very different about the person you were just talking to?They somehow talked to your soul. It was refreshing, maybe even inspiring.So many people proclaim to “hate small talk” but what does it actually been to do the contrary.How can you create moments throughout your day where you actually connect with the people around you.Ask Powerful questions is the book that teaches you how to have meaningful conversations.Meaningful conversations with your colleagues, prospects, family, friends, and the grocery store check out man.Chad Littlefireld wrote the book with the late great will wise. He’s a TedX speaker, founder and CEO of We & Me inc, and has consulted with companies from JetBlue to Starbucks.It’s my pleasure to introduce the thoughtful Chad Littlefield.The BookThe Website—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com

I wanted to ask Perry what the 80/20 was for the marketing of his book, what were the activities that actually sold his books?And that’s why I have the privilege of welcoming Perry Marshall back to the show.—Take a second to follow, review, or share this with someone who might find it useful. Your support helps more people discover the show.—Get the popular weekly book marketing 3-2-1 and get access to our $299 Amazon Ads course when you subscribe to our newsletter here:  https://getshelflife.com/category/newsletter/Head to our new website for more content and updates.: www.getshelflife.comIf you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com