Dental All-Stars - Dentistry Podcast

Heather Nottingham, co-founder and VP of training at All-Star Dental Academy, is interviewed by Alex Nottingham, JD, MBA on Dental All-Stars to discuss the topic of mystery calls in dentistry. Heather explains that mystery calls are an old school tactic where companies record phone conversations to catch employees doing things wrong. While the intention may have been to improve training, it often ends up embarrassing and demoralizing the team members. Mystery calls can be easily spotted and team members may become resistant, arguing that the calls are not representative of real patient interactions. This podcast explores the difference between sales training and service training, advocating for a patient-centered approach that focuses on building rapport and trust. Instead of mystery calls, the hosts suggest alternatives such as recording real calls with proper consent or using tracking numbers to assess marketing performance and quality assurance. RESOURCES:Dental Practice Growth Webinar 

Dr. Lorne Lavine, the Digital Dentist and cyber security expert is interviewed by Alex Nottingham, JD, MBA on Dental All-Stars. They delve into the topic of artificial intelligence (AI) and its implications in dentistry. Dr. Lavine explains that while AI has been present in dentistry for some time, it is now being used in non-clinical areas as well. They discuss the benefits of AI, such as improved diagnosis, decision-making, and treatment planning. However, they also highlight the potential issues with AI, including the possibility of misdiagnosis and concerns about data security and access to AI technology. Overall, the conversation sheds light on the advancements and challenges associated with AI in dentistry.RESOURCES:Request a Security AuditSecurity Predictor Checklist

In this episode of Dental All-Stars, host Alex Nottingham welcomes guest Eric Vickery to discuss the case presentation formula. They emphasize the importance of understanding the reasons behind patients' decisions and the need to avoid pressure sales tactics. The formula includes three steps: highlighting why the dental issue is important to the patient, expressing concern about the condition observed, and discussing the consequences of not addressing the problem. By testing the patient's buy-in and addressing their concerns, dental professionals can create a sense of urgency and value before discussing treatment options. The goal is to ensure that patients believe they have a problem and are interested in a solution. The episode emphasizes the importance of integrity and ethical sales practices in dentistry.RESOURCES:The 95/5 Dental Case Acceptance RuleDiscover the Patient’s WHY in Dental Treatment AcceptanceDental Coaching

Robyn Reis is the Director of Hiring at All-Star Dental Academy and a Certified HR Consultant with Bent Erickson and Associates. The topic of discussion is recruitment versus hiring in the dental field. According to Reis, recruitment is a more strategic process that involves looking ahead and planning for future positions. Dental hiring, on the other hand, is reactive and involves quickly filling gaps that have been left by leaving staff. HIGHLIGHTS[00:13]  Dental Recruitment vs. Dental Hiring [02:55]  Recruiting and Hiring Strategies for Dental Practices[05:15]  Recruiting for People Capital: Identifying and Supporting a Cause[07:12]  Recruiting for a Cause: A Conversation with Shelley Van Epps[09:39]  Poaching Employees in Dentistry[11:32]  Recruiting and Hiring Strategies for Dentists[16:46]  Taking Shortcuts and Hiring a Dentist[18:40]  Learning from Mistakes and Modeling Successful Recruiting Strategies[20:34]  All-Star Dental Academy: Hiring and Recruitment Services[24:29]  Recruiting and Retaining Team Members[25:57]  Advice on Delegating Job Responsibilities and Keeping a Positive MindsetRESOURCES Learn more about All-Star's Hiring Service

Mike DiFrisco, the American Academy of Cosmetic Dentistry's Chief Marketing Officer, talks about the AACD's recent survey of the industry and the results. The AACD have been conducting surveys on the industry for 20 years, and their last survey was conducted in late 2022. The survey was sent out to both AACD members and nonmember dentists to get a better understanding of what has changed in the industry and what has stayed the same. Mike is excited to see the results of the survey, as it will provide valuable insight into the cosmetic dentistry industryHIGHLIGHTS[00:12]  The State of the Cosmetic Dental Industry[02:41]  Analysis of AACD Member Survey Results for 2022[04:41]  Survey Results of AACD Members[09:12]  Increasing CAD/CAM System Usage in Dental Practices[10:46]  The Future of Cosmetic Dentistry[13:29]  Discussion on Disruptors to the Cosmetic Dentistry Economy[15:58]  Appropriate Spend for Marketing of Practice Revenue RESOURCESAmerican Academy of Cosmetic DentistryAll-Star's Hiring Service

Larry Guzzardo joined Alex Nottingham for this podcast, where they discuss the question Is a dental consultant worth it. Larry explained how dental consulting involves working with someone who is qualified and experienced in the area they are consulting in. The consultant will think strategically and help the dentist decide what kind of practice they want to have. The consultant can also help with marketing strategies, technology guidance, staff training and other administrative tasks. Finally, the consultant can provide long-term advice and help the dentist make decisions that will benefit their practice in the long-term. HIGHLIGHTS[00:12]  The Value of Dental Consulting[01:57]  Setting Up a Successful Practice[03:30]  Achieving Profitability and Lifestyle Goals[09:23]  Increasing Productivity and Profitability[11:10]  The Benefits of Working with an Independent Consultant[12:30] The Benefits of Customized Consulting Services[14:12] The Benefits of ConsultingRESOURCES Learn more about All-Star Coaching and Consulting 

Alex Nottingham JD MBA shares the story of Randy Pausch, a beloved professor at Carnegie Mellon University who was diagnosed with pancreatic cancer and given only a few months to live. Despite the enormous difficulty of his situation, he faced his prognosis with courage and optimism. This story was shared with millions under the name 'The Last Lecture' and encourages people to take the time to appreciate the gifts they have. This story can help us to reinforce the path we are on or make adjustments to realign ourselves with our purpose.  RESOURCESRandy Pausch's Last Lecture bookFull Video of Randy Puasch's [Youtube]

This podcast discusses how to become a dental Jedi Master in your practice. It begins with a discussion by Alex Nottingham JD MBA on the forces that are facing dentists in their practice, which was the topic of the prior podcast. Alex then outlines the five steps to success in order to become a dental Jedi Master. Alex stresses that everyone in the practice, including the admin team, hygienists, assistants, and doctors, must contribute in order to reach success. He then goes into detail about the steps.Watch Part 1! HIGHLIGHTS[00:00] Conversation on Becoming a Dental Jedi Master[02:08] Developing a Burning Desire: A Reflection on Luke Skywalker's Courage in Star Wars [04:05] "The Power of Desire and Mechanism: Achieving Business Growth Through Incremental Improvement" [07:38] Heading: Strategies for Improving Phone and Scheduling Efficiency in Dental Practices [09:10] "The Benefits of Training and Staying the Course" [11:14] Discussion on Developing Enthusiasm and Belief for Success [13:38] Conquering Fear and Achieving Success: Strategies for Overcoming Fear of Failure and Fear of Success [15:04] Heading: Overcoming Fear and Self-Sabotage with the Jedi Mind TrickRESOURCESFree Training Webinar: Dental Practice Excellence - 3 Steps to an All-Star Practice

In this episode of Dental All Stars, host Alex Nottingham introduces the concept of The Dental Force Awakens. This is a two-part presentation that looks at the dark forces affecting dental practices, and how to overcome them. The concept is based on the Star Wars movie series, which explores the forces of good versus evil and the hero's journey. Part one looks at the dark forces, while part two focuses on becoming a dental Jedi master and the five steps to accomplish this. Nottingham encourages viewers to engage with the podcast and hopes they will find it interesting and inspiring.Watch Part 2!HIGHLIGHTS [00:00] "The Dental Force Awakens: Overcoming Dark Forces and Becoming a Dental Jedi Master" [02:03] Exploring the Difference Between External and Internal Forces in Professional Practice [05:31] Analysis of Dark Forces Impacting the Dental Industry [09:54] The Advantages of Private Dentistry vs. Corporate Dentistry [12:00] Exploring the Challenges of Dental Marketing in the 21st CenturyRESOURCESFree Training Webinar: Dental Practice Excellence - 3 Steps to an All-Star Practice

Dr. Todd Snyder and Alex Nottingham JD MBA discuss the challenges of working with dental insurance companies. Dr. Snyder described his experience of having his hands tied due to the limited reimbursements the insurance companies offered for his services. He decided to open a practice that did not take insurance, allowing him to provide a higher quality of service without being restricted by reimbursement rates. Alex then shared his experience from his father's dental office and how he eventually capitulated to taking insurance in order to make ends meet. They both agreed that there are dentists out there who have chosen to forgo insurance and make a living without compromising the quality of their work. HIGHLIGHTS[01:19] Winning the War on Dental Insurance[01:45] Insurance Reimbursement and Cosmetic Dentistry[03:53] Dentistry Insurance Plans[06:17] Choosing Patients and Marketing Strategies[07:32] Out-of-Network Insurance Benefits[09:21] Breaking Free from the Status Quo[10:31] Overcoming Fear and Taking Action[11:53] Exposure Therapy and Dropping Insurance for Dentists[14:03] Investing, Insurance, and Patient EducationRESOURCES[WEBINAR] Free Yourself from Dental Insurance Dependence: