

Shopify Masters
Shopify
Ready to build your business, but not sure where to start? Shopify Masters gives you the real stories and strategies behind successful entrepreneurship. Each week, we talk with founders and e-commerce experts who have launched, grown, and scaled real businesses. Learn how to turn your first idea into a product, run ads that actually work, and find suppliers you can trust. Our guests share lessons learned so you can avoid common mistakes and move faster.
Episodes
Mentioned books

Nov 18, 2021 • 38min
Product Development Process of an 8-Figure Skincare Company | Bushbalm Miniseries EP 2
To watch this episode visit our Youtube channel: https://www.youtube.com/watch?v=V2ASIvPUTSc David Gaylord, the co-founder of Bushbalm will share the product development learnings of: Ideation for their first hero product Finding the ideal production partner and how they work with chemists Incorporating data and marketing trends into product development How to manage large orders from retail partners For more on Bushbalm and transcript: https://www.shopify.com/blog/bushbalm-product-development?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast
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Nov 16, 2021 • 53min
How This Gender-Defying Clothing Company is Tailoring its Operations
You'll from these two entrepreneurs how looking for clothes for their wedding started a gender-defying clothing company. For more on Kirrin Finch and show notes: https://www.shopify.com/blog/kirrin-finch-operations?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn The big surprise when these entrepreneurs did their market research for the first time Why you should have 1 flagship product when you do not have experience in an industry What is a Fit Party and why you should hold one when creating a clothing brand
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Nov 11, 2021 • 41min
How Bushbalm Grew From a $900 Side Hustle into an 8 Figure Business | Bushbalm Miniseries EP 1
Watch on Youtube: https://youtu.be/7Plih4Fp9o8Read on Shopify: https://www.shopify.com/blog/bushbalm-business-journeyBushbalm is on track to make over $10 Million in sales this year—an impressive feat for a brand that started as a $900 side hustle. In Shopify’s first-ever miniseries, David Gaylord, CEO of Busbalm and Shopify’s Entrepreneur In Residence, shares his journey of building a successful skincare company. Check out the first episode where Shopify’s COO Toby Shannan chats with David about all the lessons he’s learned along the way.
Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Nov 9, 2021 • 41min
How This Seafood Company Scaled 6X While Managing Logistical Hurdles
Subscribe to the brand new Shopify Masters YouTube Channel: https://www.youtube.com/shopifymastersLearn from an entrepreneur who left his city life and marketing firm behind to start a fresh seafood company in Maine. Mark Murrell shares his business journey and the key lessons he's learned along the way of scaling his business by 600% during COVID. For more on Get Maine Lobster and show notes: https://www.shopify.com/blog/get-maine-lobster-crm?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast
Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Nov 2, 2021 • 1h 3min
Break One Rule and Break It Hard: Disrupting the Soda Industry with a Healthy Spin
You'll learn from these two entrepreneurs how they disrupted the soda industry by making it healthy. For more on Olipop and show notes: https://www.shopify.com/blog/olipop-product-development?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn Why nutrition is important for entrepreneurs What it means to break one rule and break it hard when it comes to creating new products The big downside when it comes to overvaluing data
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Oct 26, 2021 • 58min
Brought Back to Life: How Pantee Uses Deadstock to Upcycle the Fashion Industry
In this episode, you'll learn how Amanda and Katie McCourt set out to scale a sustainable fashion brand that turns deadstock t-shirts into underwear. For more about Pantee and show notes, visit: https://www.shopify.com/blog/pantee-upcycling-fashion/?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcastTune in to learnHow to approach building a business when you have no background in the industryWhy being outsider in an industry is an advantageThe hardest problems to overcome during the product development stage
Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

Oct 19, 2021 • 51min
How an Eco-Friendly Laundry Brand Eliminated Big Retail From Their Business Model
In this episode, you'll learn from an entrepreneur who eliminated" Big Retail" out of their business model and continued to thrive. For more on Dropps and show notes: https://www.shopify.com/blog/dropps-customer-education/?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn The most useful insights from transitioning from brick and mortar to ecommerceHow climate change played a role in the growth of their businessThe two most important types of people to talk to before developing new products
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Oct 12, 2021 • 46min
Finding Sweet Success with Sugar Free Beverages
You'll learn how one entrepreneur has continually adapted to the realities of COVID—and still managed to find success along the way. For more on Swoon and show notes: https://www.shopify.com/blog/swoon-pivot?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcastTune in to learn How to find and work with flavor scientists to help with your food or beverage brandHow sampling events teach you exactly how to market your productsWhat are the most important questions to ask when vetting new manufacturing partners in the food and beverage world
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Oct 5, 2021 • 53min
The Secret Recipe to Scale a DTC French Bakery
You'll learn from an entrepreneur the step-by-step process started a French dessert store online. For more about Pastreez and show notes: https://www.shopify.ca/blog/pastreez-email-building?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn How to build an email list if you started your business offline How to deliver a wow factor to the unboxing experience How do you maximize profit margins for your products
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Sep 28, 2021 • 53min
How Masks For Dogs Landed a Deal on Shark Tank
You'll learn from an entrepreneur who started a business that sells a product that doesn't exist in the market. K9 Mask is an air filter mask maker for dogs designed for health protection against air pollution. For more on show notes and K9 Mask: www.shopify.com/blog/k9-mask-shark-tank Tune in to learn How to work with a manufacturer when you are creating a product that has never been made before How to market a product that people don't know exists His experience after a successful appearance on Shark Tank
Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.


