Shopify Masters

Shopify
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May 24, 2022 • 22min

How The Body Deli Built an Email List with 100K Subscribers

Explore how The Body Deli gained celebrity traction and major press coverage, their effective email marketing strategy, the balance between sales and customer value, and the significance of advanced planning in business success.
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May 17, 2022 • 29min

How Elle Liu Turned a Rough Night’s Sleep into a Successful Ecommerce Brand

Elle Liu was a hot sleeper so the idea for Eucalypso grew out of her own personal need. When she couldn’t find a product to fit that need, she knew there was a gap in the market that her idea could solve—and that she was the perfect one to test it out.For more on Eucalypso and show note: https://www.shopify.com/blog/eucalypso-side-hustle?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast    Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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May 12, 2022 • 1min

Shopify Masters Trailer

Starting May 17, Shopify Masters will start to sound a lot different. Tune in each week to Felix Thea and Shuang Esther Shan as they bring you stories from Shopify founders. You can expect focused interviews, tighter storytelling and elevated audio production. If you like what you hear, let us know! Make sure to leave a comment wherever you get your podcasts. And don't forget to visit Shopify's podcast page to start your own store. There's a 14-day trial waiting for you.  Thanks for your support.  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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May 10, 2022 • 47min

How to Get Out of a Bad Contract: Boxraw’s Founder Shares His Secrets

BOXRAW's founder Ben Amanna noticed the lack of dedicated clothing for boxing and decided to start his own brand. For more on BOXRAW and show notes: https://www.shopify.com/blog/boxraw-social-media?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn: How to launch to an enthusiastic community Recovering from a failed partnership Process of selecting the ideal manufacturing partner  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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May 3, 2022 • 37min

Only $150 Left In The Bank Account: How This Business Bounced Back

Connor Meakin was a runner who couldn’t run. A devastating foot injury in 2016 put an abrupt stop to his favorite thing to do: compete in marathons at an elite level. After fruitless attempts at rehab, he took his health into his own hands and discovered the benefits of bone broth.  After healing his foot and getting back to ultra marathon running, Connor quit his job and launched Bluebird Provisions to share bone broth with the world.For more on Bluebird Provisions and show notes: https://www.shopify.com/blog/bluebird-provisions-digital-marketing?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcastTune into this episode to learn: How this company only had $150 left in the bank account and bounced back The process of pivoting online as a food company Creating products with shipping and costs in mind  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Apr 26, 2022 • 29min

How Ethey Is Scaling A Zero-Waste Meal Delivery Business Beyond $100 Million

Ethey is a ready-to-eat meal delivery service that reduces a pound of food waste per meal and just recently moved into a manufacturing facility that can handle over $100 Million in production. For more on Ethey and show notes: https://www.shopify.com/blog/ethey-subscription?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Apr 19, 2022 • 42min

How This Data Scientist Used Market Research to Launch A Successful Fertility Business

OOVA is an at-home diagnostics company that brings clarity to the complex world of fertility.  For more on OOVA and show notes: https://www.shopify.com/blog/oova-market-research?utm_campaign=shopifymasters&utm_medium=youtube&utm_source=podcast  Tune in to learn How the pandemic shifted the market in their favor The challenges of being a female founder A data scientist's approach to asking the right questions when doing market research  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Apr 12, 2022 • 36min

How 3 Childhood Friends Without Business Experience Built “The Best Brand in Denmark”

Shaping New Tomorrow are the makers of classic menswear pieces that are just as comfortable as sportswear. They've recently been awarded the Gazelle Award for being the best brand in Denmark. For more on Shaping New Tomorrow and show notes: https://www.shopify.com/blog/shaping-new-tomorrow-scaling?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast
Tune in to this episode to hear how Shaping New Tomorrow: Scaled to over 8-figures in sales without business experience The  crowdfunding messaging that transferred to all aspects of marketing Why going on Shark Tank shouldn't just be about fundraising   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Apr 5, 2022 • 26min

How FactoryPure Mastered Google Ads and Scaled to 8-Figures in Annual Sales

Factory Pure sells a wide variety of items including generators direct from the manufacturer.For more on FactoryPure and show notes: https://www.shopify.com/blog/factorypure-shipping?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcast Tune in to learn The foundational skills that are always relevant from business to business How they were able to compete better by having a larger and heavier product Why they chose to go with Google Ads instead of guest posting and SEO  Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.
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Mar 22, 2022 • 52min

From Family Recipe to 7-Figure Sales: Pan’s Journey of A Decade-Long Side Hustle

Pan's Mushroom Jerky is a plant-based snack made of shiitake mushrooms with a delicious umami taste and satisfying meaty texture.For more on Pan's Mushroom Jerky and show notes: https://www.shopify.com/blog-pans-mushroom-jerky-side-hustle?utm_campaign=shopifymasters&utm_medium=description&utm_source=podcastTune in to learnWhat it's like to run a business on the side for a decadeWhat are the most important things to spend your time on early in your businessWhat else other than production do you need to scale up when your business grows   Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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